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    runabha PradhanSr. Manager & Head, Business Development (AS&ES)

    National Research Development Corporation

    New Delhi, India

    Commercialization of

    Agricultural Technologies- Important Issues

    Capacity building for intellectual property protection and technologylicensing in agriculture under Indo-US Agricultural Knowledge initiative

    Training for trainers

    February 11 to 20 2008

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    What is Technology ?

    It is a complex of patented and/or unpatented

    know-how, of general engineering, science and

    operating experience. It is all of the knowledge that

    makes a production and a manufacturer successful

    What is Know-How ?

    It means some knowledge and experience that can be

    used in practice, which the one offers it, has in his

    possession, whilst the one who needs it and wants to

    acquire it does not.

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    National Technology Transfer Scenario in India Antrix of ISRO

    C-Tech of DRDO

    Centre for Scientific and Industrial Consultancy (CSIC) of IISc

    Industrial Research & Consultancy Centre (IRCC) of IITB

    Foundation for Innovation and Technology Transfer (FITT) of IITD

    Sponsored Research and Industrial Consultancy (SRIC)of IITKGP

    Technology Licensing Cell (TLC) of Research Institutes

    TLC of BARC

    Biotech Consortium of India Ltd.

    National Research Development Corporation

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    NRDC

    A section 25 Company

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    Section 25 Company established in 1953

    under the Ministry of Science andTechnology with a mandate :

    to promote

    to develop

    to commercialize

    indigenously developed technologies fromuniversities, individual inventors, nationalR & D Institutions, etc.

    NRDC

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    Over 2500 technologies transferred to

    the Industry in India and abroad typically

    suitable for SMEs

    More than 4500 entreprenures obtained

    licences from NRDC for various

    technologies

    NRDC

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    NRDC TECHNOLOGY RESOURCE BASE

    NATIONAL R & D ORGANISATIONS

    Defence R & D Organization

    Council of Scientific & Industrial Research

    Indian Council of Agricultural Research

    Indian Council of Medical Research

    Bhabha Atomic Research Centre

    INDUSTRY ASSOCIATION RESEARCH INSTITUTIONS

    Ahmedabad Textile Industrys Research Association (ATIRA),

    Ahmedabad

    Bombay Textile Research Association (BTRA), Mumbai

    South India Textile Research Association (SITRA),

    Coimbatore

    Indian Plywood Industrys Research Institute (IPIRI),

    Bangalore

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    NRDC TECHNOLOGY RESOURCE BASE

    R &D INSTITUTIONS & LABORATORIES UNDER VARIOUS

    MINISTRIES & DEPARTMENTS OF THE GOI

    Electronics R&D Centre, Thiruvananthpuram

    Akashvani & Doordarshan R & D Department

    Research Designs & Standards Organization

    Central Power Research Institute

    Indian Plasma Research Institute

    Central Manufacturing Technology Institute

    Electronic Research & Development Centre

    Department of Science & Technology Department of Biotechnology

    Ministry of Food Processing Industries

    National Institute of Immunology

    MP Council for Science & Technology, Bhopal

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    NRDC TECHNOLOGY RESOURCE BASEACADEMIC INSTITUTIONS

    Indian Institute of Technology (IIT)

    Indian Institute of Science (IISc)

    All India Institute of Medical Sciences (AIIMS)

    All India Council of Technical Education

    Tamil Nadu University for Veterinary and Animal Sciences, Chennai

    CCS Haryana Agricultural University, Hissar

    CSK Himachal Pradesh Krishi Viswavidyalaya, Palampur

    G. B. Pant University of Agriculture & Technology, Pantnagar

    Barkatullah University, Bhopal

    Dr. Y S Parmer, University of Horticulture and Forestry, Nauni, Solan

    PUBLIC SECTOR ORGANISATIONS

    Indian Telephone Industries Ltd.

    Hindustan Aeronautics Ltd.

    Bharat Heavy Electricals Ltd.

    Videsh Sanchar Nigam Ltd.

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    NRDC TECHNOLOGY RESOURCE BASE

    PRIVATELY OWNED RESEARCH INSTITUTIONS / ORGANISATIONS

    Shriram Institute for Industrial Research

    DCM Limited

    Varanasi Glucose Company

    Madhu Chemicals Limited, Bhavnagar

    Individual Inventors

    INTERNATIONAL INSTITUTIONS

    International Development Research Centre, Canada

    Shanghai Technology Transfer Exchange, China

    Jureprom Consulting, Moscow, Russia Belarussian State Research & Production Powder Metallurgy

    Concern (BPMC), Belarus

    Kyiv State Center of Scientific, Technical and Economical

    Information, Ukraine

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    NRDC Entrepreneurs

    BusinessDevelopment

    TechnologyEvaluation

    IPRAssistance

    MarketSurvey

    MarketIntelligence

    Know-howDocument

    ManagementServices

    Knowledge Transfer Business

    Universities

    Corporates

    Individuals

    Labs :

    NGOs

    : TLC

    : TLC

    IncubationConsultancy

    Services

    BEDP

    AngelFunding

    ExportLinkages

    Source ofTechnology

    Knowledge TransferOrganisation (KTO)

    Users ofTechnology

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    Databases

    Products,

    Technologies,

    Patents, R & D thrust

    areas, projects

    ongoing / completed,

    experts ,international

    agencies having

    technologies

    Assessment by Expert Panel

    Identify value additions

    International Patent Search Protecting IPR

    Market survey

    Feasibility/ techno-commercial reports

    Publicity

    Up-scaling/pilot plant development

    Basic Engineering Package

    Field Trial report/Bio-efficacy

    Toxicity data

    Tech Demo in Rural Development

    Prioritising projects for Tech Dev

    Promoting export

    PatentFacilitation

    Cell

    Patent SearchFiling PatentsIPR Policy

    Policy framework Assess Patentability Nominate Countries

    Prize Arwards

    Patenting

    Marketing and

    promotionPublicity

    Licensing, etc

    Export of technology

    IPR Workshops

    IPR Lectures

    IPR Inter active CD

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    Idea/feedback

    Development/Improvement

    Evaluation

    Protection

    Licensing and Technology

    Transfer

    Commercial Production

    Commercialization of Technologies ?

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    Problems in Technology Development

    Lab-scaleDevelopment

    Pilot-plantDevelopment

    Semi-commercialPlant

    Commercial

    Plant

    Expert Interactions

    Associations

    Funding

    Patents Search?

    Usefulness

    Venture Capital

    Conceptualization

    Timely IPR Protection/Funds

    Authentication

    Statutory Obligations

    Documentation

    Commercial Applicability

    Corporate Games

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    Activity Present Practices Desirable Changes

    Identification 1. Inadequate background information

    2. Adhoc

    3. Duplication & gaps

    4. Unchecked competitiveness

    1. Compulsory Patent search

    2. Market information Analysis

    3. Co-ordination amongst the R & D organizations4. Monitoring of competition

    5. Integration of research / improvements

    Implementation 1. Inadequate infrastructure

    2. Bureaucratic approach in procurementof raw material & equipment

    3. Very slow progress

    4. Lack of motivation

    5. No monitoringsolo efforts

    6. No quality control

    1. Planned infrastructure

    2. Simplification of procurement

    3. Define goal & setting of targets

    4. Periodical monitoring & assessment of progresssolving the bottlenecks

    5. Study of standards

    Development 1. Only lab-scale

    2. No documentationfurther work

    3. No link with industry for development,

    feedback4. Large gap in converting a lab scale to

    commercial scale

    1. Planning for stepwise upscaling beforecommercialization

    2. Systematic approach for preparation & recordingof results

    3. Close association of Industry

    4. Engineering input for designing for preparing acomplete know-how package

    Information handling 1. Large information scattered

    2. No inter-communicationnetwork

    3. Impossible access to the information

    pockets

    1. Collection of information in a centralised location

    2. Sorting & compilation of information

    3. Building up / designing of database

    4. Networking of R & D organisations

    Research ProjectsPresent Practices & Desirables

    A i th D l t P f

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    Assessing the Development Process fromIdea to Final Success

    Idea Philosophy Art

    No LicenseeExpensive Dev.

    PatentableInvention

    No MarketPrice Too High

    ValuableInvention

    Negative MarketCompeting Products

    NewProduct

    Success

    InventionNot NewNot for Industry

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    Assessment Activities

    IPR related Technology related Market related

    Ask have you seen thisbefore

    Ask is it likely to work Ask who needs it

    Simple noveltysearch

    Extensive noveltysearch

    Prepare patentapplication

    Filing of application

    Litigation and legalaction

    Expert evaluation

    Test model

    Prototype

    Pilot production

    Full scale

    production

    Expert evaluation

    Desk research

    Market screening

    Market scenarioreport

    Market trendanalysis

    Market plan

    Market analysis

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    TECHNOLOGY DEVELOPMENT FUNDING MECHANISM

    Sl.No.

    Funding Agencies/Schemes

    TechnologyDevelopment Stage

    Recipient category Quantum ofFunding forprojects

    1. Scientific Ministries/Departments (SERCScheme)

    -Basic Research

    -ExploratoryResearch

    -Capacity Research

    -Government FundedInstitutes

    -Institutes of HigherLearning

    -Major Universities

    US $ 500 to1,00,000 except forcapacity building

    2. -Technology PromotionProgramme

    -NRDCs PatentProtection Scheme

    -Technology Missions

    -Idea Stage

    -Patenting Stage

    -Prototyping

    -Field Demonstration

    -Individuals

    -Start up SSIs

    -NGOs

    Upto $ 12,000

    3. -Scientific/Societal

    PromotionMinistries/Departments

    -Technology Missions

    Application oriented

    R & D for societalneeds (e.j. Leather,Glass,Fly AshUtilization)

    -State Science &

    Technology Councils-Extension Centers

    -NGOs

    Upto $ 10,000

    4. Home GrownTechnologyDevelopment

    Programme (HGT ofDept. of Science &

    After lab scale forPilot Plant/ SemiCommercial

    Plant.(Science DrivenProjects)

    R&D Institute/ Universitybut jointly with anindustry Partner

    $ 5000 to $3,50,000

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    Sl.No.

    Funding Agencies/Schemes

    TechnologyDevelopment Stage

    Recipient Category Quantum offunding forProject

    5. Programme Aimed at

    Technological SelfReliance (PATSER ofDept. of Scientific &Industrial Research

    For Pilot stage only Industry having

    In-house R&D Industry jointly

    with R & DInstitute/University

    $ 10,000 to $ 1.5

    million

    6. Industry SponsoredResearch Programme

    Any Stage prior tocommercialization

    R & D Institute/Universities

    No Limit (Generally $

    2,00,000)

    7. TechnologyDevelopment Board

    For setting up firstcommercial plant

    Any Industry No Limit (Generally $1,00,000 to $ 10million)

    8. NRDC Equity/ LoanScheme

    For demonstration/commercial plant

    NRDCs Licensee

    Company only$ 20,000 to $1,20,000

    9. Venture Capital funds ofPublic Sector, Banks,IDBI, ICICI, IFCI

    Commercial Plant Any industry No Limit ( Gen $ 1million to $ 5million)

    10. Private Sector VCFsJointly by TDB, VCFs

    Banks, NRDC etc.

    Commercial Plant Any Industry No Limit ( Gen $ 1million to $ 5

    million)

    Partners and Their Role in Technology

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    Partners and Their Role in TechnologyCommercialisation

    Sr. No. Type of Partner Role of partner

    1. The Innovator The Innovator can become the enterpreneur or at least a

    Director of the Industry commercialise the technology2 Shop Floor Worker Incremental Innovation

    3 Other R&D Institute Bringing in complementry expertise Independent testing of product Technology evaluation

    4. Patent Law firm/patent attorney IPR management Patent Auction

    Handling legal issues in finalising Non Disclosure Agreement Licensing Agreement Handling Patent Infringement Suits

    5 Marketing consultant Conducting market Survey Report Preparation of Feasibility Report

    6 Engineering consultant

    Design and engineering Preparation of Project Report Project Management

    7 Equipment Fabricator Fabrication of customised equipment

    8 Technology Recipient(customer)

    Financing, setting up and operating commercial plantPilot Testing of raw materials of future licensees

    Training of future licensees key operating personnel

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    9 Raw Materialsupplier

    -Supply of adequate quantity of raw material(roleparticularly crucial l in agro/food sectortechnologies)

    10 Government - Identifying technology gaps at the national level- Purchaser of products- Certification (Drugs, pesticides, fertilizers)- Eco mark- Legislation (Zero Pollution norms, safety

    standards)

    11 Non-govt

    organisation

    -Demonstration of societal R&D Projects

    -Technology information Dissemination to ruralareas

    -Coordination Technology Mission

    12 SSI clusterAssociation

    -Facilitation of Technology Transfer to SSIs ofthe cluster

    13 Industrialpark/STEP/TI

    Managers

    Facilitators for successful technology transfer,de-bottle necking and providing support services

    14 FundingOrganisation

    Providing/arranging equity, grants/loans for theproject at various stages

    15 Technology TransferOrganisations

    Comprehensive support from idea to market stage

    16 Final customer/

    dealer

    Feedback crucial for continuing incremental

    innovation

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    Knowledge BaseLab Scale Proof

    of Concept Pilot Plant

    Semi

    Commercial Commercial

    A B C D E

    DST

    UGC

    DBT

    MFPI

    CSIR

    ICAR

    ICMR

    CA&SR

    Public

    &

    Private

    Banks

    Science Dev.Stage Joint Technology Development Stage

    Friend

    STAC

    HGT

    PATSER

    NRDC

    PublicVentureCapitalists

    VCF-IDBI

    VCF-SIDBI

    RCTCTDICI

    0%

    TDB

    SPREAD

    Wh t i li ?

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    What is a licence ?

    Therefore, licence should be understood to mean two goods or

    commodity namely:

    certain expert knowledge or know-how and

    a permission or grant to use such knowledge under certain

    conditions.

    Note: In certain rare cases, no know-how, only permission is required

    Initially, a licence meant nothing more than permission to dosomething that would otherwise be forbidden and most probably atort, such as infringing someone elses patent or trade mark.

    Presently it is generally understood to refer to a wide range ofagreements principally concerning the sale or leasing of industrialand commercial expert knowledge under certain conditions andagainst valuable consideration.

    Such expert Knowledge is generally named know-how andcould be independent from the fact whether or not it is patented.

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    Already going on

    Not really Tech Transfer

    Unpackaged

    Not exploited

    widely

    Mostly on Lab Scale

    Unpackaged

    Very High Potential

    Mostly Unpackaged

    Excellent Prospects

    Needs Structured Systems

    Good Potential

    Already Going On

    Reverse Engineered

    Locally Innovated

    Presently Ignored Activity

    Needs Structured Approach

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    Lab Scale

    Innovation

    Tech.Deficiencies ?

    Patent

    Search ?

    Marketabilit

    y ?

    Financial

    Analysis

    ?

    Authentication

    Efficacies

    Clinical Trials

    Toxicities

    Environmental

    Issues

    Rural or

    Industrual

    ?

    Analysis

    ?

    Commercial /

    Social

    Potentials

    Publicity

    Entrepreneur

    Licenced

    Scale-up

    Design &

    Engg.

    Fabrication

    Data

    Market

    Financial

    DPR

    Opp.

    Cost

    Analysis

    Abandon if

    not the best

    OperationsSuccessfulSales

    Feedback

    Tech. Pack.

    Replication

    Flow of Commercialisation of Lab-scale investigation

    Steps req ired for setting p a commercial plant

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    Steps required for setting up a commercial plant

    Aquiring process Basic engineering

    Design Package Detailed engineering Fabricationof theequipments

    Electrical and

    mechanical

    completion

    Erection of

    equipmentsTrial and

    guarantee runs

    Pre-commissioning

    and testing of

    equipments

    Consumer acceptanceTest product launch

    Feedback

    Commercial runs

    Steps in setting up a commercial plant from

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    Steps in setting up a commercial plant fromlaboratory scale process

    Lab-scale process Basic engineering

    Design Package Detailed engineeringFabrication

    of the

    equipments

    Electrical and

    mechanical

    completion

    Erection of

    equipments

    Trial and

    guarantee runs

    Pre-commissioning

    and testing of

    equipments

    Commercial runs

    Statutory Clearences

    Inspection certificate has to be obtained for

    steam line, boiler as per boiler regulation

    act

    Certificate from the Controller General of

    Explosives for Explosive Equipment.

    Clearance from Factory Inspector Clearance from Pollution Control Board

    Identification / finalisation of unit

    operations required in the processas investigatede at the lab.

    Process simulation to be done by the

    consultant for desired capacity

    Development of the Plant

    Operations and Control Philosophy

    Process flow diagram

    Material and Energy Balance Definition of Operating parameters

    of all major streams.

    Process and instrument design

    equipment, pipe line size/

    rating/material of construction,

    instruments for local and panelmounted, control logic, etc.

    List of equipment and package

    plantsizing of equipments

    List of electrical motor drives

    List of Instruments

    Process data sheet of equipments

    including machineries Specification of package items like

    boiler, DG Set, etc.

    Process data sheet of Instruments

    Raw Material and Utility

    consumptions

    Preliminary Plot Plan

    Electrical single line diagram (SLD)

    Schedule no. of piping,

    thickness of vessels,detailed designs of nozzles,

    heating and cooling

    arrangementjacket

    thickness etc., specification

    of valves, insulation.

    Fabrication drawing

    welding, etc.,

    Checking by detail

    engineering consultant

    Carried out exactly as per the drawings

    based on the detailed engineering,

    fabrication drawing like welding, etc.

    carried out by the engineering consultant.

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    Value Estimation and Pricing of Technology

    Factors Affecting the Value of a License or Technology

    To what purpose can it be used and how valuable

    will it be

    What did it cost the owner to obtain possession of

    or develop it

    How many suppliers can offer it

    V l E ti ti f th T h l

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    1. Rules of Thumb

    50% of one years profit made by licensee ( if technology is not leading)

    25% of the estimated total profits

    10% of the capitalised cost or, combination of the two

    5-10% of the total sales price

    2. Factors Considered by Each Party

    Costs

    of developing the technology with patent costs of maintaining the technology (further development)

    of assistance in the transfer in respect of the actual expenses involved

    with sending experts, preparation of documents, drawings, etc.

    of such assistance as a loss by having his staff involved in the transfer

    and absorbed in such activity which could otherwise have been invested

    in alternative possibilities with potential profits

    or losses involved in potential penalties for not meeting guaranties

    Income

    From licence fees and

    From other potential advantages

    Value Estimation of the Technology

    3 ROOT and CONTRACTOR Method American License Fee

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    3.ROOT and CONTRACTORMethod - American License FeeDetermining Practices

    Analysis of 39 companies :109 licence agreements concluded in 41countries were examined

    Upper LimitLower value of following two factors

    The value of the technology to the licensee (in the evaluation of thelicensor)

    At what price could the licensee obtain the same technology from

    another supplier (according to the evaluation of the licensor)Lower Limit

    Sum of the expenses involved with the transfer of technology and incomesfrom an alternative investment of such efforts at their present valuediscounted at a given interest rate

    4. Koran Value Estimation

    Can be approached by following relationship:

    L = (z)*(i)*(Q)

    where z = rating factor, appears in percentage, i = time factor, (serve mainly

    for assessing qualitative relationships, Q= actual value added value of profitor production value

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    Koran Value Estimation contd.

    The contents of z and i can be interpreted by means of symbolicfunctions

    z= f(u,b,o,t)

    i = f(v,h,e)

    z in practical way can be told as potential factor depending ontechnical level and complexity

    and

    I being potential factor depending on rate, frequency of use

    Where

    u = function depending on novelty

    b = degree of complexity of task & solution

    o = level of solutiont = mass factor applicability

    v = development rate

    h = share of the new technology

    e = class of value volume

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    Methods of License Fee Payments

    Payment Form Payment Terms Objective

    Down Payment By signature of theagreement

    To cover licensors up-front costs and securecommitment from thelicensee company

    Royalty Fee Percentage of

    turnover created byinvention, payable 2-4 times a year

    To share the risk

    between inventor andlicensee company

    Minimum Royalty Payable even ifturnover is below a

    certain level

    To maintain licensees

    commitment and prevent

    him from shelving theinvention

    Period of Royalty Payable for certainperiod of time,extended up to the

    life of Patent

    To ensure the earningsfrom the licence

    STRATEGIES FOR EXCLUSIVE vs NON EXCLUSIVE

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    STRATEGIES FOR EXCLUSIVE vs. NON EXCLUSIVEIPR LICENSING RIGHTS

    Types of Exclusivity

    Territory

    For Manufacture

    For Sales

    Period

    Limited (say 3 years)

    Life of Patent(s)

    Usage: e.g. DrugHumans

    Animals

    Fermentation

    DetergentEnzyme

    Hair Removal

    Textile and PaperEffluent Treatment

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    Minimise royalty clause even if patent is not commercially

    exploited.

    Enhancement of manufacturing capacity to meet market

    demand.

    Rights for Sub-licensing.

    SPECIAL TERMS FOR EXCLUSIVE LICENSING

    Project Cycle

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    Project Phase

    Operational Phase

    Maturity

    Renewal (Expansion / Diversification)

    Project Cycle

    Time

    Growth

    P j t S C id ti

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    Project Parameters

    Plant parameters Manpower

    Raw Material

    Utilities

    Plant & Machinery

    Localised Parameterslocal cost of raw

    material, utility, land & labour, etc

    Work out financial viability

    Ascertain Market demands

    Create Package & publicize

    Project Success - Considerations

    P j t E l ti

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    Total Project CostBetween 150 to 500 % of Plant & Machinery Cost

    Other Investment Costs

    Annual Production Cost

    Investment related Costs25 % of total investment cost

    Raw Material Costsbased on specific consumption

    Manpower Costs - ?

    Other Overhead Costs - ?

    Thumb Rules

    Project Evaluation

    Project Evaluation St d ing Project

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    Profitability Analysis

    Ratios (%)

    Gross profit / sales

    Net profit after tax / sales

    Net profit / equity capital

    Net profit + interest / investment

    Feasibility Report- DPR

    Technical feasibility

    Market feasibility

    Financial viability

    Project Evaluation - Studying Project

    TECHNOLOGY PRICING

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    (A) Lumpsum PremiumOptions

    - Total amount

    - Installment payments

    (B) Royalty Options

    - Percentage of ex-factory sales value

    - Percentage of profits- Varying royalties

    - Conversion of royalties to equity

    (C) Period Of Licensing (5 To 20 Years)

    (D) Nature Of Licensing

    - Exclusive vis--vis Non Exclusive

    - Territory Exclusivity

    - Period Exclusivity

    - Exclusivity For Sales Only

    (E) Equity In Lieu of Technology Fees

    CASE STUDY : RICE HUSK BOARD

    INDONESIA

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    (D) PERIOD OF LICENSING : 10 YEARS

    (E) Nature Of License

    Exclusive subject to 3 plants being set up in a specifictime

    Exclusive for manufacture and sale in Indonesia

    Non Exclusive for sale to other countries (Except inIndia And Malaysia where no sales are permitted

    without approval of Licensor)

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    Know-how No. ofLicensees

    RevenueEarned

    20 HP Tractor 2 284

    Blood Bag 5 421

    Liposomal Amphotericine B 2 56.5

    Technology Transfer: Experience of NRDC

    (Rs in Lakhs)

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    20 H.P. Tractor

    - NRDCs Role in Commercialization

    S li t F t

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    Salient Features- 20 HP Tractors

    Easier utilization of implements

    High Field Efficiency

    Ideal for Deep Ploughing

    Trouble Free Performance

    Lesser Consumption of Diesel

    Pulls heavy loads over steep

    gradients

    Developed by: Central Mechanical Engineering Institute (CMERI),

    Durgapur

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    20 H.P., Two Cylinder Tractor, 2000 RPM

    Single lever automatic depth-cum-draft control hydraulicsystem

    Universal three point linkage

    Front & Rear Wheel tracts- variable to cater crop pattern

    Power Take Off (PTO) design patented in India andabroad (7 countries)

    Suitable for small farm holding

    The Development - 20 HP Tractors

    C i li i b NRDC

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    Licenced to

    M/s Punjab Tractors Ltd. (PTL) In December, 1972

    Royalty received- Rs. 245.48 lakhs

    M/s International Tractors Ltd., Hoshiarpur

    LP & Royalty received- Rs. 39 lakhs

    Commercialization by NRDC - 20 HP Tractors

    P t St t

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    Mahindra & Mahindra (M&M) acquired 43.3% stake in PTL

    from Actis group & Burman family at a price of Rs. 360

    per share

    M&M invested Rs. 900 Crore

    Presently PTL is valued at over Rs. 2000 Crore

    PTL in 2005-06

    Turnover Rs. 102,450 lakhs

    Profit after tax Rs. 12,934 Lakhs

    Present Status - 20 HP Tractors

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    Disposable Blood Bag

    - NRDCs Role in Commercialization

    Di bl Bl d B S t

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    Disposable bio-medical device

    used for collection, storage,transportation & transfusion of

    blood & blood components

    All manufacturing operations

    are in conformity to GMP

    Manufactured to meet

    international standards

    Bags are available as single,

    double or triple transfer bags

    Product has been accepted

    internationally and exported to

    Africa, South-East Asia and

    Europe.

    Disposable Blood Bag System

    Case Study 1: Blood Bag Technology

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    y g gyDisposable Bio-Medical plastic bags for collection, storage,transporation and tranfusionprovides a hygenic

    way by eleiminating exhaustive cleaning, rinsing, autoclaving and breakage problems

    Developed at Sri Chitra Thirunal Institute for Medical Sciences and Technology, Thiruvanatapuramat an estimated expenditure of Rs. 200,000

    1979

    Assignment Assigned to NRDC for Commercialisation 19801stLicenceAgreement

    Peninsula Polymers Ltd., Thiruvananthapuram

    30% Equity participation each by NRDC and KSIDC

    Research Institute to provide technical support

    Rs. 0.2 m fee

    3% Royalty

    10 years

    Completion Commissioned in 1986 with production established in 1987-88. Product introduced in the market at Rs. 10a bag compared to Rs. 30 a bag of Japanese origin

    Bottlenecks Initial snags in technology

    Japanese dumped the market with bags at Rs. 8NRDC arranged anti-dumping duty by presenting international data to the Government

    The licencee started marketing the product successfully

    Performance Excellent, export to other countries including Europe

    Second Licence M/s Hindustan Latex Ltd in 1991. The plant completed in 3 years and now exporting Rs. 1 m fee

    3 % royalty

    Next Licence J Mitra & Company in 1994

    Electro- medical and Allied Industries in 1984

    Rs. 4.5 fee

    3 % royalty

    Return to NRDC Rs. 0.2 m as licence fee in 1981

    Rs. 10 m Royalty 1987-1996 from 1stlicence

    Rs. 1 m licence fee from 2ndlicence, 1991

    Rs. 9 m licence fee from 3rd& 4thlicence

    Rs. 100 m royalty expected between 1996-2005

    More Licence expected in India and abroad

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    Return toNRDC

    Lumpsum premium Rs 13.15 m

    Royalty Rs. 35.0 m

    Return on disinvestment of equityshare Rs. 8.925 m

    (NRDC Equity in PPL Rs. 4.375 m)

    Disposable Blood Bag System - Contd.

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    Liposomal Amphotericin B

    - NRDCs Role in Commercialization

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    The Back Ground

    Prof. B.K. Bachhawat, Department of Bio-chemistry, Delhi

    University initiated the work.

    To develop and to make an affordable substitute of

    AmBisome - an US Product.

    Liposomal Amphotericin B

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    After the formulation development by Prof Bachhawats Labwas completed proving the efficacy and substantiated pre-clinical work, the Department of Biotechnology (DBT) hadfunded the clinical evaluation of the process at Seth GSMedical College and KEM hospital, Mumbai.

    KEM along with other prominent hospitals of Mumbai carriedout clinical trials for serious and invasive systemic fungalinfection.

    The clinical trials for Kala-Azar was carried out by a team ofspecialists consisting of Dr. C.P. Thakur, the former Union

    Minister of Health and others.

    The Development- Liposomal Amphotericin B

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    After the clinical trials were successfully completed thetechnology was formally handed over to NRDC by DBT forlicensing and commercialization.

    NRDC had licensed the technology initially to M/s ACELaboratories, New Delhi which failed to commercialize theknow-how despite support from NRDC.

    The technology was re-licensed to M/s Lifecare InnovationsGurgaon, which has successfully commercialized the know-how

    Commercialization by NRDC- Liposomal Amphotericin B

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    The Liposomal Amphotericin B is marketed by M/s.Lifecare Innovations Pvt. Ltd. as FUNGISOME

    FUNGISOME contains cholesterols essential forminimizing toxicity of Amphotericin B to a safe level

    FUNGISOMEconverts into several small unicellularliposomes thereby substantially increases thetherapeutic index

    FUNGISOME requires sonication for applicationwhich enhances the therapeutic index of the drug.

    Drug administration is done in one hour.

    The Product- Liposomal Amphotericin B

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    Application- Liposomal Amphotericin B

    The FUNGISOME is used for the treatment of Systemic

    Mycosis and Kala Azar.

    Serious and invasive Systemic Mycosis frequently occurs

    in patients of Organ transplantats, Dialysis and those

    undergoing Radio therapy/chemotherapy for Cancer, AIDS

    etc.

    FUNGISOME is also used for the treatment of the

    victims of serious burn injuries.

    Case Study 2: Graphite Aluminium Composites (GRAL)

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    Graphite having inherent lubricating properties, when mixed with Aluminium Alloys to form composites which

    has self lubricating and better tribological properties, expected to have excellent material for Automobile

    components

    Developed at Regional Research Laboratory, Bhopal 1986

    Assignment Assigned to NRDC for Commercialisation 1987

    Potential Number of international companies including CMALCO, Australia,showed intereston the technology

    It was planned that before negotiating with international companies, the technologymay be licenced to Indian Companies and make commercial success

    1stLicenceAgreement

    One firm in Ghaziabad engaged in the manufacture of Automobile Pistons and thecompany planned to market the product in the replacement market

    Bottlenecks The company faced problems in implementing the process in their production plant

    NRDC coordinated with the company and scientist of the laboratory to successfullyimplement the process.

    The company successfully adopted the technology

    Marketing The company launched the product in the replacement market for pistonsThe performance of the pistons was found to be better than normal pistons

    The product was not accepted in the market because of dull appearance of the composites compared tothe normal pistons

    Result The company tried for some time for pursuing with the product, but could not succeed

    The project was ultimately abandoned

    The technology could not further pursued because on failure of the 1stlicencee.

    Case Study 3 : Zeolite A

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    An enviro-friendly phosphate builder for detergents to replace the commonly used STPP

    Developed at / Central Salt and Marine Chemicals Research Institute (CSMCRI), Bhavnagar

    TechnologySuppliers

    J.M. Huber Corporation

    Henkel Kommand, Germany

    Proctor & Gamble, USAUnion Carbide, USA

    Colgate Palmolive Co. USA

    Market info 1.65 Million TPA Produced World Wide.

    40 Major Producers World Wide

    15000 Tpa Produced In India By 2manufacturers Viz. Hindustan Levers And SPIC.

    Indian Demand During 1995-96 77,000 T Expected To Increase To 1,40,000 T By

    Year 2000.Assignment Assigned to NRDC in 1992

    Technology Development at Lab scale based on the process utilizing Sodium Aluminate Liquor,which can be produced by reacting with Alumina and Sodium Hydroxide

    !st licenceagreement

    Licenced to M/s Tee Biem Chemicals P. Ltd., Trichy, T.N. in Trichy in 1993 LP : Rs. 0.2 mRR : 2.5%PL : 10 years

    2ns Licencee M/s Padma Chemicals Ltd., Pondicherry LP : Rs. 0.2 mRR : 2.5%PL : 10 years

    3RDLicensee M/s National Aluminium P. Ltd., Bhubaneshwar in 1996 at Licence fee of Rs. 13.3 m

    Bottlenecks The company could not proceed on the project, because of raw material problem and marketingproblem

    2ndLicencee was refunded the Licence fees

    NALCO proceeded with the Bayers liquor, available at their Aluminium Plant, as raw material withcapacity of 10,000 TPA

    Patent Assistance

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    NRDC promotes, protects and supports inventions by

    Providing assistance for Patenting in India for R & DInstitutes & Universities

    Providing assistance for Patenting in foreign Countries onsharable basis

    Conducting international patent search on cost plus basis

    Commercializing patented inventions

    Helping Organizations /R & D institutions in formulatingan IPR Policy

    Patent Assistance

    Non-exhaustive Checklist for Evaluating Inventions

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    1. What is the state of development of the invention

    2. What is state of legal protection of the invention

    - no protection

    - patent application filed in home country, (when)

    - patent applications filed abroad (where and when )

    - patent granted in home country (when)

    - patents granted abroad (where, when )

    - patents abandoned (where, when and why)

    3. Who is handling of the patent applications and other industrialproperty matters

    - in-house experts

    - outside professionals.

    Non exhaustive Checklist for Evaluating Inventions

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    4. How reliability of the patent protection in the home country land,

    in the foreign countries, where applications have been filed or

    patents granted.

    5. Who are the potential users of the invention

    the general public

    specialized end users

    other

    6. What would be the expected economic effect and other benefits

    of using the invention for future users or customers. List the

    advantages compared to existing products or technologies

    7. What availability of financial resources (risk capital, especially

    seed and start-up capital) are available for

    developing the invention

    obtaining patent protection

    manufacturing and marketing of the products, etc.

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    8.Which way of commercialization will be chosen

    own manufacturing and marketing of the products granting an exclusive license to one partner granting several non-exclusive licenses selling the patent rights.

    9. How big or how small to begin ? What will be the cost of

    introducing a new product in the market ? What is the minimumprofitable volume of production.

    10.Are there consumers inclination similar products in the market ?If yes, would consumers rather buy the competitors products

    than yours because they are better in quality and more practicalfor the purpose than your invention.

    11. Who are the competitors, and what is their market position

    12. Do you envisage usage of using a trade mark.

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    13. Should the commercialization of the inventions be entrusted

    to commercial brokers? What are the advantages offered.

    14. Will beginning of commercialization of the invention begin in

    the home country (local sales) or will it start at a larger scale

    in other countries (i.e. exporting the products of the

    invention).

    15. If participation in specialized exhibitions (including

    inventorexhibitions) is envisages, what are the objectives/

    Who will be the clients to be met.

    16. Will the marketing be done with own resources or will it be

    commissioned to by some professional agency

    IPR PARTNERSHIPS

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    Why do you need Partners for IPR?

    Bringing in complimentary expertise (e.g. Leather

    Zip Tie)

    Providing Performance Guarantees

    Fabricating new production equipment/machinery

    Discovering new applications

    Assessing market potential

    Sharing IPR/Infringement Suit Costs

    Adding on Patents

    Increasing Commercial value

    Who can be the Partners?

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    Other R&D Institutions (expertsTechnology

    Transfer Organizations such as NRDC/BTG)

    Patent Attorneys

    Design Consultants

    Users

    Fabricators / Machinery manufacturers

    Venture Capitalists

    Licensee/Sub-Licensee

    Testing Agencies

    Market Survey Agencies

    Certification Agencies

    Government (TBTs)

    DYNAMIC RELATIONSHIP BETWEEN IPR ACTIVITY AND

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    COMMERCIALISATION

    Maintenance

    Grant of Patents

    Multi-National

    Filing

    Int. Patent Filing

    Patent Filing

    (PCT/National)

    Months

    12 18 24 30 36 42

    Globalization

    Commercialization

    Semi-

    Commercialization

    Field Testing /

    Clinical

    Prototype /

    Pilot Scale

    Idea Stage

    Strategy for IPR Exploitation and commercializationt d

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    to succeed

    Formulate and implement IPR Strategy

    Integrate IPR strategy with organizational strategy

    Identify technology development partners

    Identify technology development financing partners

    Negotiate and finalize

    -Joint Technology Development Contracts

    -General Licensing Contracts

    -Licensing Agreements with Ancillary Units

    -Joint Venture Agreements

    -Franchising Agreements

    Collect and share royalty payments with partners

    Take legal action if necessary.

    IPR Strategy

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    IPR Strategy Formulate an IPR Policy for your organisation.

    Step 1: Clearly define the objectives of the IPR Exploitation

    Programme.Step2: Formulate Basic IPR strategy to achieve the objectives.

    Remember IPR activity is dynamic and not static- It hasto enmesh with the commercial exploitation activity on acontinuing basis

    Step 3: Integrate IPR strategy with overall business strategy forthe organization.

    Depends on type of owner of IPR (R&D Institute, Industry,University, etc.)

    Depends on size of Industry

    -Multinational

    -Large Industry with In-House R&D setup

    -Small & Medium Industry

    -Start up High Tech Industry

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    Every Year

    Upto Rs. 2,00,000

    NRDC

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    NRDC

    PublicationsInvention Intelligence (Bi-monthly-English)Awishkar (Monthly-Hindi)

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    This multimedia interactive guide has hours of

    rich media video,audio, graphics, animation

    and over ten thousand pages of textualinformation containing complete IPR related

    FAQs, Acts, Treaties, Statistics, Case studies.

    This mmi package has been developed jointly by

    NRDC (National Research Development

    Corporation) & Aesthetic Technologies with

    support from Department for Scientific &Industrial Research (DSIR), under the PATSER

    Scheme.

    Available for sale for

    Rs 20,000/- + ST

    Introduction to IPR

    How does the IPR system work

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    Various kinds of IPR

    Benefits of IPR

    What is not protected by IPR

    All about Patents

    Kinds of patents

    The entire patenting process

    Copyright and related rights

    Design registrations

    Trademark

    Geographical Indications

    Topography of Integrated Circuits

    Trade secrets

    IPR Policy and Management

    IPR in the following sectors:

    Government & Nation

    National & Industry R & D Organizations

    Information Technology, Electronics & Media

    Chemicals, Engineering, Construction & Service

    Biotechnology, Drugs & Pharma and Agro processing

    Individuals & Small Scale Industry

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    Thank you

    apradhan@nrdc. in

    www.nrdcindia.com

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    (Anon.)