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Highlights Within CPG(Consumer Package Goods)

DSD People Management/Leadersh
ip• Coaching, teaching
and developing direct reports in a DSD environment
• The speed of the leader determines the pace of the pack
Flawless Retail
Execution• Negotiate sales and
execution both internally (RSR’s) and externally (DM’s and store level directors)
• Provide a clear “game plan” to ensure market level success
• Collaboration with Sales Operations (DSD Warehouse)
Success in the Market
• 15+ pallet displays throughout 20 major accounts
• OWN the holidays (and Super Bowl)
• Net = $2.5M lift in sales during Q1 2011

Diversity and Inclusion (Community Relations)Inspiration
al Leadershi
p• Effectively communicate cause
branding initiatives• Drive strong employee
engagement• Plan, Organize, Lead and
Control the event
Successful Communit
y Relationsh
ips• Generated revenue for MS Walk and Susan G Komen breast cancer awareness
• Participated in Operation Warm partnering with CHA in passing out grocery bags and over 10,000 coats to underprivileged families

30/60/90 Day Plan

ONBOARDING ACTIVITIES Meet with L&D (Learning and Development Manager) to
prioritize and determine expectation with specified timeframe, discuss major accounts and develop initial plan of action.
Review revenue goals and product sales history with assigned territory.
Research accounts thoroughly by obtaining any additional/previous information from management/sales team.
Create detailed Territory Market Analysis and competitive analysis.

30 DAY PLAN Continually increase knowledge of all things SWS via biweekly
collaborative discussions.
Meet with SWS team to coordinate scheduling and develop a priority list of initial targets.
Develop target list of high value customers to establish initial call plan.
Visit each account for personal introductions, identify key office personnel and decision makers.
Identify all key Parent Support Organizations

60 DAY PLAN Adjust territory routing and targeting as needed based on trainee focus
or set initiative.
Maintain regular contact with L&D to ensure appropriate progress is being made.
Continue self-study to ensure a solid base of wine and spirits knowledge.
Research creative ways to keep trainees engaged and convey message to our customers out in the field for driving growth.
Continue to turn in all assigned paperwork and reports and transmit call activity as scheduled

90 DAY PLAN Tweak territory routing as needed.
Maintain regular contact with L&D to ensure appropriate progress is being made.
Participate in biweekly collaborative call with team.
Continue self-study to ensure a solid base of wine and spirits knowledge for continuous improvement.
Implement creative plan in the field with focus on customers as well as consumers to increase market share and sales volume.

CUSTOMER CENTRIC SELLING

I’M A CONSULTANT….NOT A SALESMAN Discover Opportunities
Find solutions to customers problems
Follow up satisfaction
Customer understanding
“Continuous Dialogue”

WHY ELIJAH HAMILTON? (R.O.I.) Proven Track Record of Strong Leadership and Results within competitive
DSD arena
Innovative thinker
Customer Management Strong ability to build and leverage Relationships
Timely Follow up Skills
Highly Analytical
Client Relationship Manager who understands that “People buy from People”

So When Do I Start?