atul agnihotri
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Curriculum Vitae
Atul O. AgnihotriVodafone Mobile Services Ltd.Zone Head – Telecommunication & Mobile Banking (Sales & Distribution)Phone No.: (M) +91 9776018850, (R) 0674 2741219E-Mail ID: [email protected], [email protected]
Personal Profile
A highly motivated Zone Head with more than 13 years’ experience in all aspects of market development and Regional sales management and a successful background in business turnaround and distribution expansion, with proven ability to develop specialized marketing strategies. Effective at motivating others to achieve individual and organizational goals with successful sales methods and training procedures.
Increased overall revenue by 17% Consistently exceeded targets Increased sales by 24% Revitalized 3 branches, increased revenue by 25% and sales by 75% Organized ongoing programmes for sales personnel with training in sales and product knowledge, thereby
reducing staff turnover by 40% and increasing met target by 60% Planned and organized programme across 8 districts for sales promotions
Key Skills
Career Synopsis Total 13+ years of diversified experience in trade, marketing, sales & distribution,
Customer delight 3+ years of Sales experience in Mobile banking 12+ years of supervisory exposure in leading/managing teams Strategic Exposure: Leader, Challenger, Follower & Niche approaches Industry Experience: Tele-communication, Mobile banking Business Handled: Mobile & Data Devices, Acquisition and Revenue (Voice and data),
Mobile banking Geographic Exposure: Entire Gujarat & Odisha
Career HistoryVodafone Mobile Service Ltd. (October 2014 – Present)Industry: Telecommunication (Voice, Data, Mobile banking)Role: Zone Head – Telecommunication Channel (Sales and Distribution)Reporting to: Sales and Marketing Head – Odisha CircleTerritory: Western and Southern OdishaProgress: Got promoted from Manager to Senior Manager and then to Assistant General Manager
Job Profile: Sales & distribution primarily through telecom/mobility outlets. Channel appointment & expansion (Urban vis-à-vis Rural Markets) Business forecasting & demand planning Trade schème planning & implémentation Market share enhancement at strategic outlets. Promotional events & retail engagement activities. Team handling & development. Coordinating with different stakeholders: Internally: With Vodafone exclusive stores, service, marketing & operations team. Externally: With appointed distributors, city & micro Distributor, multi branded outlets Operational Management: Handling and managing functions like sales and distribution, mobile banking
( Mpesa), exclusive retail, enterprise business, network, customer service, credit and collection, marketing
Achievements:
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Achieved more than 5% Market share in highly competitive environment Achieved more than 17% Revenue growth Year on Year Achieved mobile banking monthly customer throughput more than 5 Cr with 500% growth Most robust distribution network in a single state across India (mainly in rural) with 100%
distribution in > 500 covered population towns Launched 100+ new cell sites, upgraded 250 sites, ensuring per site profitability as per plan 50% reduction in company employee and channel partner attrition Awarded twice as best zone in Eastern India region No.1 in Net Promoter Score with 17 point lead from nearest competitor
Circle Retail Head (June 2012 – September 2014)Industry: Telecommunication (Voice, Data, Mobile banking)Reporting to: Sales and Marketing Head – Odisha CircleTerritory: Entire OdishaProgress: Got promoted from Deputy Manager to ManagerJob Profile: Heading sales & operations of Vodafone Stores and mini-stores for Odisha Direct/Retail & Enterprise business expansion & management Product strategy to improve market share amongst retail & enterprise channel Engagement plans & merchandising inputs Sales process improvement plans & implementation Coordination with different support functions Resource deployment, team development/R&R & cost imperatives Strategic engagement activities at touch points, Trainings & regular refreshers
Achievements: Achieved more than 340% postpaid sales growth in 2 years Best Retail Head ( in Eastern India Region ) award for 9 months consecutively Achieved 200% growth in Retail Infrastructure across Odisha and beat the competition Achieved Nationally No.1 position in Quality of customer service
Retail Sales and Operation Manager (February 2010 – May 2012)Industry: Telecommunication (Voice, Data, Mobile banking)Reporting to: Retail Head – Gujarat CircleTerritory: Entire GujaratProgress: Got promoted from Assitant Manager to DeputyManagerJob Profile:
Sales planning, forecasting & achievement for stores and mini-stores Managing sales & operation for entire cluster Drive Primary/secondary to manage revenues, data product & handset business Retail-engagement activity Budget planning, implementation & control. Developing & managing exclusive Vodafone retail touch-point across markets. Administration – Channel management system, claim settlement etc. Training & development of team.Achievements: Achieved Best Retail Quality of Operations award 200% growth in Sales and over 50% growth in revenue Achieved more than 100% growth in per counter productivity Achieved Store profitability from 50 % to 95%
Zone Customer Service Head (November 2007 – January 2010)Industry: Telecommunication (Voice, Data, Mobile banking)Reporting to: Retail Head – Gujarat CircleTerritory: Jamnagar and Kutch district, GujaratProgress: Got promoted from Senior Executive to Assistant Manager Job Profile:
Churn management, managing customer delight, process adherence Quality of customer acquisition and customer life cycle management Customer engagement activity Customer retention planning, implementation & control basis segmentation Developing & managing customer service processes Administration – service agency management, governance Training & development of team.Achievements: Achieved 1% Churn, best in the circle Achieved more than 87% score in mystery audits for processes and customer operations
Various Roles (August 2002 – October 2007)
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Dec’ 05 – Oct’ 07: Training Team Manager - Hutch India, Ahmedabad, Gujarat
Oct’ 04 – Nov’ 05: Retail Store Manager – Hutch India, Gandhinagar/Ahmedabad, Gujarat
Dec’ 03 – Sep’ 04: Team Leader Call Center – Hutch India, Ahmedabad, Gujarat
May’ 03 – Nov’ 03: Team Coach Call Center – Celforce , Ahmedabad, Gujarat
Aug’ 02 – Apr’ 03: Customer Care Executive - Celforce, Ahmedabad, Gujarat
Professional QualificationCourse/Year/Grade: Certificate in Business Acumen in 2015 (Grade: Distinction)Specialization: Sales & Marketing – Certification CourseInstitute: INSEAD, The Business School for the World, Singapore
Academic QualificationCourse/Year/Grade: MSc - 2001 (Grade: First Class)Specialization: Physics and ElectronicsCollege: School of Science, Ahmedabad, Gujarat UniversityCourse/Year/Grade: BSc – 1999 (Grade: First Class)Specialization: Physics and ElectronicsCollege: C.U Shah Science College, Ahmedabad, Gujarat University
Other QualificationsCourse/Year: Certification courses on Negotiations Skills, Personal branding and impact, Customer and Marketing insights and Creating Leadership Impact (2015-16)Institute: Certified Trainers from renowned consultancies appointed by Vodafone
Skills & Interest Participated in State level Volleyball Tournament, Football and Cricket Avid reader and social media enthusiast Proficient in office packages like MS-Word, MS-Excel & PowerPoint.
Personal Details Date of Birth: 14th March 1979Marital Status: MarriedLanguages Known: English, Hindi & Gujarati (Read, Write & Speak)Permanent Address: C-3, Akshardham Society, Behind Madhavbag Society,
Nirnaynagar Road, Chandlodia, Ahmedabad-382481, Gujarat
Professional References Will be furnished upon request
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