sidharth iyer - cv
TRANSCRIPT
ABOUT ME
Education: Master in Mass Communication (Journalism)
Nationality: India | Marital Status: Single Date of Birth: July 19, 1988 Languages
Known: English | Hindi | Marathi | Tamil
SPECIALIZATION
Brand Strategy - 1 year of experience
Content Specialist - 3 years of experience
EDUCATION
Symbiosis Institute of Media & Communication, Pune 2.77/4.00 CGPA
(Master in Mass Communication) (2013)
SIES College of Arts, Science & Commerce, Mumbai 55.29%
(Bachelor of Commerce) (2011)
SIES College of Commerce & Economics, Mumbai 67.83%
(HSC - Commerce) 12th
Board (2008)
Loyola School, Jamshedpur 72.83%
(ICSE - Science) 10th
Board (2006)
SKILLS
Interpersonal & Written Communication
Strategic & Analytical Thinking
Corporate Branding
Creativity & Innovation
Strategic Partnerships
Corporate Communications
MORE ABOUT ME
in/iyersidharth sidsshack
Email: [email protected]
Sidharth Iyer
Digital Evangelist | Brand Strategist | Content Specialist Available in India for telephonic/personal interview
Phone: +91 9820239262 | Email: [email protected] | /in/iyersidharth
PROFILE I am a young media professional, and have carved a niche for myself in the field of Media and
Entertainment. Over the course of time I have worked on numerous digital strategies thereby
creating value for various brands at large. I constantly strive to deliver stellar marketing plans
that propel the brand and its products towards success. I am an enthusiastic, self-driven
strategist, constantly trying to leverage my in-depth understanding of products, the audience
and my creative flair in order to influence stakeholders, translate ideas into results and make a
mark as a marketing specialist. I love to brainstorm and come up with new creative ideas and
concepts that would help improve execution and give better results compared to traditional
methods thus helping the brand achieve an outstanding presence and recall value. A problem solver, who understands digital media and content, is how my peers define me as.
My Journalism degree has trained me to build a strong analytical skill which was tested in the
previous roles which demanded research, analysis and bringing reforms through my written
and communication skills. I have worked in the Media & Entertainment space for over three
years and I am currently associated with a leading Visual Effects Studio in Mumbai. This has
provided me with a fair understanding of both the product and the services industry. CURRENT & PAST EXPERIENCE Lead Digital Strategist at Redchillies.VFX Team Size: 100+ VFX Artists, 10+ Sr. Management; Type: Cross-department [Jan ’16 - Present] Responsibilities include: * Work closely with the creative team as well as the management to amplify the brand presence domestically as well as globally. * Responsible for driving the entire digital marketing efforts for the studio in a way that leads to increased engagement for its services and growth in generating leads for newer businesses. * Create engaging and informative content for the website. * Strategizing socially designed ideas to enhance the presence of the brand across social media. * Ideate and come up with compelling video content for the YouTube channel. * Pitching for strategic partnerships by preparing proposals, presentations and concept notes. * Strategize campaigns based on quantitative as well as qualitative insights. * Planning, budgeting & implementation of integrated marketing campaigns for various online and offline activities.
Earlier Leadership Roles Chief Sub-Editor - Content & BD at AnimationXpress.com [Jan ’15 - Dec ’15]
Team Size: 5 Reporters, 3 Sales Execs; Type: Cross-department Sr. Sub-Editor at AnimationXpress.com [Apr ’14 - Dec ’14]
Team Size: 5 Reporters; Type: Cross-department Sub-Editor at Indiantelevision.com [Apr ‘13 - Mar ’14]
Team Size: 7 Reporters; Type: Cross-department INTERNSHIP EXPERIENCE Internship at Mobile ESPN (Noida) [Nov ’12 - Nov ’12] * Content Writing for various sports. (Including Cricket, Football, Hockey, Golf, F1, etc.) * Script writing for various sports verticals. * English & Hindi commentary during the India vs. England Test series.
Internship at CNN-IBN (Mumbai) [Apr ’12 - May ’12] * Reported on various beats. (Including Entertainment, Sports, Politics, Health, Aviation, etc.) * Assisted in production and packaging of news segments. * Script writing for news segments. * Transcribing and Ingesting footage. * Featured on 'The Citizen Journalist Show'.