siddharth vishen
TRANSCRIPT
SIDDHARTH VISHEN
House No-I 24 Third floor,Old Double Story,Lajpat Nagar IVNew Delhi-11024Mobile: 9795355509Email: [email protected] [email protected]
Professional Summary
To be the part of dynamic organization which can utilize my analytical & problem solving skills in
best possible ways and contribute to the growth of the organization and also enhance my skills and
knowledge required to survive in a highly competitive environment. As moving through the
industry domain of Market Research have develop good interpersonal skills, multitasking and team
management skills.
WORK EXPERIENCE
Company: Market Xcel Data Matrix Pvt Ltd.Designation: CS ExecutiveDuration: February 2016 – Till now
Responsibilities Key Deliverables:1. Active member of the market research team. The team was acting as guide/consultant with
respect to the consumer insights. Responsibilities for providing Consumer insights to the marketing team includes:
To understand the research needs as per the requirements of leadership and other cross functional team
Involved in creating and implementation the research as per the calendar To understand the acceptance level of the internal audience and sensitizing with the
research findings in most amicable manner Identify and developing relationship with the external market research agencies
2. . The way of activities incorporate both, Qualitative and Quantitative studies fluctuating from Home visits, Focus Groups, IDI's, Face to Face and Telephonic Interviews, and so on.
3. My task administration obligations included in assembling everything according to the client prerequisites, which may incorporates broad work area research, planning interpretations, working together with the operation groups crosswise over different focuses, and at last Quality check deliverables and getting the same to the client.
4. While buckling down on the assignments, my prime goal is to achieve client delight on each task I embrace.
Research Projects
Client: OPPOResearch Methodology: Quantitative as well as Qualitative (CATI)
Client: PepsiCoResearch Methodology: Quantitative (CLTs) –Both PAPI & CAPI
Client: MMR Research Research Methodology: CLT (Product Testing)
Client: Kantar Health Research Methodology: Brand Tracking Of Pedi sure on Dimension
Client: GreycellsResearch Methodology: FGDs & IDI (Qualitative)
Client: Cargill India Research Methodology: FGDs (Qualitative)
Client: RDS (USA) Research Methodology: Car Clinic
Client: Millword Brown Firefly Research Methodology: FGDs (Qualitative)
Client: Info bridgeResearch Methodology: Quantitative
Client: IMSResearch Methodology: Quantitative (Based on Cardiologist)
Company: WeMarkPvt LtdDesignation: Project AnalystDuration: April 2015- November 2015
Core Responsibilities: +.8 years of experience in various domains of marketing like market research, business consulting,
campaigns, operations and brand building to drive business strategies. Associated with WeMarkPvt Ltd, as Project Analyst. Pro – Actively engage with the team members as well as onshore vendors to drive business. Industry analysis and insights development through primary and secondary research. Market opportunity sizing, trend analysis, driver’s identification and forecasting and Competitive
analysis Analyze and identify future areas of opportunities to help assist in strategy planning End to end
client engagements and managing the delivery process. Conduct primary research interviews to validate the key hypothesis through social media leads and
partner contacts. Requirement gathering and involved in high level design and implementation.
Projects Market sizing and forecasting – To estimate market size and predict the five year forecast at worldwide, regional and country level for growing security and storage markets
Understand the market definition and estimate the market size of the market at a sub segment level Identify the major drivers & trends and understand its impact on the market Build forecast model – leveraging the market analysis, internal stakeholders and experts feedback Identify regional/country level variation of drivers to develop regional/country forecast Worked with hospitality and retail sector.
Major Clients & Projects:
Retail Industry: Wills LifestyleHealth Care Industry: PCI & Reckitt BenkiserHospitality Sector: Haldiram’s, Sabbaro & Copper ChimneyAviation Sector: Indigo AirlinesTelecom Sector: Airtel Consumer Goods: Samsung, LG
Computer Skills & Knowledge:
Microsoft Office: Power point, Excel & MS WordAnalysis Tools: SPSS & Tableau
Educational Qualification:
Currently pursuing PGDAST (Post Graduate Diploma In Applied Statistics) International Certification in Marketing_ University of British Columbia B. Tech_ Electronics & Communication UPTU
Selected in UES Indian Army Got Third rank in Inter college debate competition
At school day I was state representative of Uttrakhand in National Youth Project I have completed my intermediate from Nainital (Boarding school) Was School representative in District Debate competition