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    Prepared & Presented by

    Suresh Ch. Panda( MBA, Finance)

    PORTFOLIO

    MANAGEMENTSERVICES(PMS)

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    What is Portfolio Management

    Services (PMS)?

    Portfolio Management Services (PMS)

    is an investment portfolio in stocks, fixed

    income, debt, structured products and otherindividual securities, managed by a

    professional money manager that can

    potentially be tailored to meet specific

    investment objectives.

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    Who can offer PMS?

    PMS can be offered only by

    entities having specific SEBI registration

    for rendering portfolio management

    services.Currently in India PMS is

    offered primarily by asset management

    companies (AMCs) and brokerage

    houses.

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    Investment Limit ?

    As per SEBI guidelines, the

    minimum investment required to open a

    PMS account is Rs 5 lacs. ( Changed

    to Rs. 25 lacs from Feb. 2013.)However, different providers

    have different minimum balance

    requirement for different products.

    1. Birla AMC PMS- Rs 25 lacs

    2.HSBC AMCPMS-Rs . 50 lacs

    3. Reliance AMC PMS- Rs 1 core

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    Objectives of Portfolio Management

    1. Stable Current Return:-Once investment safety is guaranteed, the portfolio

    should yield a steady current income.

    The current returns should at least match the

    opportunity cost of the funds of the investor.

    2. Marketability:-

    A good portfolio consists of investment, which

    can be marketed without difficulty.If there are too many unlisted or inactive

    shares in your portfolio, you will face problems in encasingthem, and switching from one investment to another.

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    CONTD

    3. Tax Planning:-

    Since taxation is an important variable in total planning,a good portfolio should enable its owner to enjoy a favorable taxshelter.

    The portfolio should be developed considering not only

    income tax, but capital gains tax, and gift tax, as well.

    4. Appreciation in the value of capital:-A good portfolio should appreciate in value in order to

    protect the investor from any erosion in purchasing power dueto inflation.

    In other words, a balanced portfolio must consist ofcertain investments, which tend to appreciate in real value afteradjusting for inflation.

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    CONTD

    5. Liquidity:-

    The portfolio should ensure that there are enoughfunds available at short notice to take care of the investors

    liquidity requirements.It is desirable to keep a line of credit from a bank

    for use in case it becomes necessary to participate in right

    issues, or for any other personal needs.

    6. Safety of the investment:-Investment safety or minimization of risks is one of

    the important objectives.

    There are many types of risks, which are associatedwith investment in equity stocks, including super stocks.

    You can try and minimize the overall risk or bring it toan acceptable level by developing a balanced and efficient portfolio.

    A good portfolio of growth stocks satisfies the entireobjectives outline above.

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    TYPES OF PORTFOLIO

    MANAGEMENT SERVICES

    TYPES OFPORTFOLIO

    MANAGEMENT

    Discretionary Non Discretionary Advisory

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    CONTD.

    1} Discretionary:Under these services, the choice as well as the

    timings of the investment decisions rest solely withthe Portfolio Manager.

    2} Non Discretionary:Under these services, the portfolio manager

    only suggests the investment ideas.

    The choice as well as the timings of theinvestment decisions rest solely with the Investor.However the execution of trade is done by the

    portfolio manager.

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    CONTD

    3}Advisory:

    Under these services, the portfolio

    manager only suggests the investment ideas.The choice as well as the execution ofthe investment decisions rest solely with theInvestor.

    Note: In India majority of PMS providers offerDiscretionary Services.

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    How can an investor innvest in a

    PMS?By cheque paymnent or

    through transfering existing shares by the yby the

    customer to the PMS account.Documents Required

    PMS agreement with the provider.

    Power of Attorney agreement.

    New Demat account opening format. (even if he has ademat account).

    PAN Card, Address proof, Identity proof etc.

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    PMS CHARGESDecided at the time of investment and vetted by the

    customer.1. Entry Load:- may have entry load of 3%.2. Management Charges:- Vary from 1% to 3 % depending

    upon the provider. Charged quarterly basis from thePMS account.

    3. Profit Sharing:- Some schemes have profit sharingarrangement in addition to fixed charges.Other Charges

    Custodian fee.

    Demat account opening charged. Audit charges. Transaction Brokerage etc.

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    Working of PMS

    Each PMS account is unique and the valuation and

    portfolio of each account differ from one another.

    There is no NAV for a PMS scheme. Howevercustomer will get the valuation of his portfolio on a

    daily/weekly/fortnightly basis from the provider.

    Each transaction will be considered as independenttrade and capital gain will be applicable on each

    depending upon whether the relevant stock was held

    short term or long term as per the prevailing tax laws.

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    Recapitulation

    PMS is an investment portfolio in different finacial

    instruments.

    Offered by registered entities like AMC & Brokerage houses in

    India.

    Minimum investment is 25 lacs & no maximum limit. Investment objectives-Liquidity, Safety, Stable returns, Tax

    planning etc.

    Opening of a PMS Account by cheque payment or transferring

    securities. PMS charges are mutually agreed.

    Unlike Mutual funds where you own units in PMS you own

    individual securities.

    Freedom & flexibility to tailor your portfolio to address your

    preferences & financial goals..

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