mla sunrise seminar - medlineplus

MEDLINEplusHealth Information

A service of theU.S. NATIONAL LIBRARY OF MEDICINE

MLA Sunrise Seminar - MEDLINEplus

Joyce BackusPublic Services Division

National Library of MedicineNational Institutes of Health

Department of Health and Human Services



FY 1999 - FY 2003

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Page Views

Unique Visitors

Thanks to you….



MEDLINEplus stats

• Over 50 million page hits per quarter

• Served over 5 million unique IPs

• Over 600 topics

• Over 550 topics en español

• 150 tutorials in English and Spanish



What we have done for you lately…• Go local• New search engine• Libraries from Docuser• Genetics Home Reference• NIHSeniorHealth.gov• Print versions/ email to a friend • Listserv en español• User Survey



Go Local



More “Go-local” participants

• Link with existing state sites– For sites that already

have a well-developed local web site

• Host state sites at NLM– For sites that do not yet

have well-developed web sites linking to local information



New Search Engine• Recommind: concept-

based system

• Spanish diacritics

• Displays search results in folders

• Searches and displays links from health topic pages



DOCUSER fields to MEDLINEplus Libraries

Libraries in a state



Libraries – April 29



Genetics Home Reference



More NIHSeniorHealth topics

• Breast cancer

• Prostate cancer

• Colorectal cancer

• Lung cancer

• Arthritis

• Hearing Problems

• Balance Disorders



Print version/Email to a friend

• Printer-friendly format – Health topic pages print

URL of links – Used 6,070 times on April

30

• Email to a friend – usually can select URL or full text– Used 650 times on April

30



Listserv en español



Future features• More Go Local participants• Spanish drug information• Email daily news headlines• Weekly email of new links for user-selected

topics



Spanish drug information

• MedMaster - ASHP (American Society of Health-System Pharmacists)

• Translation of English version

• Will be added incrementally, starting with most used drugs

• “Toggle” between English and Spanish monographs



• The web site randomly selected visitors between Feb 14-27, 2001 and then between Feb 19 and March 4, 2003.

• Visitors received a pop-up box inviting them to take the survey with an “opt-out.” In 2003, the invitation was in both English and Spanish.

• In 2001, 3% of the invitations resulted in completed surveys. In 2003, the rate was 4%.

MEDLINEplus Survey



Source question: Are you..? What is your age? Which of the following best describes the highest level of education you have completed? How would you describe your racial/ethnic background?

Gender, Age, Education, Race & Ethnicity

6%

44.7yrs.

66%

88%

8%

67%

85%

58%

43.0 yrs.

70%Female

Mean age

Collegegraduate+

White

Hispanic orLatino

2001 MEDLI NEplusVisitors (n=2969)




59%

20%

7%

4%

62%

21%

7%

3%

5%

1%

6%

2%

Home

Work

School/ college

Library

Hospital/ HealthClinic

Physician Office



Access Location

Source question: From what location are you searching the Web and using MEDLINEplus today?



8%

7%

6%

3%

29%

10%

7%

8%

14%

19%

26%

9%

48%

7%

20%

11%

Web Search Engine

Link from Another Site

Link from NIH Site

Library

Health Organization (Hospital, Clinic,etc.)

Physician, Nurse or Other HealthProvider

Family Member or Friend

Newspaper or Magazine Article



Learned of Site

Source question: How did you learn of the MEDLINEplus Web site?



25%

17%

12%

9%

13%

2%

1%

15%

5%

4%

2%

1%

9%

7%11%

13%

27%

4%

13%

Patient w/ specificcondition

Family/ friend of patient

General health consumer

College or grad student

Health care provider

Researcher/ scientist

Information professional

Educator*

Secondary student

Media person

2001 MEDLINEplusVisitors (n=2969)

2003 MEDLINEplusVisitors (n=2967)

Visitor Roles

Source question: In what role are you using MEDLINEplus today?* Not asked in 2001 survey



9%

13%

8%

3%6%

13%

13%

18%

36%

63%

16%

29%

14%

7%

62%

15%

Find I nformation ona Specific Condition

Find I nformation onMedicines or Rx

Find General HealthI nformation

For aProject/ Presentation

Keep Up withBreaking Health

NewsFind I nformation on

AlternativeTreatments

Find I nformation onClinical Trials

Search for HealthCare Products



Reasons for Visiting

Source question: Why are you visiting the MEDLINEplus Web site today?



36%

45%

2%

41%

13%17%

46%

ExtremelySatisfied

Very Satisfied Satisfied Not VerySatisfied

Not at AllSatisfied

Repeat 2001MEDLI NEplus Visitors(n=1455)

Repeat 2003MEDLI NEplus Visitors(n=1938)

* **

Source question: Overall, how satisfied are you with MEDLINEplus?

Overall Satisfaction2001: 81%

2003: 87%

*Less than .5%



We welcome your comments

Use the “Contact Us” link on any MEDLINEplus page

mla sunrise seminar - medlineplus

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