nirav & pradeep ppt

8/6/2019 Nirav & Pradeep Ppt

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Presentation on

Koba circle to Sector 2 areas

Prepared by:

Nirav A.Jadav

Pradeep H.Chauhan



Koba circle to info city areas



About Koba circle to info city

� Distance between koba circle to info city is 7.7 k.m.

� There are 26 residential flats(13) and Society(13)

� There are total 1843 flats and bungalows

� Occupancy level is 85%(1577)



Cont..

� H ighest no. of flats and bungalows is between city plus to info city

which is 1538 and occupancy level is 86%

� There are 24 upcoming schemes.

� Locality of the people mostly Guajarati

� Upper-middle class people

� There are no malls and F/V market



Where do you generally buy?

thelewala market(sector 7 & 21) supermarket

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10

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70



When they Buy?

Daily 2 to 3 days 4 to 5 day weekly

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Time Preferred by People

Morning(8 to 10) Evening(5 to 7) Both

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40

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60



Products People buy from multiple location

Provision Cosmetics Bakery Dairy F/V

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Convenience you are looking for

At your place web enable time preference SMS/phone

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70



In emergency from where you buy?

Near by areas(local vendors) Market(sector 7 & 21)

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Why do you change your place?

emergency variety quality price convenient

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Will you prefer ready to cook?

prefer not prefer

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5

10

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35

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45

prefer

38%

not prefer

63%



Will you buy F/V from us on daily basis

Yes

100%

NO

0%



Buy separately or club with other activity?

Plan Induvidually Club with other activity

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Plan

Induvidually

28%

Club with other

activity

72%



Pre-cut

Prefer

14%

Not prefer86%

prefer Not prefer

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School going Kids

0

¢

4

6

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1¢

14

16

Home made(chevda,Pauva etc.) Others(biscuit,vaffers,etc.)

Series1



Main problem people face

Price Quality Variety & timely

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5

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Findings

� P eople prefer to buy F/V from Van on daily basis

� There is no any Mall and F/V market

� Dairy and Bakery products easily available

� Fruits are not available

� P lace for retail store is near pratik mall areas



Cont..

� Most of the people buy F/V from Sector7&21

� P eople prefer to buy in evening time(5 to 7)

� In emergency people preferred to buy from Sector 7 & 21

� Mostly P eople buy F/V per 2 to 3 days

� Main problem in most of the areas is Quality



Cont..

� Mostly P rovision and cosmetics people buy from multiple location

� SMS/phone and door to door service more preferred

� P re-cut and ready to cook less preferred

� Locality of the people mostly Gujarati

� No Cosmetics shops in whole area



About Sector 2

� 1760 bungalows

� Upper middle class people

� Occupancy level is 95%

� Locality of people mostly Gujarati



Main Problem

Quality price convenient & variety

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When you buy?

Morning Evening

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£

10

12

14

16



Findings

� P eople buy F/V per 2 to 3 days

� P eople prefer to buy from us on daily basis

� P re-cut and Ready to cook less prefer

� P eople prefer SMS/ P hone service

� Main problem is high price



Cont..

� Dairy and bakery products easily available

� There is no F/V market

� Daily 2 thelevalas are coming in evening time

� Distance between sector2 to sector7 is 1K.m

� Most of the people are govt. employee



Suggestion

� Not include dairy and bakery products

� P ut vegetables(assortment) like Lady finger, potato, onion, tomato, cauliflower, brinjal

� Keep Namkins, Khakhra, papad, hair dye, P ickles, snacks

� Include pre-order and P hone service



Cont..

� P ut price tag to each F/V in van

� Quality of the F/V should be good

� P rovide loyalty card

� Give timing scheduled of van to each society and flats



Cont..

� P ut different F/V every day

� P rovide schemes and discounts

� Sales man should have good communication skill in Guajarati and

H indi

� P rovide customer care service(call center)



Cont..

� Van should not go on daily basis

� Van should be maintain properly

� In sector2 P rice should be equal or less than sector 7&21



Thank You

nirav & pradeep ppt

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