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Volume 1 April 2009 - March 2010

Anutones weekly newsletter, every Tuesday since April 2009, has been so popular that after one yearof 52 editions it is now published as a book. Presenting Volume 1 - April 2009 to March 2010.

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In this journey called Anutone, we may come a long way but have

only just started.

In the 1990s, we pioneered the resurrection of the woodwool board

industry that was being buried by its very practitioners. We did this

by manufacturing world-class boards with a host of variants to

meet customer needs. Its continued use in modern multiplexes in

metro cities by top operators is testimony.

In this decade, we have been pioneering an acoustics revolution

benefiting the entire ecosystem. We are doing this by injecting

scientific temper to the practice of architectural acoustics right

from design, supply, install to site testing. Growing awareness of

the subject and acousticians on board project teams is testimony.

For the coming decade, 2010s, we are pioneering the walls and

ceiling industry. It already exists. So how does one pioneer? Products,

systems and services related to walls and ceilings are still in their

nascent stage with current international trends at least a decade away.

This is what needs to be bridged, albeit the Asian way, the glocal

approach that Anutone is pioneering.

Since 2007, Anutone has been introducing a slew of products with

view to realising our aim to transform the wall and ceiling industry

in the coming decade. There is something exciting happening at

Anutone on a daily basis and it became necessary to share new

knowledge with the ecosystem on the many changes, innovations and

trend-setting concepts that bring a constantly evolving portfolio ofproducts, systems and services to the market and the industry.

Dear Patron,

The e-design newsletter

and a journey called Anutone

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Hence the idea of e-design - a weekly newsletter from Anutone, every

Tuesday since April 2009, that provides one interesting fact, facet or

feature about Anutone walls and ceilings. Anutones e-design has evoked

an overwhelming response such that we are encouraged to publish a

collection of one year of 52 editions for the benefit of architects,

consultants, contractors and customers.

While we are very bullish on our recent walls and ceilings foray we

have not forgotten our roots. e-board is our fortnightly newsletter

every alternate Friday that highlights our original business -

woodwool boards. And for acoustics and noise we will commence e-

coustic and e-noise every fortnight on alternate Fridays that

highlights our products for this purpose.

Thank you for your attention and patronage. We look forward to

enjoying the same for the coming decade. We say, Challenge

Yourself, since exciting times are ahead that will surely makeyou feel good!

Yours truly,

Team Anutone

Bengaluru

Monday 5 April 2010

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CONTENTSIssue Date Subject Page #

2009

1 13 April New DR3.1 6

2 20 April Noise isolation gets cheaper 7

3 27 April Anutone Pixel Series 8

4 04 May Anutone White Ceilings 9

5 11 May Anutone Synthfab 10

6 18 May AnutoneSynth Insulation 11

7 25 May Anutone Experience Centre 12

8 01 June Go Green with Anutone! 13

9 08 June Gain the competitive edge with Subtex Ceilings 14

10 15 June Complement Subtex Ceilings with Soft Wall Panels 15

11 22 June Anutone for Telepresence 16

12 29 June Versatility - common to the Swiss knife and Anutone! 17

13 06 July Thanks for your response! 18

14 13 July Anutone proves its mettle with Serge metal ceilings 19

15 20 July AnutoneSuite - solutions for office ceilings 20

16 27 July AnutoneSuite - solutions for office ceilings 21

17 03 August Come to our Experience Centre 22

18 10 August Belgravia Ceilings - the new paradigm 23

19 17 August Seamless ceilings with Designpanel 24

20 24 August Mineral fibre ceiling solutions 25

21 31 August Real metric ceilings - now here! 26

22 08 September Anutone at GBC 27

23 15 September Anutone @ GBC 28

24 22 September Slim is truly in! 29

25 29 September Subtex R and Subtex S 30

26 06 October Thanks for your response! 31

27 13 October Plaza for grid & Designpanel 900 for span 32

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Issue Date Subject Page #

28 20 October Gain knowledge, Be a digital nomad! 33

29 27 October Stretch ceiling solutions for King Abdullah University 34

30 03 November Enhance comfort levels 35

31 10 November New solutions in metal and wood ceilings 36

32 17 November Ceiling on floor! 39

33 24 November Ceiling solutions that are timeless 40

34 01 December Fabric-wrapped wall panels in Size Zero 41

35 08 December AnutoneStyle solutions for mall ceilings 42

36 15 December AnutoneSwank solutions for hotel ceilings 44

37 22 December Excuse some trivia this Tuesday 46

38 29 December Holiday season - gifting you an e-reader! 47

2010

39 05 January Anutones New Avatar! 48

40 12 January Ceilings from Anutone - global solutions for you 49

41 19 January High on emotion, low on emission 50

42 26 January Sastau, Tikau, Bikau the Marwari maxim 51

43 02 February Microperfs & megapanels yeh kya hai? 52

44 09 February AnutoneSyllabi solutions for school ceilings 53

45 16 February Solutions for corridor ceilings 54

46 23 February Pixel solutions for gypsum ceilings 55

47 02 March The many colours of Anutone products 56

48 09 March Save life, prevent fire, use Anutone 57

49 16 March Tinker, tailor, soldier, spy what else? 58

50 23 March The new aesthetic in ceiling solutions 59

51 30 March AnutoneSleuth solutions for hospital ceilings 60

52 06 April Stretch your imagination with fabric walls! 62

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Vol 1 # 1 13 April 2009

Yes, DR 3.1, the latest version of Anutones Design Revue walls and ceiling presentation, is now available to

the design community in an ingenious and user-friendly format.

As Anutone continues to innovate, DR as the Design Revue CD is popularly called now comes with a whole, new

blog of design concepts presented in a much simplified and attractive structure.

The new 3 series launched recently for the year 2009-10 will have four quarterly updated design packages. The

first of the series, DR3.1 released recently for April-June quarter is a complete updation of the previous version DR2.4.

WoodsA versatile product range with curved

ceilings of 144mm-wide panels;

ceiling and wall junction curves etc.

PlastersAn exhibition of the product versatility

with complete range of solutions.

MetalsA new world of large panel wonderment.

Large size panels up to 1200x3600mm

in plain or perforated metal are now

possible with strength, durability and

non-wavy aesthetics. Check out also

new applications in exterior grade for

Metro rail corridors and Acoustical

louvers for AC plants.

Ensure your copy today from Anutones regional offices at Chennai, New Delhi, and Mumbai or contact Anutonecorporate office in Bengaluru as per co-ordinates below:

The new DR3.1 brings to you:

Compact and crisp company

info

A new exclusive on green

services

Products indexed by

application into ceilings, walls

and floors

Rat ionalized product

selection - products of same

surface finish minimized to

reduce slide count

Brand names shortened for

smarter and easy reference,

and recall

New, exciting visuals- Woods

and Plasters for ceilings, and

Metals for walls

..And much, much more!

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Vol 1 # 3 27 April 2009

Anutone introduces its latest innovation - the Pixel

Series - that imparts your interiors with walls that are

magical and wonderful in form and function. Wall

surfaces that are smooth or textured but seamlessand uniform. Also, strong, durable and sound-

absorbing!

Two remarkable product systems in the Pixel Series

are PixelSmery that works like an acoustical paint

and PixelVin that works like an acoustical wallpaper.

Get these to your walls, and sense the different

ambience for its

Creativity

Seamless looks

Choice aesthetics Invisible acoustics

Easy maintenance

Environment-friendliness

Durability

Value proposition

Ask for the Pixel Series Brochure 1.0 or

visit www.anutone.com/pixel.htm

PixelSmery

Wall painting finishing system

for an attractive texturedsurface. Takes any roller-

applied water-based paint.

PixelVin

Virtually any wallpaper of

choice that instantly

transforms drab, boring walls

into attractive surfaces that

are easy to maintain.

Anutone Pixel SeriesNow paint or paper your wallsfor better, quieter interiors!

SeptumPixel Walls

Combine Anutones Septum Series with the PixelSeries to get complete walling solutions that divide

large floor plates quickly into smart spaces that are

both noise-isolant and sound-absorbent apart from 2

hours fire-rating and impact-resistance for offices,

hotels, hospitals, homes.

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Vol 1 # 4 4 May 2009

Anutone brings modular white ceiling solutions in a

refreshingly new design concept. Six different,

feature-rich surface finishes but in an uniform

suspension system.

Anutone ensures complete engineered solutions with

perimeter and transition trims, bulkheads and

bandrasters that take care of glazing mullions,

relocatable partitions etc. What is more there is total

integration of lighting, air-conditioning, fire-plumbing,

electronics etc.

Anutone White Ceilings impart form and function to

Offices Hotels Hospitals Education

For example, use the same Skelet U15 white-black

suspension system across the floor plate and lay-

in tiles with surface finish in vinyls where you need

to wet-wipe, metals below the HVAC services, soft-

fibres in the acoustically sensitive spaces, plasters

in open-plan office etc.

Ask for White Ceilings Leaflet 1.0 or

visit www.anutone.com /ceilings.htm

Superior light reflectance upto 0.85

Large format 1200x1200mm

Concealed suspension options

Great acoustics upto NRC 0.95

Green wins LEED credits

Anutone White CeilingsOne system, many finishes!

HIGHLIGHTS

SIX SURFACE FINISHES

VINYLSMAT Vin

SOFTFIBRESSubtex

PLASTERSBelgravia

METALSSerge

FOAMSSconz

NATURALSMAT White

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Vol 1 # 5 11 May 2009

Anutone presents yet another fabulous choice in fabric

walls with modular panels for better, quieter interiors.

Synthfab panels boast a core of SynthHD, Anutones

popular brand of polyester-based infill, and a smartwrap of SpunFR, an inherently flame-retardant fabric.

The panel core is the most important feature. SynthHD

is thermally-bonded (no resins), chemically-free

polyester fibres fused under pressure to form a high-

density wadding that is rigid with sharp lines. More, it is

EHS-compliant as it is VOC-free and does not itch,

irritate or lower the IAQ.

Anutone Synthfab is available in standard sizes of 600

/1200 x 600 / 1200 and a thickness of 25mm for

adhesive install or 30mm for Z-clip install.

To know more ask for the SynthFab Brochure 1.0or

visit www.anutone.com/fabrics.htm

Green credentials

Does not contain glassfibreor wood

Made from recycled content

Panel can be recycled

Fire, acoustics and thermal rated

36 pleasing colours in fabrics

Joint lines are neat and crisp

Lightweight easy handling

Adhesive or Z-clips no framework

Space saving install max 30mm thick

Factory-finished, lab-certified

HIGHLIGHTS

Anutone SynthfabGreenest panel on planet Earth!Anutone SynthfabGreenest panel on planet Earth!

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Vol 1 # 6 18 May 2009

AnutoneSynth is thermally-bonded, chemically-free

polyfibre blankets used for thermacoustic linings in

ceilings, panellings, partitions and floor cavities. The

product is white in colour and pleasant to look, touch

and feel. It does not itch or irritate, making it very safe

and healthy to use.

AnutoneSynth is dimensionally stable ensuring

consistent thermacoustic values for the lifecyle of the

building. It is made from recycled polyfibres and is

recyclable again. That it also conserves energy in

buildings lowering airconditioning and heating costs,

it is very, very green!

AnutoneSynth replaces traditional insulation that tends

to itch and irritate. Traditional insulation is resin-

bonded and emits odour. It lumps down over time

losing its insulation value. Thus, the initial higher

investment in AnutoneSynth fetches matching returns

over time!

Rolls of 600mm width - easy handling

Non-toxic, non-allergic, non-irritant, odourless

No protective measures required for installation

Dimensionally stable ensuring thermacoustic

values for lifecycle of building

Readily available - large quantities in short time

AnutoneSynth insulation The iealthy, durable alternative

HIGHLIGHTS

Polyfibre as infill in quilts, outdoor clothing etc. is proven in the toughest of conditions like polar ice caps for

decades keeping cold out and warmth in. Anutone Interiors brings the same goodness of polyfibre to

buildings with not just thermal but also acoustic comfort.

Use of eco-friendly materials is the mantra for sustainable development. AnutoneSynth does for insulation what

CFC-free gasses have done for refrigeration. No impact on environment, healthy and sustainable.

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Vol 1 # 7 25 May 2009

Anutones Experience Centre the first of its kind in

India opened in Bengaluru, Indias Silicon Valley,

where you meet the future of interior finishes with

the latest concepts, from Anutones winning portfolioof Walls and Ceilings.

On display are Anutones next-gen, wall and ceiling

systems. Consultants, architects, designers,

contractors and end-users can come, look at, feel,

understand and take informed decisions. Nothing

like first-hand, nothing like the actual!

Stretched ceilings on t-grids; white ceilings one

system many finishes; hanging baffles; painted and

papered walls that are quieter!; 1200x2400mm fabric

panels impaled to walls; metal walls you have

them all! State-of-the-art systems with irresistible

eco-logics!

Anutone Experience Centre (AEC) is the first bold

experiment in the realm of actual-size wall and

ceiling finishing systems that simulate site

conditions. Anutone plans to deploy similar AECs

across key metros.

Anutone Experience CentreFuture of interior finishes unveiled!

HIGHLIGHTS

White ceilingsone system, many finishes

Hanging baffles- 600x1200/2400mm

Painted and papered wallsthat are quieter, better

Jumbo-size wall panels1200x2400mm just impaled!

Live demo on doing it right(AnutoneSynth with

AnutoneSonator)

Training centre with all thetools - easy to take

informed decisions

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Vol 1 # 8 1 June 2009

A Green Revolution, of a different kind, beckons you, from Anutone. It is exciting as also easy

- given the 3Rs approach Anutone takes to your interior finish solutions.

Optimise the use of interior surfacing materials by opting for Anutone, and bolster the green building movement.Yes, a Green Revolution beckons you.

Anutone is selflessly committed to the green

building movement even if it means reduced

business from projects! In a bid to reducethe use of products and yet improve the

ambience, Anutone has developed concepts

like Carnival Floats and Celebration Clouds

for ceilings. For walls, there are AnutoneSoft

and AnutoneSynthfab that can be hung at

strategic locations. All these obviate the need

for continuous ceilings and wall coverings.

In product design, Anutone has innovated

with AutoAir in AnutoneSoak panels that

reduce use of raw material per panel, yet

achieve better performance.

Anutone wall and ceiling solutions are

from dry construction products and very

modular - meaning they can be easily

assembled, dismantled and reused.

Again this could be termed as a self-

goal since Anutone could very well lose

repeat business! But it does not matter

in the larger interest of a greener world!

Many of Anutone products are made

from reused products. AnutoneSeptum

is made from pre-used wood-cement

particles (see flowchart on right);

AnutoneSoft is made from pre-used

glass bottles; AnutoneSynthfab from pre-

used polyester-based products etc.

Most of Anutone products can be

recycled. Products like AnutoneSmooth

are recycled at Anutones Bangalore

plant to be made into AnutoneSeptum

(see flowchart below). Similarly

AnutoneSnazz can be recycled as a filler

material in plasterboards; AnutoneSynth

can go back to the polyfibre industry etc.

REDUCE REUSE RECYCLE

REUSE

REDUCERECYCLE

Flowchart for reuse ofAnutoneSmooth to AnutoneSeptum

Go Greenwith Anutone!Go Green

with Anutone!

3Rs

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Vol 1 # 9 8 June 2009

Subtex, introduced by Anutone a year ago, has been a huge success story. A smooth-surfaced,

lightweight tile, with none of the usual pinhole or worm-like patterns, ensures soothing aesthetics and

high light reflectance. Added advantages like sound absorption and humidity resistance enhance product

appeal. Here is how AnutoneSubtex, for modular white ceilings, benefits the ecosystem.

Consultants / Architects

AnutoneSubtex offers the designer a plethora of options

surface renders, large-format 1200x1200mm, concealed

edge etc. Morever, Anutone offers complete system

solutions with AnutoneSkelet framework Infinity or

Screenline perimeter trims for Carnival Floats, transitions

and bulkheads, HVAC pockets at glazing mullions etc.

Contractors / Project Managers

All components of the system are pre-finished and lab-

certified which means failsafe install, near-zero snag list

and quick project turnaround. Once the framework is

installed, AnutoneSubtex can be placed in grid even after

carpeting and furniture is in place, allowing flexible

sequencing, a boon to sites on tight timelines.

Clients / End-users

The serenity of unbroken white surfaces, the crispness of

neat joint lines, the sublimity of diffused lighting, the cocooning

comfort of quietitude - all this and more ensures less strain

and stress, a feel-good factor that translates to higher output,thus providing the business with a competitive edge!

SurfaceWhite surface finish with finemonolithic texture for high lightreflectance; less lightingrequirements.

Large Format1200x1200mm sizes meansless busy framework; betteraesthetics

LightweightAt 1.5-3kgs/m2, does notcontribute significantly tostructural load

High NRC0.9 NRC broadband soundabsorption; highest for modularwhite ceilings

Fast TrackPanels can be laid in T-gridseven after fitouts/capeting;large size means 4-tiles-in-1-

tile install

HIGHLIGHTS

Gain the competitive edge withSubtex CeilingsGain the competitive edge with

Subtex Ceilings

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Vol 1 # 10 15 June 2009

State-of-the-art office buildings in India are now transforming interior design

concepts using AnutoneSubtex ceilings and AnutoneSoft wall panels. Howabout you?

Additionally the ACT KLH seriesshown in these pictures:

sport a microperf vinyl wrap thatcan be wet-wiped

come in a palette of 108 shades pastels, contrasts, darks

Highlights

AnutoneSoft walls panels

sport crisp, neat edges and jointsfor classy aesthetics

need no frame and airgap spacesaving & quick install

just hang on wal ls can beremoved and re-installed

modular concept no need ofperimeter trims, bottom angles etc

easily blend with other moderninterior elements like relocatablepartitions, writing surfaces, carpet

tiles etc

Applications

AnutoneSubtex ceiling in office

spaces such as Discussion cubicles

Conference halls

Executive cabins

Training rooms

Privacy suites

are best complemented withAnutoneSoft wall panels.

ACT KLH with radius edge accentuating the 600x600mmmodules and complementing the white blocks & shelves

ACT KLH installed modularlyin two-tone colours

ACT KLH are easily hung on Z-bars;a space and time saving install!

Complement Subtex Ceilings withSoft Wall Panels

AnutoneSubtex ceilings and AnutoneSoftwalls - a terrific combo for office interiors!

Complement Subtex Ceilings withSoft Wall Panels

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Vol 1 # 11 22 June 2009

Telepresence is a hot topic today given its benefits of life-like conferencing

obviating the need for travel; the resultant savings being costs and carbonemissions. Anutone detected its potential ahead of time and published aleader in Acoustic Answers Nov-Dec 2006.Anutone, today, offers completewall and ceiling solutions for Telepresence Rooms ensuring single-sourceturnkey responsibility.

Telepresence Rooms are finished in a double-wall-and-ceiling configuration.

The outer wall or Iso Wall is clad with AnutoneSeptumon AnutoneStuddframework with an infill of AnutoneSynth. The inner wall or Abs Wall is cladwith AnutonePixel, finished with AnutoneSmery. The unique feature is precisecolouration to the requirements of life-like visual requirements withoutimpacting human skin tones.

The primary ceiling is AnutoneSeptum whereas the secondary ceiling isAnutoneSubtexthat provides excellent light reflectance and the practicalityof plenum access for services like HVAC, luminaries etc. The unique featureis the diffused, shadow-less uplighting so crucial for life-like imagetransmission.

All the components that make up the wall and ceiling system are from Anutone;lab-certified, factory-finished that ensure hassle-free, zero-snag install. Nomultiple vendor sourcing, no incompatiblity issues etc.

All this and more ensures glitch-free microphone and camera alignmentresulting in superlative performances of the Telepresence Room for remoteaudiences. Beyond Telepresence, Anutone has successfully deployed this

technology in AV conference rooms, Network Operating Centres (NOC) andother such spaces.

Anutone forTelepresence

A conference table arrangement that can be

used both as an independent physical spacefor normal meetings or linked virtually via

telepresence with large screens in thecabinetry to conduct business with several

remote locations simultaneously in real time

A typical conferencing furniture in a telepresence

environment. 6 chairs physically placed around

the table on one side with another 6 chairsvirtually placed on the other side to make it a 12-

seater.

AnutoneSubtex ceilings with diffused uplighting

and AnutoneSmery walls with precise colouration

provide the right visual environment so crucial forTelepresence Rooms. Of course, acoustics is

assured ... after all, it is our middle name!

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Vol 1 # 12 29 June 2009

Imagine

125m2of single-span, seamless, white ceilings

installed in a few hours aftercarpet and furniture

is in place!

white modular ceilings that sport soft-fibre,

plaster and metal tiles on the same grid in the

same building but different locations to suit

performance requirements

factory-finished, lab-certified panels in woods,

plasters and metals that create undulating

ceilings.

single panels in jumbo sizes that hang on walls

or ceilings, finishing a large hall overnight again,after, carpet and furniture is in place.

now you can paint, paper or laminate walls so

that they not only look good but sound great

too!

Versatility -common to the

Swiss knife and

Anutone!Anutones new range of interior products are like this Swiss knife very versatile! Since two years Anutone

has unleashed a stunning range of ceilings and walls that suit almost all architectural spaces for every

kind of form, function and performance. Ceiling and wall finishes include fabrics, vinyls, textures, woods,

plasters, metals used in offices, hotels, hospitals, malls, schools, airports etc.

Yes, all this and more with Anutones new range of interior products. Why not get a copy of the latest Design Revue

presentation, DR3.2, launching 1st July, that showcases products with many project pictures to inspire you?

Challenge yourself, think change, transform interior design, use Anutones versatility to your advantage and make

your clients feel good!

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Vol 1 # 13 6 July 2009

Anutone e-newsletters

Since April 2009, every Monday, Anutone has mailed e-newsletters to a select audience

of approximately 3,000 architects, designers, consultants, contractors and customers.

The overwhelming response suggests the e-newsletters have been well received.

Continuous improvement is Anutone mantra, and after 12 issues of the e-newsletter in

the quarter April-June 2009, as indexed below, it is time to review. Please find time tofill in the Survey on the right tab and be assured of a return gift!

Please make sure the postal address is correct and complete to ensure the gift reaches

you. Allow 6-8 weeks for delivery. Otherwise please contact [email protected]

Click here to fill in the Survey Form and

Win Free

Business Card Holder!

Thanks foryour response!

# 1

DR 3.1 CD

released

# 4

Anutone

White Ceilings

# 7

Anutone

Experience Centre

# 10

AnutoneSoft

Wall Panels

# 2

Anutone drops

Septum prices

# 5

Anutone

Synthfab panels

# 8

Go Green

with Anutone!

# 11

Anutone for

Telepresence

# 3

Anutone

Pixel Series

# 6

AnutoneSynth

Insulation

# 9

Anutone

Subtex Ceilings

# 12

Versatility

means Anutone

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Vol 1 # 14 13 July 2009

Anutone proves its mettle withSerge metal ceilings

Anutoneceiling solutions include a complete catalogue of metal tiles, panels, planks alongwith

suspension systems and accessories. Sergemetal ceilings are built tough like the strong-

hearted lovers of heavy metal music! Serge for airports, hotels, hospitals etc.

Serge metal ceilings - a delight!

Aesthetics Plain, perfed, microperf surfaces

RAL gloss colour palette

Installation

Compatibility of components

Bandrasters, bulkheads, transitions, trims

Performance

Fire, acoustics, light, seismic ratings

Conforms to EN 13964

Durability

Steel and aluminium Heavy-duty coating

Flexibility

Sizes, shapes, curve options

Modules to suit room scale

Open Cell

BeamGrid

Perf ACP

Perf AHPClip-in SteppeClip-in Square

Plank

Curvgrid

Lay-in Steppe

Hook-on

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Vol 1 # 15 20 July 2009

AnutoneSuite- solutions for office ceilingsMore than 12 types of white ceiling options in six finishes for grid, span or discrete formats to meet preciseneeds of each space in an office for aesthetics, performance and budget (starting from Rs. 500/m2installed)!

Subtex NubbyTexture Ceilings

Shapes STCelebration Clouds

Mat Smery

Painted Ceilings Serge Lay-inMetal Ceilings

Subtex PebbleCarnival Floats

Soft STCelebration Clouds

Stretch SLSFabric Ceilings

Designpanel PixelPlaster Ceilings Wave ST

Baffles

Serge Hook-on

Metal Ceilings

Belgravia PixelPlaster Ceilings

Smooth Ebony &Serge Open-cell Ceilings

Sconz Whiteline Foam Ceilings

Vin ShaleVinyl Ceilings

Sisoli SafariMin-fibre Ceilings

Snazz SlateGypsum Ceilings

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Serge Lay-inMetal Ceilings

Sisoli SafariMin-fibre Ceilings

MatVin StratusVinyl Ceilings

Smery SybilTexture Ceilings


Subtex PebbleTexture Ceilings

Sconz WhitelineFoam Ceilings

Serge Lay-inMetal Ceilings Belgravia Pixel

Plaster Ceilings

MatVin ShaleVinyl Ceilings MatVin Shingle

Vinyl Ceilings

Subtex Painted

Texture Ceilings

Vol 1 # 16 27 July 2009

AnutoneSuite- solutions for office ceilingsContinuing our previous e-newsletter, here is Option 2 that keeps it simple for the designer, contractor andcustomer. Grid type ceiling on a single suspension system, Skelet U15, across the entire floor plate. 3 tileformats 2x2, 2x4, 4x4 and 6 surface finishes optimised to precise needs. Average installed cost Rs. 1,000/-plus taxes (ranges from Rs. 500/m2 to Rs. 1,500/m2). Aesthetics, performance and budget achieved! Makeseveryone feel good!

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Vol 1 # 17 3 August 2009

If you cant cometoour Experience Centre,

Wewill bringtheExperience Centre to you!

Anutone has developed a Mobile Experience Centre (MEC)that can be installed at major project sites prior to order

finalisation. The first in the series is AnutoneSuite for Offices and has already been deployed for a corporate major at

Navi Mumbai.

This helps the project ecosystem - architect, consultant, project manager, contractor, client, end-user - to get a first-

hand look and feel of office ceiling solutions from Anutone. A stunning array for 4 to 8 mock-ups with different surface

finishes, tile dimensions, edge profiles, suspension systems and perimeter solutions is deployed.

This service is currently available for Greater Mumbai, Delhi NCR, Chennai and Bengaluru (conditions apply). Moredetails of AnutoneSuite MEC at www.anutone.com/mec.htm

Subtex with concealed edge Belgravia on Skelet U15

Serge metal with integration Sand Micro value on Skelet T15

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Vol 1 # 18 10 August 2009

Belgravia Ceilings -the new paradigm

Easy & effortless performance securedby great geometrical characteristics

Belgravia is a gypsum ceiling tile that fits on a T-grid

system like Skelet O15, U15, T15. There are 3 styles:

Belgravia Slate - plain tile with a super smooth finish.

Also used in combo with perf tiles for ceiling fixtures.

Belgravia Pixel- microperf tile. The microperf is 3x3mm

tiny squares at 8mm pitch that makes them invisible.

Belgravia Sircles- for those who do not want square perf

of Pixel. Sircles are circular perf 6mm dia at 15mm pitch.

Supplied with steppe bevelled edges and pre-painted

white to gloss 5, the tiles guarantee a very stable ceiling,

less sensitive to damaging edges and corners.

Durable - being gypsum-based can last

upto 25 years

Green - meets best emission classification

and indoor climate regulations

Healthy - does not cause cancer nor

hazardous to human health

Compatibiliy - combines very well with plain gypsum

board for finish, material and colour

Regula - SlateGlobe - SircleMicro - Pixel

Readily available with Anutone for offices, hotels,

hospitals, malls and similar commercial spaces.

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Vol 1 # 20 24 August 2009

Mineral Fibre

Ceiling Solutions

Anutone strengthens its solutions portfolio for white grid ceilingswith the induction of Mineral Fibre Tiles from Saint Gobain.

White, grid ceilings and especially Mineral Fibre tiles are

suitable for commercial buildings like

Euro School, Airoli

Directional and non-directional patterns

Light reflectance upto 0.87

Sound absorption upto 0.7 and noise isolation

upto 35

Edge profiles and suspension choices

Humidity resistance upto RH95

Sag resistance with upto 10 years warranty

ASTM and UL ratings on select variants

HIGHLIGHTS

Airports

Offices

Hotels

Hospitals

Schools & Colleges

Styles include

Sand Micro

Pin Perf

Fine Fissured

Cashmere

Cashmere High NRC

Fine Fissured High NRC

Sand Micro

Fine Fissured

Pin

Kannada School, Wadala

What is more, Anutone offers a complete portfolio of Skelet

suspension sytems that include perimeter trims,

transitions, bulkheads and bandrasters to ensure yourspaces get complete ceiling solutions from a single source!

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Vol 1 # 21 31 August 2009

Real Metric

Architects have been wistful of all things being metric in

buildings so as to keep things simple, very simple. They

conceptualize buildings on 1x1m gridlines and are

successful in getting it built that way including external

glazing and cladding, internal partitions etc. But when it

comes to ceilings they come a cropper.

Ceilings earlier came in 2x2 size which when the worldturned metric was 610x610mm. Manufacturers fine-

tuned this to 600x600mm or in multiples like

1200x1200mm but this never matched the

1000x1000mm gridlines of everything else in the

building.

Architects can now rejoice! Anutone introduces true

metric ceilings from the Serge series:

Widths (mm) - 500, 1000

Lengths (mm) - 1000, 2000, 3000

Ceiling gridlines can match building gridlines for perfect

harmony. What you conceptualise is what you get!

Whats more, here is the icing on the cake! Anutone

can supply wall panels too in true metric from its Soft

or Stretch series:

Widths (mm) - 1000, 1500

Lengths (mm) - 1000, 2000, 3000

Anutone the walls and ceilings solutions company. Your

true friend with true metric walls and ceilings that match

your 1x1m gridlines!

- now here!Ceilings

Visit us @

Stall # 16 & 17

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Vol 1 # 22 8 September 2009

Anutoneat GBCStall # 16 & 17

White is Green is the theme at our stall at the Green

Building Congress 2009, Hyderabad, as depicted

above. The stall showcases white ceiling solutions that

are green - Subtex Nubby (texture), Serge Lay-in (metal)

and Belgravia Pixel (plaster) in different grid and

perimeter. As a contrast we have also showcased Slats

Haya (wood) as walls.

Anutone is st rongly commit ted to the greenbuilding movement! In a bid to reduce the use of

products and yet improve the ambience,

Anutone has developed Carnival Floats and

Celebration Clouds for ceilings; modular

panels for walls.

Find Navin, Rajesh and others from Team

Anutone, at the stall, imparting knowledge to

the building community on the benefits of

green interiors. Pick up our special leaflet forthe event.

Click to downloadthe leaflet

Subtex NubbyInstalled on Skelet O15

with Screenline at perimeterSize 600x600x15mm with Steppe edge. SubtexNubby is 0.9 NRC texture ceiling whoseengineered surface aids diffused uplighting.Works best for open-plan and conference roomsin offices.

Serge Lay-in

Installed on Skelet T15Size 600x600x15mm with Steppe edge. Serge Lay-in is grid metal ceiling for durability. Works best forcorridors and those areas where utilities run throughplenum and frequent shift of ceiling tiles is required.

Belgravia PixelInstalled on Skelet U15

with Screenline at perimeter

Size 600x600x15mm with Steppe edge.Belgravia Pixel is microperf gypsum ceilingthat guarantees a very stable ceiling anddifferent aesthetics

Slats Haya

Installed on Skelet CC18Size 160x2400x16mm with Tongue-Grooveedge. AnutoneSlats Haya L16 is acousticfibreboard with lineal perforations. It is installedas ceiling and wall in speciality spaces.

TEXTURES

ME

TALS

WO

ODS

PLASTERS

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Anutone @ GBC

The 7th edition of the Green Building Congress 2009

gave a call for transforming India into a nation where

'Green' becomes a way of life.

The IGBC Vision (India after 75 years of Independence)

is to have 100,000 green buildings with a footprint of 5

billion ft2 by 2023. Dr Prem C. Jain, Chairman said, "13

years from now when independent India turns 75, we want

it to become a trendsetter to the rest of the world in green

buildings. And I am sure we can achieve this goal.

The larger vision of IGBC is to deliver green buildings at

a cost lower than that of conventional buildings. Anutone

is right there in the middle with its Gold Support to the

show. Anutone is not only a member of IGBC but also

ISO 14001 2004 certified.

The tradeshow had over 100 stalls exhibiting green

products and services. The Anutone stall showcased white

ceiling solutions that are green - Subtex Nubby (texture),

Serge Lay-in (metal) and Belgravia Pixel (plaster) in differentgrid and perimeter. As a contrast, Anutone also showcased

Slats Haya (wood) for walls. The Anutone stall received

an enthusiastic response from visitors.

The Anutone stall

Navin & Rajesh at the stallSubtex Nubby on Skelet O15

Gold Supporter of the Green Building Congress

held 10-12 September 2009 in Hyderabad

Anutone - Gold Supporter TradeshowSeminars Delegates Lunch

AnutonesGold Support

to GBCalongwith thatof whos whoof the industry

helped the

show

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Anutone presents Strut CC10 - the slimmest wall channel

that plumb levels truant civil walls and creates a 10mm

airgap between interior panels and the base wall. What is

more the resultant 10mm airgap can have Synth 5x10 or

10x10 infill for enhanced performance.

Faster, better, cheaper - achieve all this and more with Strut

CC10. Specify it for your next wall panelling!

Intelligent design - Strut CC10 is a new, slim framework for

wall panellings, research engineered by Anutone!

KEN features (see box) achieve true, straight lines and

adequate strength for panel support.

Product performance, including good acoustical and fire

performance with easy installation.

Strut CC10 means a channel depth of 10mm only - a 60%

space saving. Previously, the channel depth was 25mm.

Knurling - fascia

dash knurled for

better strength,

enhanced fastener

gripping

Edging - full seaming

of sharp edges for

more strength,

straight line finish,

safety

Notching - V-notch

sightline for more

strength and precisepanel joints

Slim is truly in!Slimmest wall panelling, now possible

Unique features of KEN -

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Subtex R and Subtex S for

tough or value installs

Subtex, introduced by Anutone a year ago, has been a huge success. A smooth-surfaced, lightweight tile,with none of the usual pinhole or worm-like patterns, ensures soothing aesthetics and high light reflectance.

Anutone is back with two variations in Subtex to suit different types of applications: Subtex R for rugged

and tough installs and Subtex S, Slim tiles for budget projects.

NubbyPlane Pebble Ebony

Comparison of Subtex R & S with Subtex

NEW NEW

Parameters Subtex R Subtex Subtex S

Thickness (mm) Same 15 15 12 Less

Moisture Resistance (%) More 95 90 90 Same

Temperature (0C) More 50 40 40 Same

Thermal Resistance (W/mK) More 0.5 0.4 0.4 Same

Light Reflectance (%) Same 85 85 85 Same

Fire More O/A 1/A 1/A Same

NRC / STC Less 0.8 0.94 0.8 Less

Green (recyclable) More 50 35 35 Same

Cost (Rs/m2) Less 665 700 617.5 Less

Subtex R

AnutoneSubtex R is a rugged, robust ceiling tile which

combines a smooth white surface with very good properties

in the areas of acoustics, fire safety and humidity

resistance.

This is just what you want for a very durable ceiling

construction. The different edge details in AnutoneSubtex

R provide opportunities for semi-concealed ceilings as well

as standard visible grid.

Subtex S

AnutoneSubtex S is designed for areas requiring good

NRC sound absorption with equally high light reflectance

or light absorption. They are 0.8 NRC ceiling tiles that are

economical for budget projects.

Variants

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Vol 1 # 26 6 October 2009

What we started in April 2009, continued every week from July to Septermber 2009.

Anutone e-newsletters to a select audience of over 3,000 architects, designers,

consultants, contractors and customers. The response continues to overwhelm!

Anutone brings you the last quarter, July-September 2009, at-a-glance as indexed

below. Please also find time to fill in the Survey on the right tab and be assured ofa return gift!

Please make sure the postal address is correct and complete to ensure the gift

reaches you. Allow 6-8 weeks for delivery. Otherwise please contact

[email protected]

Anutone e-newsletters

Thanks foryour response!

Click here to fill in the Survey Form and

Win Free

Business Card Holder!

# 14

AnutonesSerge metal ceilings

# 17

# 20

Mineral FibreCeiling Solutions

# 15

Solutions foroffice ceilings

# 18

Belgravia Ceilingsthe new paradigm

# 21

Real Metric Ceilings -Now Here!

# 16

AnutoneSuite -Grid ceiling for office

# 19

Seamless ceilings withDesignpanel

Anutone MobileExperience Centre

# 23

Anutone @GBC 2009

# 24

Slim is truly in!Slimmer walls

# 22

Visit Anutoneat GBC 2009

# 25

Subtex R and S forTough or Value Installs

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Vol 1 # 27 13 October 2009

Acoustic Gypsum CeilingsPlaza for grid & Designpanel 900 for span

Acoustic gypsum has virtually invisible microperf and

is introduced to the India market by Anutone with

Danogips of Denmark. It can no longer be perceived

as an expensive ceiling solution - grid or span - as

Anutone has introduced two value products that ensure

considerable cost savings with no reduction in

functional performance!

Plaza Pixel is an economical alternative to

Belgravia Pixel for 2x2 grid ceilings

Plaza Pixel ceiling is best highlighted by using a narrow

grid system like Skelet O15 or T15. Plaza Pixel is fast

and easy to mount as all edges remain concealed above

the grid. Plaza Pixel is also used as a margin panel for

Belgravia Pixel. Plaza Pixel being 40% less expensive

than Belgravia Pixel is a boon for value projects.

Designpanel 900 is an economical alternative

to Designpanel 1200 for full-span ceilings

Designpanel Pixel results in full-span, seamless ceilings.

Since the 1200 model is bulky to handle and perceived

as expensive, Anutone introduces the 900 model in a

very easy 900x2700mm size that is popular across the

world and is 20% less expensive.

Readily available!

Both Plaza Pixel and Designpanel 900 Pixel are readilyavailable with Anutone for offices, hotels, hospitals, malls.

PLAZA COMPARISION WITH BELGRAVIA

Description Belgravia Plaza

Thickness (mm) 12.5 9.5

Edge Steppe Square

Skelet O15 / U15 / T15 O15 / T15

Cost (Rs./m2)* 1,315.00 787.50

900 COMPARISION WITH 1200

Description 1200 900

Thickness (mm) 12.5 12.5

Perf pattern size 475x475 775x775

Board size 1200x2400 900x2700Cost (Rs./m2)* 1,244.00 1,063.00

*Ex-warehouse, Bhiwandi. Duties included. Taxes extra.

A = 62.5 B = 775 C = 125A = 34.5 B = 525

PLAZA PIXEL DESIGNPANEL 900 PIXEL

Durable - being gypsum-based can lastupto 25 years

Green - meets best emission classificationand indoor climate regulations

Healthy - does not cause cancer norhazardous to human health

Compatibiliy - combines very well with plain gypsum

board for finish, material and colour

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Vol 1 # 28 20 October 2009

Gain knowledge

Be a digital nomad!

Get aware, know more about the latest on ceilings, partitions

and panellings. Gain education on acoustics and noisemanagement. And best of all, you can do all this in the digital

domain while on the move!

Anutone is now on Twitter, Facebook and YouTube. Please ensure

you have the links that keep you updated. New solutions for

commercial interiors - products, systems and services - answers to

frequently asked questions, complex challenges made simple - you

can now benefit like never before.

To know more about Anutone visit www.anutone.com or downloadtheCorporate Brochure. Anutone Interiors loops e-newsletters every

Tuesday. If you have missed previous issues please visit

www.anutone.com/infobin/enewsletter.html

Follow Anutone on

Connect with Anutone on

Watch Anutone videos on

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Vol 1 # 29 27 October 2009

Stretch ceiling solutionsfor King Abdullah University, Jeddah

King Abdullah University of Science and Technology

(KAUST), located on the Red Sea at Thuwal, Saudi Arabia

(80 km from Jeddah), is an international, graduate-level

research university. Created on a massive site of over 36

square kilometres, the US$ 8 billion institution was

completed in autumn 2009.

This mammoth project, of personal pride to the King,achieved LEED Platinum status. The architects are HOK

USA and the main ceilings contractor Olayan Group.

Anutone in association with Owens Corning USA worked

closely with the project ecosystem in ensuring Stretch SLS

system was a perfect fit for its training rooms. The project

was completed in record time overcoming numerous

challenges common to projects of such size and prestige.

Stretch SLS is a complete ceiling system, clean and green,

that can redefine practically any interior ambience by virtue

of its visually aesthetic and functionally acoustic credentials.

Anutones Azmat Ali Khan andco-workers at the site

Stretched Interior Systems

Large Format

Complete Versatility

Quick Install

Fascinating Form n Function

Eco-friendly

Easy Maintenance

PRODUCT HIGHLIGHTS

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Vol 1 # 30 3 November 2009

Enhance comfort levelsWall and ceiling solutions for hotels

AnutoneSwank is a suite of research-engineered wall and

ceiling solutions specially developed for hotels by Anutone.

AnutoneSwank - as the name implies - symbolises design

solutions for truly swanky interiors. With a posse of

products that are, incredibly wide in range, impeccably

acoustic in function, fast-track as well as eco-logic and

compliant with Euro norms.

AnutoneSwank is a designer's delight, a PMC's pleasure,

an entrepreneur's need, and, of course, a user's comfort.

A new lifestyle for everyone!

From the reception through the corridors to the fine dining

and the lounge bar; from the guestrooms to the premium

suites and back to the banquet halls; from the recreation

areas to the mechanical rooms and up to the rooftop

facilities, Anutone brings to you wall and ceiling solutions

that result in smart interiors, harmonise the spaces, enrich

the experience and enhance your occupancy levels.

Come, let the style of AnutoneSwank take over!

Reception area

Main / central atrium

Lobby and Foyers

Corridors

Guest rooms

Reading rooms

Conference halls

APPLICATIONS

Convention centres

Banquet halls

Entertainment centres

Casinos and discotheques

Multi-cuisine restaurants

Gymnasia and health clubs

Swimming pools

Taj Residency ( Ice Bar), Bengaluru The Park, Bengaluru

Le Meridien, New Delhi The Leela Palace, Mumbai

Novotel Hotel, Dubai Hyatt Regency, Dubai

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2/3 - New solutions in metal ceilings - the Sergemakeover

Serge Auriga - Anutone launches Auriga microperf in Serge metal

ceilings. Auriga microperf is almost invisible and renders the panels close

to unperf or plain thus enhancing the aesthetics manifold.

Serge Perfs - All perf patterns are now optimised and branded to ensure

high fidelity between design concept and project installation.

Serge Salon -wood finishes in metal ceilings. Get the warmth of wood

with the ruggedness of metal including curved ceilings!

Watch for our next newsletter this afternoon that gives you more details.

3/3 - New solutions in wood ceilings - the Salonmakeover

Salon Spots - Spots in two new designer perforation pattern - Sfera

and Cosmos - and microperforations for a more creative visual interest.

Salon Slats -Slats in slim widths for curved ceilings, a new wider lineal

perforation, diffuser panels without perforations & acoustical fleece, new

colours - changes that continue to make Slats the numero uno Salon product.

Idealight -luminaires with melamine and veneer trims that match your

Salon ceilings.

Experience your design on the monitor with the new Salon simulator

even before a mockup or actual install at site.

Watch for our third newsletter this evening that gives you more details.

This Tuesday please forgive usA slew of new solutions in metal and wood ceilings

means we need to loop you 2more newsletters today!

At the end of the day we are sure you are going to thank us !!

UPDATES 1/3

The mantra at Anutone is architectural spaces must look

good andsound great. We enjoy contradicting the popular

notion, Blind Acousticians, Deaf Architects. We firmlybelieve that optimal acoustics can be delivered with stunning

aesthetics and vice versa - striking visuals cansound great.

The next 2 newsletters today has updates that are testimony!

Here is an overview.

Cosmos 1 Cosmos 2 Cosmos 3

Wood finishes in metal - Curvgrid

Anutones Serge metal ceilings is in association with CMC USA & Aspen Turkey. Anutones Salon wood ceilings is in associationwith Taor Ideatec of Spain. Blind Acousticians, Deaf Architects is the title of a book by Robert Apfael.

New slim Slats for curved ceilings

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Vol 1 # 31A 10 November 2009

The mantra at Anutone is architectural spaces must look

good andsound great. We enjoy contradicting the popular

notion, Blind Acousticians, Deaf Architects. We firmly

believe that optimal acoustics can be delivered with stunning

aesthetics and vice versa - striking visuals cansound great.

Here are Serge updates that are testimony!

Serge AurigaThe new microperf pattern ...

Anutone launches Auriga microperf in Serge metal ceilings. Auriga

microperf is almost invisible and the smallest hole possible in sheet

metal for acoustical purposes. Auriga microperf renders the panels close

to unperf or plain and hence enhances the aesthetics manifold.

To know more about Serge Auriga, visit www.anutone.com/metals.htm

Solutions for metalceilings - whats new?

Serge SalonWood finishes for metal ceilings ...

Serge metal ceilings are now available in a range of wood finishes to open

up new vistas in designing public spaces where metal ceilings are specified.

UPDATES 2/3

Maple Teak Burlwood Cherry1 Cherry2 Oak

Serge PerfsAnutone optimises custom perf patterns ...

From unperf to microperf to megaperf, Anutones Serge has it all! Inspired by the constellations in the universe Anutoneoptimises and brands the perf patterns to ensure high fidelity from design intent to site reality and everything in between.

New microperf pattern - Auriga for Serge

Wood finishes in metal - all matchedpanels, suspension, perimeter

Anutones Serge metalceilings is in associationwith CMC USA & AspenTurkey. Blind Acousticians,

Deaf Architects is the titleof a book by Robert Apfael.

Aquila Auriga Cassia MagelaCapela

Mensa Nebula Columba CoronaNorma

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Vol 1 # 31B 10 November 2009

The Salon Slats makeover

Slats for curves, new lineal perf, nonperf, new colours ...Slim Slats - Slats now comes in two new widths 160mm and 128mm to

make it very flexible for curved ceilings apart from regulart flat ceilings.

Wide Slats - Apart from 16mm and 32mm lineal grooves there is a new

economical 64mm groove for wider bands of melamine or veneer.

Slim Diffuse - Also new is Slats Diffuse with only lineal grooves on the surface

and no perf or fleece on reverse when sound absorption is not the criteria.

Slats Diffuse visually blends with Slats as the surface looks exactly the same.

Colour Slats - Introducing Slats in colours, not just wood finishes. Colour

slats is available in two styles - core pigmented fibreboard grooved and

supplied, and normal fibreboard with surface coating after grooving.

To know more download Slats brochure or visit www.anutone.com/woods.htm

The mantra at Anutone is architectural spaces must look good and

sound great. We enjoy contradicting the popular notion, Blind

Acousticians, Deaf Architects. We firmly believe that optimal acoustics

can be delivered with stunning aesthetics and vice versa - striking

visuals cansound great. Here are Salon updates that are testimony!

The Salon Spots makeoverNew perf patterns, microperf ...

Sfera and Cosmos -Anutone launches two new designer perforation patterns.

Sfera imparts an illusion of convexity. Cosmos with random perforations of

differential diameters is a delight to the architect and acoustician.

Microperf -3mm at 16mm - Anutone pushes the envelope to the limits of

wood engineering with 3mm perforations in HD FR fibreboard.

To know more download Spots brochure or visit www.anutone.com/woods.htm

Solutions for woodceilings - whats new?

UPDATES 3/3

New perf pattern - Sfera

Slim Slats for curves and colour Slats (below)

Salon wood walls & ceilings - Slats & Slits

Idealight in Salon wood ceilings

Integrating matching luminaries with Salon wood ceilings has been a

dilemma. Not anymore! Anutone introduces power-saving downlights with

melamine or veneer trims that match your choice of Salon ceilings whether

Spots, Slits or Slats.

To know more download Salon Idealight or visit www.anutone.com/woods.htm

Experience your design with Salon simulator

Choose an interior setting and experience the Salon possibilities with this new simulator software

Salon Idealights - luminaires with wood trims

Anutones Salon wood ceilings is in association with Taor Ideatec of Spain. Blind Acousticians, Deaf Architects is the title of a book by Robert Apfael.

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Architectural spaces are there to be designed. The ideas belong to the designer. Anutone can enable

designers capture ideas and turn them from concept to reality. Think islands in the sky and Carnival

Floats is the reality. Yes! Whether it is for initial design or an afterthought, Carnival Floats with Skelet

Infinity is for all seasons. Now all the more with a special feature to assemble on floor and hoist up!

Creating light coves, ceiling clouds, floating islands,

projected transitions and design accents with modular

tiles suspended on grid or a seamless finish with

gypsum is easy and simple thanks to the innovation of

Carnival Floats. Functionally it can be superior too as

Carnival Floats provide greater sound absorption

than a continuous ceiling of the same surface area

because the soundwaves are absorbed from both

surfaces of the float the exposed bottom surfaceand the non-exposed top surface.

Very high aesthetic value and visual appeal

Superior acoustical performance both absorbsound surfaces

Flexibility in layout and sizing of ceiling floats

Multi level imparts the illusion of overheadmovement

Integration of multi products & large format panels

FEATURES

And now here comes the icing on the cake!Because of the Primary Carrier as a special feature, Carnival Floats can be assembled on the floor and thenhoisted up thus making it very easy and very quick for the contractor to install ceiling islands at project sites!

Carnival Float - in positionCeiling on floor! Hoisting upInterlock - quick assembly

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The unique random twirls of fibre construction

and texturised surface finish sets woodwool

boards apart in choice of ceilings forarchitectural spaces. A natural breathing

panel with the timeless appeal of fine fibres

sharply contrasts the current fad of smooth

surfaces of glazing, drywalls and stone floors.

Know the history of woodwool boards on

page 2 of Strand TDS.

Yes, at Anutone, we still make woodwool

boards! After all, it started our journey in 1966!

In the last three years Anutone has unleashed

a vast array of wall and ceiling products; so

you could be excused in forgetting woodwool

boards! We not only remember but have

continuously improved the woodwool board

to meet the challenges of changing building

interiors and functional requirements! Know

the Fabulous Features of Anutones Strand on

page 3 of Strand TDS.

The 2010 collection is reorganized into four

distinct product lines based on new fibre

dimensions and matrix technologies. Refer

the table.

Ceiling solutions that are timelessNatural finish with woodwool boards now improved!

Anutones new range of Strand woodwool boards from 2010:

Know more about Strand in the Strand Brochure.

Brand Fibre Matrix Cement Install Compliant Dimensions

Strand Plus Superfine Duolay Magnesite Premium Euro 600x1200/2400

Strand Fine Duolay Magnesite Performance Euro 600x1200/2400

Strand SS Medium Magnesite Budget BIS 600x1200

Strandec Wide Grey Structural Euro 600x1200/2400

Strand was formerly known as Natural SoundSmooth or NSS, SoundSmooth, Smooth.

Due to legacy the Strand brand will transit through 2010/2011 and co-exist with the previous

names.

Further, due to the wide array of other wall and ceiling products now

available from Anutone, the previous brand, Smooth, for plain

woodwool board is a misnomer to a newbie as Anutone expands intonew markets around the world. Smooth would be more appropriate

to Serge Aquila or Belgravia Regula or even Sonator Pearl (all unperf

panels from Anutone)! So Smooth is now Strand.

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Vol 1 # 35

AnutoneStyle solutions for mall ceilingsQuiet visuals ensure more footfalls per day, everyday

Ser

geNebula

MetalCeilings

SergeNebula

MetalCeilings

SergeAquila

MetalCeilings

Slate

PlasterCeilings

StretchS

LS

FabricCeilings

StretchSLS

FabricCeilings

StretchSLS

FabricCeilings

SubtexEbony

TextureCeilings

SubtexEbony

TextureCeilings

SubtexEbony

TextureCeilings

SisoliSafari

MineralFibreC

eilings

Subtex

TextureCeilings

Subtex

TextureCeilings

Subtex

TextureCeilings

BelgraviaPixel

PlasterCeilings

BelgraviaPixel

PlasterCeilings

BelgraviaPixel

PlasterCeilings

BelgraviaPixel

PlasterCeilings

Slate

PlasterCeilings

Slate

PlasterCeilings

ShapesST

CelebrationClouds

StretchSLSEbony

FabricCeilings

MatBSB

IsolationCeilings

StrandEbony

NaturalCeilings

Matvin

SpotsMP3

WoodCeilings

DesignpanelPixel

PlasterCeilings

Desig

npanelPixel

PlasterCeilings

WaveKLH

BaffleCeilings

Slats

WoodCeilings

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8 December 2009

Anutone presents 12 types of white ceiling options in 6 different finishes for grid, span or discrete types to meet the

precise needs of each space, general or speciality, within a shopping mall for a winning combination of aesthetics,

functionality and budget! Makes mall owners, operators, tenants and shoppers feel good!

SpotsMP3

WoodCeilings

StretchSLS

FabricCeilings

SergeAquila

SergeAuriga

MetalCeilings

Subtex

TextureCeilings

Subtex

TextureCeilings

Subtex

TextureCeilings

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StretchSLS

FabricCeilings

StretchSLS

FabricCeilings

SergeNebula

MetalCeilings

SergeNebula

MetalCeilings

SergeHook-on

MetalCeilings

StretchSLS

FabricCeilings

StretchSLS

FabricCeilings

SpotsMP3

WoodCeilings

BelgraviaPixel

PlasterCeilings

BelgraviaPixel

PlasterCeilings

CombinationofPlainGypsum&Pixel

BelgraviaPixel

PlasterCeilings

BelgraviaPixel

PlasterCeilings

SecondaryCeilings-

StretchSLSEbony

FabricCeilings

PrimaryCeilings-

MATBS

B

PrimaryC

eilings-

MATBSB

SecondaryC

eilings-

Combinationof

SergeMetalCeilings&

Slit

WoodCeilings

SergeAquila

MetalCeilings

SergeAquila

MetalCeilings

BelgraviaPixel

Plaster

Ceilings

BelgraviaPixel

PlasterCeilings

CombinationofPlainGypsum&Pixel

SergeHook-onMetalCeilings

WaveGLD

Baffles

Slats

WoodCeilings

Slats

WoodCeilings

Slats

WoodCeilings

Slats

WoodCeilings

Slats

WoodCeilings

Slats

WoodCeilings

BelgraviaPixel

PlasterCeilings

Belgrav

iaPixel

Plaster

Ceilings

MATVin

VinylCeilings

Vol 1 # 36

AnutoneSwank solutions for hotel ceilingsEnsures a pleasant experience for guests

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15 December 2009

Anutone presents more than 12 ceiling options in 6 different finishes for grid, span or discrete formats to meet the precise

needs of each space, general or speciality, within a hotel complex for a winning combination of aesthetics, functionality

and budget! Makes building owners, hotel operators, other tenants and guests feel good!

ANUTONESWANK - THE VALUE PROPOSITION

AnutoneSwank - solutions for hotel ceilings -provides benefits to all the stakeholders of theecosystem. Here is how:

Features Benefits

Striking visuals Architect

Quiet interiors Acoustical Consultant

Lightweight add-on Structural ConsultantEnvironment friendly Green Consultant

Daylight views Lighting Consultant

Corporate branding Signage Consultant

Thermal comfort HVAC Consultant

Fire rating Insurance

Snag-free install Contractor

Easy integration Other Vendors

Quick project turnaround Project Manager

Easy maintenance Facility Manager

Economical,asset appreciation Property Developer

Occupancy levels Hotel Operator

Pleasant experience Guest

SubtexPebble

CarnivalFloats

Strand-

NaturalCeilings

StretchSLS

FabricCeilings

PrimaryCeilingsSubtexEbony

SecondaryCeilingsShapes-

ST

SlatePlain

GypsumCeilings

SlatePlain

GypsumCeilings

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Vol 1 # 37 22 December 2009

Excuse some trivia, this TuesdayBut it could benefit you, so do scroll down!

Thank you for accepting Resources 2010

Resources 2010 is a kit that consists of an annual planner, wall calendar, desk calendar,

business organiser, note pads and pockets pads from Anutone in short, all that you would

need for 2010. Anutone teams across India distributed kits to select offices. To those who

received, thank you for accepting. Stocks are over and we regret not being able to meet

further requests. But you can book your kit of Resources 2011*here that will be distributed

in Week 49, 6-11 December 2010.

Anutone conducts Soundz PW a Product Workshop

Anutone successfully concluded a product workshop for beginners. Based on the new

QuickGuide, the 3-day workshop took participants through the vast array of products and

systems apart from walls and ceiling design tips. In attendance were dealer reps and the new

recruitees to Team Anutone. The workshop concluded with a tour of the new Experience

Centre where demo installs of full-size panels give the idea of the real install. Interested in

attending the next Soundz PW*? To be conducted sometime in Week 15, 12-17 April 2010,

register here today.

Anutone releases beta version of QuickGuide1

Anutones popular QuickGuide series is back. Old-timers will recall the earlier QuickGuides

on Ekcel and Absol products that were a hit in the community. The all-new QuickGuide1

features our entire line-up for the 2010 season. The beta version is valid until Wednesday

31 March 2010 when the final version will be released. Though for controlled circulation,

you can grab a hardcopy via this mail request*or why not view it virtually at www.issuu.com/

anutone/docs/quickguide2010.pdf. We welcome comments till Saturday 27 February 2010.

Did you get your copy of the latest Design Revue DVD - DR3.5?

DR3.5 follows the just-launched QuickGuide1 with ceilings and walls classified as Grid

and Non-Grid and further as Pearl (white) and Melange (colours). New products

incorporated, improved features added, design tips enhanced, brands rationalised etc.

Plus it contains the brochures in pdf and Anutone website in html! Make sure you update

yourself. Order your free copy here now*! Next version DR4.0 releases on Thursday 1

April 2010.

*Conditions apply. Must meet eligibility criteria.

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Vol 1 # 38 29 December 2009

They say the e-reader and the e-book are revolutionising the way we access and read hardcopy documents. Much in a

similar fashion as the invention of the printing press ushered in the advent of books and reading for the first time to

humanity- revolutionising the way we stored and accessed knowledge. We firmly believe in keeping pace with technology!

So, all current Anutone brochures are now available online to be accessed by anybody and everybody, anywhere and everywhere,

subject to the Internet being available. What is more, the e-brochures are very reader friendly. Turn the pages as you would of a

real book, glance at a doublespread, zoom in on info of interest, go to the back of the brochure or the front in a jiffy.

Yes, it cant get any better! Following are the Anutone e-brochures and their weblinks

For this holiday seasonwe are gifting you an

e-reader!All Anutone brochures now

available as virtual books!

Company Guide

An overview of the many

dimensions to Anutone

as a company a

pioneer in the design,

supply, install of walls

and ceilings.

http://issuu.com/anutone/

docs/cg.pdf

Design Guide

A practical walkthrough

on ceiling solutions for

different architectural

spaces offices, malls,

hotels, schools,

hospitals, airports etc.


docs/dg.pdf

QuickGuide

A rapid scan of

Anutones vast array of

products and systems in

an easy to read

graphical format.


docs/qg.pdf

Reference Guide

A comprehensive listing ofAnutones projects where

products and systems are

performing 24/7/365 the

true testimony to our track

record.


docs/rg.pdf

You also prefer the old-fashioned way of reading hardcopy brochures at leisure on the plane where net may not be

available? Well, ping us here for a hardcopy setof all 4 Guides and the Design Revue DVD available from March 2010 in an

attractive sleeve box. Everything that you will ever need for Walls & Ceilings. We will be pleased to hand deliver or courier*.*Conditions apply. Must meet eligibility criteria.

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Vol 1 # 39 5 January 2010

Its Anutone Walls & Ceilings now

The new year 2010 and the new decade 2010-2019 has

started with many promises, building on the fulfilling

experiences of 2009 and the last decade. Its been an

enduring journey at Anutone which has been iconising

interior experiences for discerning space users with a new

genre of walls and ceilings - products, systems and services.

The widespread excitement brought in with this new genreof feel-good experiences has reckoned Anutones Interiors

division as primarily a walls and ceilings enterprise.

Keeping in line with this excitement, Anutone Interiors is,

henceforth, called Anutone Walls & Ceilings (a division of

Anutone Acoustics Limited). A trusted commitment to

serve its patrons with its new forte: walls and ceilings!

Get ready for the new year and the new decade for a

whole set of new experiences from Anutone!

Anutones

Its e-design now

The weekly edutaining e-news from Anutone has

generated overwhelming response across the business

value chain. It is time for us to brand the Anutone e-

newsletters and what better name than e-design! Our

Tuesday e-news has become an online encyclopaedia

of space design nuances for the built environment

especially walls and ceilings for commercial interiors.

Valuing the experience and the excitement it has

generated, Anutones e-newsletters will, henceforth, be

called e-design.

Anutone thus lives up to the expectations of its patron

community for designing world-class architectural

experiences. Hence e-design. Every Tuesday, as before,

but with greater focus on design and build of walls and

ceilings for commercial interiors.

NewAvatar!It is the year of avatars!

Last Quarter e-news at-a-glance

Anutone brings you the last quarter, October-December 2009, e-newsletters at-a-glance as indexed below.

# 27

Plaza & DesignpanelGypsum Ceilings

# 30

# 33

Natural finish withwoodwool boards

# 36

AnutoneSwank solutions for hotels

# 28

Gain knowledgeBe a digital nomad!

# 31

New solutions inmetal & wood ceilings

# 34

Fabric-wrapped wallpanels in Size Zero

# 37

Excuse some trivia thisTuesday

# 29

Stretch Ceiling forKing Abdullah University

# 32

Ceiling on Floor!Carnival Floats

# 35

AnutoneStyle solutions for malls

# 38

Free e-reader for thisholiday season!

Wall and ceilingsolutions for hotels

2010-2019

The Decade

of Hope

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Vol 1 # 40 12 January 2010

Brought to you by experts from around the world. American fabrics,

Swedish stretches, Danish plasters, German foams, Spanish

woods, Turkish metals, Australian polyfibres. Ceiling solutions in all

possible surface finishes and core materials that meet needs, fulfil

requirements.

Customised for every different space and

environment, complying with international building

codes, available in multiple choices, at low life

cycle costs, all for a greener tomorrow.

Ceilings from Anutone- global solutions for you

Exemplary range with exciting designs andpioneering features, installation efficiency - a delight

to the ecosystem. Developed using global expertise,

greener technologies and resources that reduce

impact on the environment, and give exceptional

functionalities that optimise performance.

Ceiling solutions that live up to our brand promise of bringing you the best from across the world that meet your needs.

Anutone Ceilings - the way the world currently looks at ceilings!

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Vol 1 # 42 26 January 2010

Sastau, Tikau, Bikau the Marwari maximLow-cost, long-life, saleable the Anutone maxim

The popular Marwari maxim and that of successful business communities across the world has been the

same. It is time tested and proven. Anutone believes in this, and endows its products with similar attributes.

Consider Subtex Ceilings. For the best performance in white grid

ceilings these soft-fibre products are low-cost with a long life cycle,

and can be easily re-used.

Or consider Serge Ceilings. Being metal based, they offer considerable

resale value, and are durable for rugged environments with costs linked

to the London Metal Exchange!

Or even Belgravia Ceilings. Made from very high-quality gypsum, this

European product brings enduring values of low lifecycle cost and long

installed life. More, it is relocatable or recyclable.

And what about Strand Ceilings? 25 years and counting at many installs!

This natural, low-cost product lasts generations, and can be easily

relocated. Anutone has a robust recycling plan.

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Vol 1 # 43 2 February 2010

Microperfs & megapanels yeh kya hai?When MP3 is not music and 1 is more than 12!

MicroperfsMicroperfs is the new art of minutely perforating solids

like metals, woods and plasters. And at 3mm, it is as

closest as you get to perforating 12mm thick fibreboards

and plasterboards.

MP3 is the newacronym for Micro Perforated 3mm on

Salon Spotswood ceilings. With a rich wood grain finish

and microperfs that render them almost invisible from

a distance, such ceilings arouse visual excitement with

no ugly holes marring the show. Welcome to the new

aesthetic!

Check out our other microperfs. Pixel3x3mm square

perfs in Designpanel, Belgravia and Plazafor gypsum-

based ceilings and Auriga0.7mm perfs for Sergemetal

ceilngs rendering them almost solid. Add to the new

aesthetic!

MegapanelsMegapanels from Anutone are giant-size panels, and

at 1.2x3.6m (4x12) they are as large as it gets.

So, instead of 12 tiles of standard size 600x600mm

(2x2) you install 1 megapanel 4.32m2in one go! Less

seamlines, less work, faster install, lower overall costs.

Available in ACT GLD, ACT KLHand Subtle Texture

series with Skelet Z-bar mounting. Size does matter

1 is more than 12 - the new arithmetic!!

Belgravia PixelSalon Spots MP3 Serge Auriga

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Serge AstralMetal Ceilings Scat Pyramidal

3D CeilingsSubtex Pebble

TextureCarnival Floats

Shapes STTexture Ceilings

Serge AstralMetal Ceilings


Mat SoloNatural Ceilings





Wave GLDFabric Baffles

Stretch SLS EbonyFabric Ceilings

Slats Diffuse & Slats SerateWood Ceilings

Serge Planx Hook-onMetal Ceilings

Strand Ebony withCubix Open cell Serge

Ceilings

Strand

Natural Ceilings

Serge AstralMetal Ceilings

Serge NebulaMetal Ceilings

Combination of Slate Plain

Gypsum &Micro Perf DesignpanelPixel

Combination of Slate PlainGypsum Designpanel Pixel

Stretch SLSFabric Ceilings

Mat VinVinyl Ceilings Mat VinVinyl Ceilings

Wave KLHVinyl Baffles


Salon Spots MP3Wood Ceilings


Serge Platz AHPMetal Ceilings

Serge Platz ACPMetal Ceilings


StrandNatural Ceilings


Anutone presents more than 12 ceiling options in 6 different finishes for grid, span or discrete formats to meet the

precise needs of each space within a school campus for a winning combination of aesthetics, functionality and

budget! Makes the students, the faculty, and the trustees feel very good!

AnutoneSyllabi solutions for school ceilingsThe teacher and the taught... in total harmony

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Solutions for corridor ceilingsHow do you want them today? Serene, dynamic, warm, cool?

A wide range of widespan planks for

corridor ceilings that set different

moods - the new aesthetic in

commercial interiors. Only from

Anutone.

Lively

Serene

Comfort

Cool

Dynamic Warm

Salon Spots SferaCorridor Ceilings in Perf Wood

Serge Cassia PlanxCorridor Ceilings in Perf Metal

Subtex Nubby Planx

Corridor Ceilings in SoftfibreTexture

Tectopanel PixelCorridor Ceilings in Perf GypsumStrand Plus PlanxCorridor Ceilings in Naturals

Salon Linear Strip

Corridor Ceilings in Wood Plastic


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Pixel solutions for gypsum ceilingsMicroperf gypsum for grid tiles or seamless finishes

Pixel is available as Designpanel

which is a 900x2700mm board with

long edges tapered rendering a

smooth, seamless finish to full-

span walls and ceilings. What is

more, Designpanel can be gently

curved for barrel-vaults or dome

ceilings.

Only from Anutone can you expect micro perforated gypsum, the perfect solution for walls and

ceilings that look avant-garde, sound silent and yet are economical truly value for money, forever!

Pixel is 3x3mm squares - micro perforation in glassfibre reinforced gypsum (GRG). At 8mm

pitch, Pixel renders a radically artistic look to gypsum walls and ceilings that larger perfs

can never provide.

An important value add is that Pixel

renders Designpanel as a perfect

base for Smery coverings. Pixel

Smery is an unperf ceiling with

invisible acoustics and can be

painted to choice colour a boon

for banquet halls in hotels, lobby

and atrium in luxury towers and

speciality spaces in offices like

telepresence rooms (TP) and

network operating centres (NOC).

For grid ceilings that provide access

to the plenum, Pixel is available as

Belgravia tiles with Steppe edge for

all suspension styles Omni O15, Uno

U15, Trelis T15.

For more economy Plazais now an

option. At 9.5mm thickness and

Square edge for Omni O15 or Trelis

T15, Plaza is the lowest-cost option

in Pixel.

There are many more design optionsin Pixel available on request. For

example, widespan corridor ceilings

with Tectopaneletc.

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Vol 1 # 47 2 March 2010

The many colours of Anutone productsBright, cheerful ceilings with custom colours

If Holi has just happened Anutone is not far behind! As a tribute

to the festival of colours, Anutone highlights some of its

products and systems for ceilings that are available in custom

colours. Added bonus is that most of these products can be

used for wall panelling as well!

Anutone ensures exposed grids and

trims are matched to the colour of the

tiles.

Factory painted to any colour inacrylic emulsion

Subtex Plane Softfibre texture tiles

Mat Solo cement particleboard

Strand Series woodwool boards

Factory polycoated to any colour with

epoxy powder or bake enamelled

Serge Series all types of metal

ceilings

GRID CEILINGS NON-GRID CEILINGS

DISCRETE CEILINGS

Ceilings with seamless joints for the

continuous look

Oil-bound distemper or acrylic

emulsion, best painted to custom

colours at site

Designpanel Pixel microperf

gypsum

Pixel Smery microperf gypsum with

woven glassfibre covering

Factory-polycoated or dyed to custom

colours for quick install at site

Stretch SLS stretched fabric, factory

dyed but can be handpainted too!

Slats Colours panels with lineal

grooves

Discrete panels, individually suspended,

horizontally or vertically, from the roof

Factory-painted to custom colours

Shapes ST ceiling tiles in different

shapes

Clouds ST flat or curved panels

suspended horizontally

Wave ST panels suspended

vertically

Anutone wishes a happy & colourful holi!

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Vol 1 # 48 9 March 2010

Save life, prevent fire, use AnutoneAll products are fire-rated to perform in an emergency

People killed while trying to escape

from fire in a multilevel building.

People hospitalised due to smoke

ingestion while escaping from a

multiplex on fire. These have been

recent headlines, unfortunate and

unnecessary.

Unnecessary because if walls and

ceilings systems carried the proper

fire-rating it would have retarded flame

spread and provided enough time for

people to escape or arrive to help. Of

course, there are other factors too like

furnishings and flooring. But walls and

ceilings play a major roll as electrical

wiring is concealed behind these, and

short circuiting is almost always the

cause for fire in buildings.

Most project teams look at fire rating of

the product only while what is needed

REACTION TO FIRE

Flaming - ISO 1182

Ignitability - BS 476 Part 5

Fire propagation - BS 476 Part 6

Surface spread - BS 476 Part 7

Smoke density - ASTM E662

is a holistic approach and a check on

the fire rating of the system. Often the

product is fire-rated but to cut costs, the

supporting suspension is local or not

fire-rated ,and as a result the ceiling

installed does not perform in case of

fire. It is another matter that the product

though specified as FR is substitutedin the last moment in favour of non-FR

due to various considerations.

A case in point is one of our

most popular products, Slats.

The FR grade can be more

expensive by 25% and so it

may be specified but in the last

minute at the project execution

stage non-FR is favoured. The

risk is not to the project team

but the space users! Hence it

is necessary to sensitise the

ecosystem to adopt safe fire

and life safety practices in the

selection and installation of

wall and ceiling systems. Not

just the product but the system!

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The new aesthetic in ceiling solutionsA walkthrough of Anutones newlook website

When less is more!

Less features, less menus, less keys to

click, less time to reach destination! Asimpler interface that is more user-friendly

and needs minimal navigation.

The home page primarily features walls

and ceilings with current news and other

divisions on the left and corporate links on

the top. Now enter walls or ceilings.

Both walls and ceilings feature a sub-home

page with many options to view the vast

product portfolio by product type or surface

finish or core material or legacy names orsimply the alpha index!

The newlook website is based on your

views received over time.At Anutone, we

continuously improve to make things

better and make you feel good.

On the 50th edition of e-design, Anutone launches new look website!50edition

e-designth

Vol 1 # 50 23 March 2010

anutone (6)

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