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    6 August 2010

    Delivering value by creating desirable brands

    TITAN INDUSTRIES LIMITED

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    Disclaimer

    1

    Certain statements are included in this release which contain words or phrases such aswill, aim, will likely result, believe, expect, will continue, anticipate, estimate,intend, plan, contemplate, seek to, future, objective, goal, project, should,will pursue and similar expressions or variations of these expressions that are forward-looking statements. Actual results may differ materially from those suggested by theforward-looking statements due to certain risks or uncertainties associated with our

    expectations with respect to, but not limited to, our ability to implement our strategysuccessfully, the market acceptance of and demand for our products, our growth andexpansion, the adequacy of our allowance for credit to franchisees, dealers anddistributors, technological changes, volatility in income, cash flow projections and ourexposure to market and operational risks. By their nature, certain of the market riskdisclosures are only estimates and could be materially different from what may actuallyoccur in the future. As a result, actual future gains, losses or impact on net income could

    materially differ from those that have been estimated.

    In addition, other factors that could cause actual results to differ materially from thoseestimated by the forward-looking statements contained in this document include, but arenot limited to: general economic and political conditions in India and the other countrieswhich have an impact on our business activities; inflation, unanticipated turbulence ininterest rates, foreign exchange rates, the prices of raw material including gold and

    diamonds, or other rates or prices; changes in Indian and foreign laws and regulations,including tax and accounting regulations; and changes in competition and the pricingenvironment in India. The Company may, from time to time make additional written andoral forward-looking statements, including statements contained in the Companys filingswith SEBI and the Stock Exchanges and our reports to shareholders. The Company doesnot undertake to update any forward-looking statements that may be made from time totime by or on behalf of the Company, to reflect events or circumstances after the date

    thereof.

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    Titan Industries

    The surging spirit of India !

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    Titan Industries Pioneer

    Breaker of rules Leader in two businesses: premium and mass

    market Manufacturer, designer, brand owner, marketer,

    retailer and after-sales service provider Unique culture First company to dare to challenge the Swiss B2C and B2B player

    In four businesses from 2007-08 One of the Jewels of the Tata Group

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    Our HeritageOur HeritageOur HeritageOur Heritage the TATA Groupthe TATA Groupthe TATA Groupthe TATA Group

    Titan is a part of the TATA Group having a turnover of about

    USD 70 bn (2008-09) with 1/3rd coming from India, equivalentto over 2.5% of Indias GDP and having the biggest marketcapitalization in India

    The Tata group is Indias largest employer in the private sector 357,000+ employees across 85 companies

    The TATA group has achieved many Firsts for India: First private sector Steel mill First private sector Power utility First luxury hotel (Taj) First Airline (now Air India)

    The Worlds least expensive car (Tata Nano) Indias largest software company (TCS) Indias largest watch & jewellery manufacturer (Titan)

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    About UsAbout UsAbout UsAbout Us

    Titan is the worlds fifth largest, integrated manufacturer-brandfor watches

    Commencing production in 1986-87, the Company is today the

    leader in the Watch & Jewellery businesses in India First & largest player in the branded jewellery segment in

    India with Tanishq

    >60% share of the organised watch market in India

    Over 90 million watches sold across 30 countries,cumulatively

    Manufacturing Facilities

    Main Watch & Jewellery plants in Hosur near Bangalore

    Watch assembly plants at Dehradun, Baddi, Pantnagar and

    Roorkee.ECB plant in Goa; small Jewellery-making facility at Dehradun

    Investment of US$150 million in 450,000 sq.ft. state-of-the-art manufacturing facilities

    Owned by TATA: 25.17% and TIDCO: 27.88% Professionally managed by TATA group & an independent Board

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    Recognition and Awards in many categories

    Indias most admired consumer durables company

    having the most trusted brand in India -TITAN. Both TITAN and TANISHQ adjudged best retail brands

    in IFF survey

    JRD QV (Malcolm Baldrige) Award in 2006 to the

    Watch Division, and score was re-affirmed in 2007and in 2008.

    ET and Great place to work survey selects Titan asbest employer in Retail and among the top 25nationally

    President of India Award for best employer of thephysically challenged.

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    Our businesses

    Watches

    Jewellery

    Eyewear

    Precision Engineering

    CurrentlyMarketingour Products in

    26 countries

    with a largerfootprint in theMiddle East and

    Asia-Pacific

    regions

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    Our Brands

    TITAN

    SONATA

    FASTRACK

    XYLYS

    TANISHQGOLD PLUS

    TITAN EYE+

    ZOOP!

    ZOYA

    HELIOS

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    Our businesses

    Premium

    Mid-premium

    Mass

    Watches Jewellery Others

    +

    B2B businesses: PED and MBA

    B2C businesses: Products

    Watches Jewellery Others

    B2C businesses: Retail

    299 stores301584 sq ft

    116 stores

    2,68511 sq ft

    27 stores,13607sq ft

    95 stores80914sq ft

    2 stores4,534 sq ft

    2 stores6,628 sq ft

    Fastrackaccessories

    29 stores49,284 sq ft

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    Retailing..

    Widespread anddifferentiated

    2

    Helios

    store

    2 Zoya

    stores

    8

    Fastrack

    Kiosks

    116

    Tanishqst

    ores

    299

    World of

    Titan

    stores

    27

    Fastrack

    stores

    95

    Titan

    Eye+

    stores

    29

    Goldplusst

    ores

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    (Rupees in Crores) Watches Jewellery Others Corporate Total

    Sales / Income from Operations 1051.89 3497.47 153.76 - 4703.12

    Less : Excise Duty 26.55 - 2.15 - 28.70

    Net Sales / Income from Operations 1025.34 3497.47 151.61 - 4674.42Add : Other income 1.44 6.72 0.15 3.55 11.86

    Net Sales / Income from Segments 1026.78 3504.19 151.76 3.55 4686.28

    Profit before interest and taxes 144.73 254.68 -38.89 -13.78 346.74

    Less : Interest 25.42

    Profit before taxes 321.32Less : Taxes 71.00

    Net profit after taxes 250.32

    Capital Employed 227.09 371.80 78.02 125.02 801.93

    2009-10 Summarised Results

    Additional Amortisation of trademarks during the year Rs.24.04 CroresWatches Rs. 18.44 Cr

    Jewellery Rs. 5.6 Cr

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    ADDITIONAL AMORTISATION OF TRADEMARKS

    India will be adopting International Financial Reporting Standards (IFRS) from 1 April2011.One of the requirements of the Accounting Standards is reflected in AS 26 whichmandates a review of the expected economic benefits from the assets held by a company.

    Until 31 March 2006, the Company was exporting its products (watches and jewellery) to

    three overseas associate marketing companies in London, Dubai and Singapore. Thesecompanies were marketing the products to distributors and other buyers in theirrespective territories, and consequently, the Overseas Trademark Rights to TITAN,TANISHQ and the other trademarks used by the Company were also held by an overseasassociate company.

    From 1 April 2006, the Company started exporting its products directly to the overseasdistributors and other buyers in various countries. In August 2006, the Company alsobought over the Overseas Trademark Rights at the book value of about Rs 63 crores andhas since been amortising this intangible asset at 10% annually. About one-seventh of thisvalue pertains to jewellery and the balance pertains to watches.

    In March 2009, the Company discontinued its jewellery operations in the USA, and the

    Jewellery Division decided to concentrate on operations in India and to totally discontinuethe export of jewellery. Thus, there would be no future economic benefit from theoverseas trademarks pertaining to jewellery, and the Company has therefore amortisedthe balance intangible pertaining to jewellery. A similar exercise was then done forwatches and a total additional amortisation of Rs 24 crores has therefore been accountedfor 2009-10.

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    THE THREE YEAR JOURNEY

    INCOMEUp

    13%

    Up%23

    Up27%

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    THE THREE YEAR JOURNEY

    CAPITAL EMPLOYED

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    THE THREE YEAR JOURNEY

    PROFITABILITYUp39%

    Up57%

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    MARKET CAPITALISATION

    5001018

    3530

    44005038

    3462

    8132

    10501

    0

    2000

    4000

    6000

    8000

    10000

    12000

    2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 30th

    June

    2010

    Market Capitalisation

    Crossed US$ 2 Billion

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    (Rupees in Crores) Watches Jewellery Others Corporate Total

    Sales / Income from Operations 260.84 945.17 54.30 0.00 1260.31

    Less : Excise Duty 6.94 0.00 0.54 0.00 7.48

    Net Sales / Income from Operations 253.90 945.17 53.76 0.00 1252.83

    Add : Other income 0.12 5.37 0.04 2.49 8.02

    Net Sales / Income from Segments 254.02 950.54 53.80 2.49 1260.85

    Profit before interest and taxes 41.64 68.26 1.67 -0.41 111.16Less : Interest 2.53

    Profit before taxes 108.63

    Less : Taxes 27.35

    Net profit after taxes 81.28

    Capital Employed 268.76 276.30 95.68 241.37 882.11

    April June 2010 Summarised Results

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    2010-11 Q1 Highlights

    Company Income crossed Rs 1250 Crores (over US$ 265 million)

    PBT crossed Rs 100 Crores (over US$ 20 million)

    PAT crossed Rs 80 Crores (over US$ 17 million)

    All businesses benefited from improved Consumer sentimentand from a longer Wedding season during the quarter

    Watches saw good growth in the premium TITAN brand,

    resulting in a better product-mix and improved margins

    Jewellery saw sales growth of 49%, inclusive of a 20% rise in goldprices

    The Eyewear segment grew by about 30% and made a small

    profit, but the retail business is yet to break even Precision Engineering also grew its topline, but made a small

    loss

    The total number of retail outlets across all three businesses

    crossed 560 and the total area of retail space crossed 700,000s ft

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    PERFORMANCE 2010-11 FIRST QUARTER

    INCOMEWatches

    172209

    254

    0

    100200

    300

    2008-09 2009-10 2010-11

    Income Rs. Cr

    J ewellery

    616 636950

    0

    500

    1000

    2008-09 2009-10 2010-11

    Income Rs. Cr

    Company

    810 884

    1261

    0

    500

    1000

    1500

    2008-09 2009-10 2010-11

    Income Rs. Cr

    Up22%

    Up%42

    Up49%

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    PERFORMANCE 2010-11 FIRST QUARTER

    Watches (EBIT)

    17 29

    42

    0

    2040

    60

    2008-09 2009-10 2010-11

    Rs. Cr

    J ewellery (EBIT)

    3551

    68

    0204060

    80

    2008-09 2009-10 2010-11

    Rs. Cr

    Company (PBT)

    44 64109

    0

    100

    200

    2008-09 2009-10 2010-11

    Rs. Cr

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    PERFORMANCE 2010-11 FIRST QUARTER

    CAPITAL EMPLOYED

    Watches

    292349

    269

    0

    200

    400

    2008-09 2009-10 2010-11

    Cap. Emp Rs. Cr

    J ewellery

    254

    278 276

    240

    260

    280

    2008-09 2009-10 2010-11

    Cap. Emp Rs. Cr

    Company

    612760 882

    0

    500

    1000

    2008-09 2009-10 2010-11

    Cap. Emp Rs. Cr

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    I. Watch Business

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    The Watch Market & Industry in

    India India is an under-penetrated market for watches only 27

    % of Indians own a watch

    Total estimated market in 2009-10

    Volume ~ 44 mn units

    Value: Rs 3100 Crores (USD 600 Mn) at retail

    (We have a 22% volume share and a 40% value share)

    Vast proportion of the Indian market is below Rs 500

    ~ 65% by volume (24% by value)

    Market has been split into: Low end, Mass market,Premium, and Luxury

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    TITAN Citizen

    Timex

    Watch Market Map

    Rs 500 1000 2000 4000 5000 30,000 +

    Formal / Classic

    Fashion/Sporty

    Sonata,HMT,

    Maxima

    Espirit, Swatch FossilGiordano, DKNY,Carrera

    Tommy Hilfiger

    Raymond WeilTissot

    Omega,Rado,Longines

    Tag HeuerHugo BossC Dior

    Price

    Fastrack

    XYLYS

    10000

    Nebula

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    Our market and brand leadership of >50% uses the

    muscle of a vast distribution network

    World of Titan295Showrooms

    126Towns

    Fastrack24

    Showrooms 15Towns

    Helios2

    Multi-brand store2

    Towns

    Service Centers745

    Centers345

    Towns

    11,000Dealers

    ALL INDIA 2500Towns

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    OUR WATCH BUSINESS OVERVIEW

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    INTERNATIONAL BUSINESS

    One of Indias first companies to market a consumer

    brand overseas. Titan watches are present in 26 countries outside India Titan is among the top 3 watch brands in several

    Asian countries

    Titan launched in South Africa in July 2010. Sold over 625k watches valued at Rs 70 crores. Total export sales of over Rs 101 crores in 2009-10

    including jewellery, watch components and precision

    engineering items.

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    II. Jewellery Business

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    Jewellery Market & Industry highlights

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    TANISHQ TODAY A BRIEF OVERVIEW

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    Gold Plus :Size of the opportunity

    Semi-urban and rural market estimated to be as much as 40% of thetotal : Over Rs 30,000 crs.

    Value conscious consumers, buying traditional jewellery

    Very fragmented industry with under-karatage still prevalent in manyparts of the country

    A new business model and a new brand to exploit this opportunity

    Sales of Rs 390 crs in 2008-09, and over Rs 440 crs in 2009-10

    29 outlets as at 31 March 2010.

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    OUR JEWELLERY BUSINESS OVERVIEW

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    III. Precision Engineering

    Business

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    Precision Engineering Business

    Rationale Leveraging Engineering capabilities

    B2B business balances risk of B2C businesses

    The Opportunity

    India growing as a manufacturing base for precision productsacross industries

    Cost pressures and offset requirements guarantee a longterm opportunity

    High cost of switching for customers Large & growing market: The global market for precision

    engineering products addressable by Titan is Rs.135,000 cr.

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    Current position: 3 segments 3 streams

    Automotive

    Aerospace

    Medical

    Precisioncomponents

    Dash board

    instruments

    Sub systems

    Market size Rs.1,35,000 Cr.

    AutomationSolutions

    Market sizeRs.575 Cr

    Domestic &International

    DomesticMarketOnly

    TSMGStudy

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    Precision Engineering Business

    The Customers

    Eaton, USA Bosch, India

    Hamilton Sunstrand, USA Lucas, India

    Microtechnica, Italy Tata Motors, India

    Schlumberger, USA Timken, India

    Ford, UK Turbo Energy, India

    Visteon, USA / India Stanadyne, India

    Tyco Electronics, India

    The Plan Targeting a break-even in 2010-11

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    IV. Eyewear Business

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    THE EYE WEAR BUSINESS

    Started in 2004-05 by marketing Sunglasses under theFastrack brand

    Targeted the youth segment

    Pilot project for Prescription Eyewear started in March

    2007

    90 Titan Eye+ outlets as on 30 June 2010

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    THE EYEWEAR MARKET AN UNTAPPED

    OPPORTUNITY

    Growth: Market has been growing in double digits ~ 15-20% per annumand likely to sustain

    Demand drivers: Urbanization, literacy, Penetration of TV & computers,Poor eye health due to lifestyles/ improper diet, etc.

    Incidence:30% of population typically needs correction in vision ~ 300 mn

    Users: 84mn users which is about 25% of those who need the correction

    Consumers change their glasses / frames once in 3 to 4 years on an average

    Market size:25-35 million units per annum

    Rs 1500-1800 crores per annumRepeat purchase is a regular feature from adolescence to old age.Customer lifetime value is very high

    Almost everyone over 40 yrs needs correction.

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    OUR BUSINESS PROPOSITION

    Product / Service Offering:

    - Eye checking, Optometry

    - Range of frames - Titan & licensed brands

    - Range ofBranded Lenses

    - Sunglasses Titan, Fastrack & licensed brands

    - Contact Lenses, Accessories

    To enter as a retail brand Chain of Stand Alone

    Stores

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    WHERE WILL WE PLAY IN THE VALUE CHAIN

    Frame andlens mfg.

    Wholesaledistribution

    Lensfinishing

    andassembly

    RETAIL,SERVICE

    Designand

    Marketing

    Lens mfg. Unitopened

    Focus on strengths and high margin areas:DESIGN, RETAIL, SERVICE & MARKETING

    Tie up withreputed lensbrands & In-store fitting labs

    O U T S O U R C E

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    Way Forward

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    2010-11 Turnover to grow by about 20% over previous

    year to target Rs 5,700 crores (US$ 1.25 billion)

    Operating Profit to grow in similar fashion

    Continued retail network expansion to

    330 World of Titan outlets

    130 Tanishq outlets30 GoldPlus outlets

    40 Fastrack outlets

    125 Titan Eye+ outlets

    15 Helios outlets

    2 Zoya outlets

    Th l fi h f ld

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    2006200620062006 2007200720072007 2008200820082008 2009200920092009 2010201020102010

    Income in Rs. CroresIncome in Rs. CroresIncome in Rs. CroresIncome in Rs. Crores

    The last five years saw a three-fold

    growth.

    d h f ll b

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    Income in Rs CroresIncome in Rs CroresIncome in Rs CroresIncome in Rs Crores

    and in the next five years we will become

    a US$ 3 billion company ! !!

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    Further information is available onwww.titan.co.in

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    THANK YOU