iim indore-epgp-vikas vardhan soni

8/4/2019 IIM Indore-EPGP-Vikas Vardhan Soni

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ABSTRACT

MBA graduate from IIM Indore one year full time MBA (EPGP) program 2011. Currently I am looking

for opportunities in marketing and strategy domains where I can put together my business skills,

analytical insights and six years of solid professional experience towards value creation.

ACADEMIC HISTORY

Degree Course Type Institution(s) Grades Duration

EPGP, One year MBA

(Marketing and

Finance)

Full time IIM Indore,

Joseph M. Katz Business School,

University of Pittsburgh

2.95/4.3 2010-2011

M.S

(Software System)

Part time Birla Institute of Technology &

Science, Pilani

8.42/10 2005-2007

B.Tech

(Computer Science)

Full time National Institute of Technology,

Jalandhar

71% 2000-2004

SKILLS

Technical skills

More than 6 years of experience in development, testing and project management

using C++, SQL and Java on Linux and Windows for client-server, storage and EDA

applications.

Business skillsMarket research, financial modelling, data analytics, SPSS, strategy formulation and

marketing planning.

PROFESSIONAL EXPERIENCE

Organization: Cadence Design Systems, Noida Department: Verification Acceleration

Position: Member of technical staffDuration: Nov 2007- Aug 2010

Project Role Accomplishments

IXERUN

(July 2009

Aug 2010)

Pre-sales

Engineer

y Analysed customer usage environment and craftedstrategies to show value addition through IXERUN

induction in their verification environment.

yDeveloped prototypes around the product for customerdemonstration and proof of concept.

y Forged long term customer relation through consistentsupport, backward integration and training.

y Reduced customers technical decision time and helpedsales team in early deal closure.

y Analysed customer feedback for the product andsuggested product improvements.

Vikasvardhansoni+91-8827628267/9654820110(Mob)

+91-1596244979(Res)

[email protected]

[email protected]


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VA

- o pil

(Nov 2007-

2009

odule le d

y Conce ualized and implemented enhancements for V de-compiler. Added support for system independence and

system Verilog constructs.

y Us d Ext p o in f ! o " fo d # lop nt$ y L% d a cross geographic team topro& ide 16X impro& ement

in verificationtime to a premier Cadences customer.

y Prepared detailed design specification' testingframeworks' functional specifications and project

planning documents(

Organi ) ation:Computer Associates' CA Inc., Hyderabad Department:Storage

Position:Software Engineer Duration:May2006 Nov2007


Storage Resource

Manager

(May2006 Nov

20070

1 ndividual

Contributor

y Conceptuali 2 ed, designed and developed client/servermodulesfor storage reporting.

y Identified storage defining parameters and createddatabase design using E- 3 diagrams.

y Generatedforecast reportsfor storage consumption.Organi 4 ation: Quark Media House India, Mohali Department: CC R&D

Position:Software Engineer Duration:July2004 April 2006


Automatic

Updates

(April 2005

April 2006 5

6roject

planner and

developer

y Led a team for design anddevelopmentclientside oftheproduct.

y Worked with product manager in defining key times andperformance parameters.

y Workedin SCRUM environment and represented R&D inscrum meetings.

Product

Licensing

(July2004

April 2005 7

Software

Developer

y Conceptualized and implemented an improved machinelocking mechanism that led to 30% reductionis customer

callsfor activation.

y Assisted marketing team with geography wise segmenteddata aboutlicenses activated.

y Issue prioritization for various internal and e8 ternalcustomers.

ACADEMICPROJEC9

S

Marketing andAnalyticsProjects, IIM Indore

Project Details

Indore cancer foundation y Developed a marketing planto improve visibility of IC @ among urban masses.

y Targeted upper middle class as customer segment anddrafted an outreach strategy.

MindSpark Corporation y Assisted marketing team at MindSpark Corporation with amarketing plan to create pan India presence.

y Designed advertising program to create mass appeal.


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Online knowledge sharing y Did marketing research over the sustainability of anonline knowledge portal.

y Conducted qualitative and quantitative research andused statistical techniques for data analysis

Dell y Used statistical techniquessuch as cluster analysis, factoranalysis anddiscriminant analysis for analysing customer

satisfaction levels.Future City (KA

A

ZBusiness

School B

y Used ANP/AHP techniques to define metrics for variousfuture city architectures and came up with best city

design under the guidance ofDr.ThomasSaaty(Father of

AHP/ANP).

Finance Projects, IIM Indore

Project Details

LIC Housing corporation y Used DCF and DDM valuation techniques for stockvaluation.

y Analysed debt- equity structureC dividend policiesC andstock behaviour using fundamental and technical analysis

to make trading recommendations.PanipatJalandhar NH finance y Analysed how project-financing was used to finance the

venture.

y Analysed capitalbudgeting decisions using NPVD IRR andERR models.

Strategy Projects, IIM Indore

Project Details

ITC Strategy y Analysedthe corporate strategy ofITCIndia.y Used strategy frameworkssuch asBCG matrix to identify

its core strengths and weaknesses and made strategic

recommendations.

SEBI Takeover code y Criticallyanalysed SEBIstakeover code and assessed theimplication of the recent changes proposed by theTRAC

committee.

EXTRA-CURRICULAR ACTIVITIES

1. Stood third in thecreativity competition organized at KATZ businessschool.2. Won King ofLyricscompetition organized by Planetradiocity.com.3. Worked with NGO Gram JyotiSansthan in Delhi from Jan2009 to Dec2009.4. Worked with NGO Aspiring foundation in Delhi from Feb2010 to Aug2010.5. Team award for providing 16X improvement in ready to market for customer.6. Team award for upselling a new verificationproductto Cadencescustomer.

iim indore-epgp-vikas vardhan soni

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