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    A STUDY OF A BPO INDUSTRY WITH

    SPECIAL REFERENCE TO EMPLOYEETURNOVER

    PRESENTED BY:

    AKASH AGARWALROLL NO. 1112186

    TYBMS - B

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    BUSINESS PROCESS OUTSOURCING

    MEANING

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    TOP 15 BPO COMPANIESSR No. COMPANIES

    1 Genpact India Pvt. Ltd

    2 Tata Consultancy Services

    3 WNS Global Services (P) Ltd

    4 Aegis Ltd

    5 Wipro BPO

    6 Firstsource Solutions Ltd.

    7 Infosys BPO

    8 Aditya Birla Minacs Worldwide Ltd

    9 exl Service.com(India) Pvt. Ltd

    10 Hinduja Global Solutions Ltd11 Intelenet Global Services Ltd

    12 HCL Technologies Ltd. - Business Services

    13 HOV Services Ltd

    14 3i Infotech Ltd.

    15 Mphasis Ltd.

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    BENEFITS OF BPOBenefits of

    BPO Sector

    Productivity

    Enhancement

    Focus on core

    CompetencyCost Saving Improved HR

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    CAUSES OF EMPLOYEE TURNOVER

    Lack of Vision

    Salary Scale

    Work

    Environment

    Paucity of

    Motivation

    Growth Policies

    No Employment

    Engagement

    Alternate Job

    Opportunities

    Employee

    Turnover

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    REMEDIAL MEASURES Don't hire out of desperation

    Show appreciation

    Level the workload Hold regular review sessions

    Do exit interviews

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    RESEARCH METHODOLOGY

    Research problem:

    A study on employee turnover in BPO Industry to findvarious reasons and factors of employee turnover and

    remedial measures for solving the problem in optimummanner.

    Objectives of Study:

    1.To study on functionality of BPO industry

    2.To study on different factors of the employee turnover3.To study the various effects on organisation due to

    employee turnover

    4.How to overcome the problem of employee turnover

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    Scope of the Study

    Hypothesis Formulation:The hypothesis are as follows-

    H0: There is no relation between recognition of

    performance and periodic reward for performance

    H1:There is relation between recognition of performance andperiodic reward for performance

    H0:There is no relationship between employee retention for

    development of organisation and to increase productivity.H1: There is relationship between employee retention for

    development of organisation and to increase productivity.

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    Data Collection:

    Primary Data

    Secondary Data

    Research Instrument

    Research Design

    Sampling Plan

    Testing of Hypothesis

    Research Limitation

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    ANALYSIS OF DATACHI SQUARE:

    H0:There is no relationship between employee retention for

    development of organisation and to increase productivity

    H1: There is relationship between employee retention for

    development of organisation and to increase productivity

    Interpretation: There is no relationship between employee

    retention for development of organisation and to increase

    productivity

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    H0: There is no relationship between recognition ofperformance and periodic reward for performance

    H1: There is relationship between recognition of

    performance and periodic reward for performance

    Interpretation: There is relationship between

    recognition of performance and periodic reward for

    performances

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    Graphs Interpretations: Age:

    Interpretation: 35% of the work force lie between 18-30age bar, 60% of the work force lie between 30-45 age

    bar and 5% are above 45

    Gender:

    Interpretation: Among 100 employees there are 79male employees and 21 female employees

    Designation:

    Interpretation: 67% are of Executive Levels, 28% areof Managerial Level and 5% are of SeniorManagement Level

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    Q1) What work timings would you prefer?Interpretation:

    12% prefer 7am - 4pm work timings26% prefer 11am - 7pm work timings

    42% prefer 4pm - 1am work timings

    20% prefer 9pm - 6am work timings.

    Q2) Do you think that employee retention helps the development oforganization?

    Interpretation:

    25% say sometimes it is necessary for retention of employees

    for development of the organisation67% say most of the times it is necessary for retention of

    employees for development of the organisation

    8% say all the time it is necessary for retention of employeesfor development of the organisation

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    Q3) Does your company pay more attention to incentives and perks

    offered to you?

    Interpretation:

    93% of the work force agrees with fact that company offers

    appropriate incentives and perk

    7% do not agree with the fact.

    Q4) Are you encouraged to participate in training to improve yourskills and Competencies?

    Interpretation: 94% of the work force say yes and 6% say no

    Q5) Do you get the recognition that you deserve for your

    performance?

    Interpretation: 94% of the work force say Yes that they get

    recognition for their performance but 6% do not agree.

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    Q6) What is your opinion regarding the work load?

    Interpretation:

    5% feel Very High work load

    43% feel High work load

    52% feel Average work load

    None of them feel very low work load

    Q7) Would you like to plan your further career in this organization?

    Interpretation: 93% of the work force would like to plan their

    future career in the organisation whereas 7% do not feel so.

    Q8) Have you ever suggested/will you suggest your friends/relatives tojoin this organization?

    Interpretation: 93% had suggested to friends relatives and others

    to join the organisation and 7% didn't suggest to anyone.

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    Q9) Do you think that the implementation of three Rs(recognition, reward, respect) will

    increase employee retention?

    Interpretation:

    14% think that sometimes implementation of 3R's will increase employee retention.

    78% think that most of the times implementation of 3R's will increase employee

    retention.

    8% think that all the times implementation of 3R's help to increase employee

    retention.

    None of them think that implementation of 3R's help to increase employee retention.

    Q10) Has your management come forward to support when you have faced critical

    situation Interpretation: From the above graph

    Interpretation:

    1% disagrees to the fact that management come forward to support when one face

    critical situations

    11% are neutral

    85% agrees to the fact that management come forward to support when one face

    critical situations

    3% strongly agrees to the fact that management come forward to support when one

    face critical situations.

    None of them strongly disagrees to the above fact.

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    Q11) Is professional/personal balance supported by this organization?

    Interpretation: From the above graph

    1% disagree

    9% are neutral

    87% agrees

    3% strongly

    None of them strongly disagrees to the above fact.

    Q12) Is your training program always linked with your career development/growth?

    Interpretation:

    1% disagrees to the fact that training program is always linked with career

    development/growth

    9% are neutral

    84% agrees to the fact that training program is always linked with career

    development/growth

    6% strongly agrees to the fact that training program is always linked with career

    development/growth

    None of them strongly disagrees to the above fact.

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    Q13) Is organization treating you in a respectful way?

    Interpretation:

    5% are neutral

    88% agrees that organizing treats the work force in a respectful way7% strongly agrees that organizing treats the work force in arespectful way

    None of them neither strongly disagrees nor disagree to the abovefact

    Q14) There are no barriers of communication while you arecommunicating with your superior

    Interpretation: From the above graph

    1% Disagree

    6% neural85% agrees

    8% strongly agrees that there are no communication barriers

    None of them neither strongly disagrees nor disagree to the abovefact while you are communicating with your superior

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    Q15) Do you agree that you are rewarded periodically for your

    performance?

    Interpretation:

    98% say yes that they are periodically rewarded for their

    performance whereas 2% do not think so

    Q16) Do you agree that employee retention plays a vital role in the

    result of productivity? Interpretation:

    6% are neutral

    87% agrees to the fact that employee retention plays a vital role in

    the result of productivity7% strongly agrees to the fact that employee retention plays a vital

    role in the result of productivity

    None of them strongly disagrees to the above fact.

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    Q17) Is the working environment motivating?

    Interpretation:

    1% disagrees with the above saying that working environment is motivating

    4% are neutral86% agrees with the above saying that working environment is motivating

    9% strongly agrees with the above saying that working environment is

    motivating

    None of them strongly disagrees to the above fact.

    Q18) What is your opinion about the company rules and regulation?

    Interpretation:

    2% is dissatisfied with rules and regulations of the company

    2% are neutral

    92% are satisfied with rules and regulations of the company

    4% are highly satisfied with rules and regulations of the company

    None of them are highly dissatisfied with rules and regulations of the

    company

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    Q19) Are interpersonal relationships encouraging in this organization.

    Interpretation:

    We can clearly see that everyone is encouraged by interpersonal

    relationships in this organization

    Q20) The job you are performing is?

    Interpretation:5% are neutral

    87% are satisfied with their job which they are performing

    8% are highly satisfied with their job which they are performing

    None of them are neither highly dissatisfied nor dissatisfied withtheir job which they are performing

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    Q21) How is your relationship with your superiors?

    Interpretation:

    1% is dissatisfied with the relationship with the superiors

    4% are neutral

    82% are satisfied with the relationship with the superiors

    13% are highly satisfied with the relationship with the

    superiors

    None of them are highly dissatisfied with the relationship

    with the superiors

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    CONCLUSION

    As to the customer, the employee serving them is the company, similarly tothe employee, the manager is the employer.

    Retaining the employees especially your best ones require more than Goodies

    and Gimmicks.

    It requires understanding their needs which can drive satisfaction and high

    performance in them, and then use his knowledge to create an intrinsicallymotivating work experience, by doing this organization can become what we

    say in true words , Retention worthy.

    The HR professionals in BPOs are needed to be flexible in their approach of

    developing, motivating and retaining their talent pool. ERM (Employee

    Relationship Management) in BPO should be based on employee feedbackreceived through employee surveys. A BPO should implement the right mix

    of three Rs that will create a hard-to leave workplace. The BPO management

    should skillfully communicate BPO policies to their employee

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    RECOMMENDATIONThe recommendations for a BPO Industry are as follows:-

    BPO should concentrate more on employee retention for better

    quality of work

    BPO should concentrate on 3R's (Respect, Recognition, Reward) to

    keep employees and keep satisfaction level high.

    There should be balance between personal and professional life asthis survey had indicated that majorly all are satisfied with the work

    life but few of them weren't so company should look into the

    matters why are they not satisfied.

    Executives should be always periodically rewarded for their

    contribution and performance so that their morale is always boostup and there is minimum level of employee turnover in the

    organisation.

    Last but not the least there should be a friendly environment in the

    organisation so that there are no kind of barriers of communication

    among executives as well as with the superiors.

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