niraj jain resume 23rd nov
TRANSCRIPT
Niraj Jain
204, Anand Pearl, Sakore Nager, Viman Nagar, Pune Maharashtra 411014
Cell: 0 902 845 0138, Email: [email protected]
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Experience
Sr. Manager Marketing & Sales, From April 2015, Ethosh - Pune, Maharastra
Responsibilities are:
- Account planning:
Plan product communication for entire product life cycle (R&D – Production – Sales & Marketing – After Sales
Support & Service) targeted to internal & external stakeholders
Market research for product segment, Insight gathering, understand brand pillars & propose product
communication plan
Measure communication effectiveness & business benefits
- Account management:
Customer relationship management
Within account business development
Assignment delivery & invoicing
- New business development:
Design prospect specific sales communication campaigns
Identifying key people & point of contact
Client acquisition
- Marketing:
Plan & execute content marketing initiative
Go to market communication plan development & execution (Events, Seminars & Exhibition)
Partnerships & tie-ups
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Senior Specialist Marketing & Communication, April 2014 to April 2015, admen marcom - Pune, Maharastra
Responsibilities were:
Develop digital communication plan
Consultancy in marketing communication
Technology visualization for audio visuals product communication (Storyboarding & Scripting of product technology)
Business development
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Executive Digital Media, April 2013 to April 2014, Ethosh - Pune, Maharashtra
Responsibilities were to:
Online research on product segment and communication trends
Develop communication plan for digital media
Share the analysis and progress reports with clients on regular basis
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Executive Brand Service, May 2012 to May 2013, Pratisaad Communications - Pune, Maharashtra
- The brand I served - Tata Green Batteries
Responsibilities were to:
Understand client’s communication requirements
Provide supporting services & co-ordination with events and exhibitions, media planning and print production
departments of the agency
Handled the pan India radio campaign for Tata Green Batteries known as ‘Life Time Happy Time’ intended to
position brand in organized automobile battery manufacturing segment. This campaign was supported by point of
sale advertisements and branding. The campaign was in association with Red FM
Following are the Key projects handled at Pratisaad:
- Project Manager - AceTech Exhibition, 2012-13, For Franke Faber India Ltd. held in Mumbai, Delhi and Bengaluru
My key responsibilities were to:
Study the exhibition floor plan and client’s allocated space
Recommend appropriate stall design
Co-ordinate with organizer and monitor on ground stall erection team
Identify and coordinate with local vendors
- Assignment Head - Franke Faber India Ltd. Factory Inauguration, 2013
My key responsibilities were to: Understand the events requirements and propose the estimate
Co-ordinate with agency’s production team, vendors and hospitality venue
Work with PR agency for media brief and press conference
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Education
- PGCBM: 2016 (Pursuing)
XLRI, Jamshedpur, India
- PGPMM: Marketing Communications, 2012
International School of Business and Media, Pune, Maharashtra, India
- Engineering: Electronics and Telecommunications, 2010
Shivaji University, Kolhapur - Sangli, Maharashtra, India
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Certification
Digital Media Professional: Social Media and Search Engine Optimization and Marketing
Edit Institute - Pune, Maharashtra, India
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Interests
Music, Food, Technology, Fitness and Traveling
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