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    S.S.A.DFeasibility Study

    23/03/2010

    Siddhant Kaushik [20]

    Roshni Roy[14]

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    A CASE STUDY ORIENTED TOWARDS APPAREL MANUFACTURING - SETTING

    UP OF A NEW GARMENT EXPORT COMPANY(EGO EXPORTS PVT. LTD.)

    ASSIGNMENT 1

    CONDUCT A REQUIREMENT STUDY

    DEVELOP THE SCOPE DOCUMENT

    DO THE FEASIBILITY STUDY

    DEVELOP THE REQUEST FOR PROPOSAL (RFP)DOCUMENT

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    EXPORT HOUSE DEVELOPMENT PROCESS

    Export house developmentthe factoring of the lifetime of an export house into two stages(1) export house development(2) systems operation and maintenance

    Export house development methodologyA standardized development process that defines a set of activities that export house developersand project managers use to develop and continuously improve export house profits.

    1. Recognition of needone must know what the problem is before it can be solved. basis for a export house is recognition of a need for improving an information system or aprocedure.

    this need leads to a preliminary survey or initial investigation.

    Owners first task is to prepare a statement specifying the scope and objective of the problem.

    And then prepare the proposal review of the proposal.

    2. Feasibility studydepending on the results of the initial investigation, the survey is expanded to a more detailedfeasibility study.it is a test of a system proposal according to its workability, impact on the organization, abilityto meet user needs, and effective use of resources.

    It focuses on two major questions:_ what are the owners needs and how does a export house meet them._ what resources are available for a given export house. Is the problem worth solving?

    Feasibility checkpoints

    a. scope definitionfeasibility is a measure of the urgency of the problem and the first-cut estimate of developmentcosts.

    b. Problem analysisafter a more detailed study and problem analysis of the current system, owner has to make betterestimates of development costs and benefits of the new system.

    c. Decision analysisalternative decisions are defined in terms of their input/output methods, storage methods,computer machine/manpower requirements, processing methods, and people implications.

    Five tests for feasibility

    a. Operational feasibilitya measure of how well a solution will work or be accepted in anorganization.

    b. Usability analysisa test of the systems user resources.c. Technical feasibility a measure of the practicality of a technical solution and the

    availability of technical resources and expertise.d. Schedule feasibilitya measure of how reasonable the project timetable is.

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    e. Economic feasibilitya measure of the cost-effectiveness of a project or solution.Establish phases and activities -

    a. Overlap of export house development phases.b. Costs for proposed export house.

    The result of feasibility study is a request proposal document. It summarizes what is known andwhat is going to be done.

    3. The request proposalThe request proposalA report or presentation of a recommended project solution.usually formal written report or oral presentation.intended for system owners and users.

    a. Primary elements present the actual information that the report is intended to convey.b. Secondary elements package the report so the reader can easily identify the report andits primary elements.

    In this project we set up an industry EGO Exports Pvt. Ltd. A work-wear producing industrywith exports to the European Union[EU].

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    ABOUT THE COMPANY

    The company to be established is a 100% garment export company. Following are the basicdetails of the company:

    COMPANY NAME: EGO Exports (P) Ltd. PROPOSED LOCATION: Cochin,Kerela TYPE OF OWNERSHIP : private limited TYPE OF INDUSTRY: medium scale industry MARKET: European Union PRODUCT: workwear

    Work wear is a category of textile garments that includes the garments specifically to be worn

    in the industrial working environment. In the international market, the term work wear includes abroad range of categories like industrial clothing, medical clothing, uniforms, as well as specialclothing like safety clothing, protective clothing, etc. While in the domestic market, thecategories of the work wear are known by the names like Boiler suits, bibs and braces, Americanoveralls, dust coats, two piece working suits (jackets and trousers), work shirts, womens

    overalls, aprons, doctors coat and nurses coat. It also includes uniforms for hotels & cateringestablishments and garments for health care like several kinds of dresses, aprons, hospitaluniforms and operation theatre clothing.

    BRAND NAME: EGO

    Project BriefMost of the production of the subject project will be for export purpose and hencecontribute in the earning of foreign exchange for the country. There is a vast range ofwork wear products . However, this project is based on the production of standard BasicOverall. Initially, for some time period this unit might be operating on CMT (Cut, Manufacture& Trim (commercial) basis), but ultimately this would be an export-oriented unit. Therefore, allthe calculations and financial workings have been done while treating this as an export basedproject.Proposed Capacity

    400 Garments / Day (29 Stitching Machines)

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    SCOPE STUDY.

    Studies conclude that Indian exports to the EU are, on the whole, export competitive. Sector-wise analysis of the export performance of Indian textile and clothing sectors to EU reveal thatinsofar as apparel exports are concerned, quota had indeed been a constraint for most of cotton

    apparels and made-ups that India exported to these two markets.Indian clothing sectors have a tremendous potential, only a portion of which has been exploiteddue to policy constraints. And where exploited, Indian entrepreneurs have done the countryproud.

    Very much in consonance with what has been noted on EU import trends, it is clear that EUsimports of made-ups and garments is noticeable. EU import of all other garment categories havegrown quite appreciably in value terms. Woven shirts is a category that became a winner sincethe quotas were lifted.India is a high-ranking exporter to EU of made-ups and garrments. Export of Indian fabric to EUin future is likely to pick up substantially. Made-up exports to EU are a very big opportunity for

    India.The business of industrial clothing has great potential in the export as well as in the local market.The sub sector of industrial clothing/professional clothing/work wear is an attractive investmentopportunity as the imports of professional clothing have been strongly increasing during therecent years. Total world import of work wear in 2004 stood at US $ 4.56 billion. Annual growthin world imports on YoY basis was 8.63% and wrt 2000 19.22%. These figures show a vibrantopportunity in international market.Following are some of the factors on the basis of which this project becomes an attractiveinvestment opportunity.

    Decrease in domestic production of European countries.An increased awareness of safety on the work floor, simulated by the

    governments. Work wear/safety clothing is strongly recommended under thistheme.

    Diversification towards high tech industries.Removal of quotas on textiles.

    In spite of having a very strong textile base and huge market, work wear segment could not bedeveloped effectively by our apparel industry during the past years. This is because that theconcept of the work wear is relatively new in the international as well as in the local markets ascompared to the traditional woven and knit-based garments. There is also a lack of awarenessabout this sub-sector of clothing in our country.

    Potential ConsumersThe potential consumers of work wear products are industrial workers in foreign and domesticmarkets, who are engaged in large scale and medium scale industries. The potential industries forwork wear are heavy process industry, light industry, hotel sector, retail sector and publicutilities. In most of industries, one person uses about three sets of industrial clothingper year.

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    REQUIREMENT STUDY

    Raw material

    The basic raw material, for the manufacturing of work wear, is dyed woven fabric with differentsort of finishes on it. The woven fabric that is used in the manufacturing of work wear is made of

    cotton or polyester/cotton blends. The weight of these fabrics normally varies from 200-300grams/sq.m The weight of the finish is not included in these figures.Other raw materials that are used in the manufacturing of work wear are buttons, threads, labels,zippers and packing material.

    Land

    3300sq.ft of land is require for this industry.

    Infrastructure Requirements

    Well laid internal road net work

    Dedicated sub-stations for electricity, Storm water drains, Conveyance pipeline for carrying effluents Common Facilities Centre for Post Office, Bank, Fire Station and Container

    services. Major Seaport with cargo services

    Machinery Requirements:

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    Human Resource Requirements

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    FEASIBILITY STUDY

    The findings of the detailed survey of the project location are as follows:

    Location: Cochin, SIDCUL Industrial Park. It is an exclusive Park for promotion ofgarment industry mainly catering to exports.

    Connectivity:The Park is well connected by National Highways and State Highways. The Park is at adistance of 35 KMs from Air Port.

    Infrastructure facilities: Well laid internal road net work Dedicated sub-stations for electricity, Storm water drains, Conveyance pipeline for carrying effluents Common Facilities Centre for Post Office, Bank, Fire Station and Container

    services. 20 units have been allotted and 10 units have commenced their activity.

    Opportunities : Cochin is one of the most preferred destinations for major Indian retailers due to

    its strength of vertical (i.e., fibre to apparel) and horizontal (i.e., availability ofmultiple varieties of fibre, yarn, fabric & apparel) integration, cheaper operationalfacilities, flexibility of operations and product development initiatives.

    Availability of resources: 60 acres of land is available Cost: Rs. 8750 per sq.ft. Major Seaport with Freight services. Skilled labour with good work ethics is available at lower wages. The Apparel Training and Design Centre set up by the Apparel Export Promotion

    Council located at Cochin is training manpower required for the industry

    Land & building

    Total Land Required

    For garments stitching unit having production of about 400 garments per day, approx. 3,300square feet covered area is required.Covered Area Requirement

    The split of different sections and accordingly covered area requirements are as follows:Area sq. ft Rate/sq.ft Total[Rs]

    Main Factory BuildingFabric & Accessoriesinventory room

    700 8750 61,25,000

    Cutting Room 350 8750 30,62,500Stitching Room 700 8750 61,25,000

    Inspection Room 300 8750 26,25,000

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    Human resource requirementsFor a garment-stitching unit of 29 stitching machines, following manpower is required:

    MACHINERY DETAILSMachinery List

    Following combination of stitching machines is required for manufacturing 400

    Packing Room 300 8750 26,25,000

    Finished Garment Store 650 8750 56,87,500

    Management Building 300 8750 26,25,000

    Free Space 500 8750 43,75,000Total 3,300 3,32,50,000

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    work wear garments per day. Approx. prices for Japanese origin machinery are givenbelow:

    Electrical & Power Needs

    An approx of Rs 1 Lakh are used for electrical and power needs in the industry.

    Infracture Development

    Detail Cost[Rs]

    Construction 16,50,000

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    Road 35,000

    Lighting 30,000

    Boundaries 50,000

    Total 17,15,000

    Freight ChargesTwo Cargo containers of export/month[12000 garments] = Rs 31,000 x 2

    = Rs.64,000

    Head Office Rent

    Rs 25000/month

    Licensing And insurance

    Licensing= Rs 3,00,000Insurance=Rs 18,00,000Total=Rs.21,00,000

    Software System Development Cost

    Approx Rs 3,50,000.

    Raw Material Costs

    Typical cost structure of garments would have materials contributing about 55% of the cost,while fabrication, overheads and finishing constitute 22%, 15% and 9% of the cost of garment.Avg Garment cost =Rs 2000.

    Cost of Raw material for 1garment

    Daily Expense Monthly expense

    Rs 900 Rs 36,000 Rs 108,000

    TOTAL COST OF PROJECT FOR 1ST

    MONTH

    Detail Cost[Rs]

    Land 3,32,50,000

    Human Resource 42,84,000

    Machinery 33,62,400

    Power 1,00,000

    Infrastructure 17,15,000

    Freight 64,000

    Rent 15,000Raw material 1,08,000

    Liscensing 21,00,000

    Software system 3,50,000

    Total 4,53,93,400

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    REQUEST FOR PROPOSAL

    to provide

    ENGINEERING & ENVIRONMENTAL SERVICES

    for the

    EGO EXPORT PVT. LTD.

    located in

    Cochin

    EVENTS CALENDER

    Distribution of RFP- 28th March,2010. Closing Date for RFP- 15

    th

    April,2010. Notification of Short List Selection- 25th April,2010. Interviews- 1st May,2010. Notification of Final Selection- 15th May,2010

    INTRODUCTION

    This request is for a proposal that outlines the desired scope of services for completion of

    environmental certification and preparation of plans , specification and estimates for the Ego

    Export Pvt. Ltd. located at Cochin.

    The selected engineer is expected to have a better understanding of the country and all applicable

    manual needed for completion of the work effort.

    Project Overview

    The Corporation is seeking proposals for a generalized design plan to produce and market work

    wear like industrial clothing, medical clothing, uniforms, as well as special clothing like safety

    clothing, protective clothing, etc.

    Market Focus

    Bidders will plan to supply the required machines and other chemicals and sewing equipments as

    mentioned by the company.

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    Production and Supply Chain Focus

    Bidders should study SPIs current manufacturing and logistics strategies and determine how

    manufacture of their line will fit with the current strategy, suggesting changes as is deemed

    necessary for both the short and long-term of the proposed line.

    Sustainability Focus

    Recently more and more companies have been embracing environmentally-friendly approaches

    to apparel manufacture.

    Deliverables

    The proposal will include a business plan for design, construction of unit and submit 56 design

    drawings characteristic of the proposed design of the unit.

    The proposal also includes supply of machine equipments and technical assistance required for

    the industry.

    Response Template

    For format detail please log on to www.egoexport.com

    REQUIREMENTS FOR PROPOSAL

    Submissions:-

    1. Proposal must not be more than 30 single sided pages in length and shall include :2. Name of the project manager who is registerd Civil Engineer in.3. List of personnel to be assigned to the project and a resume of qualifications for each,

    including subconsultants to be used. An organisational chart shall also be provideincluding every person whose resume is provided and shall clearly show the function

    which each person will be expected to fulfill.

    4. List of appropritae project worked on by the personnel listed in the organisational chart.Each project shall include a reference and a telephonr number.

    5. A flow chart or gantt chart depicting typical project activities, requirements, sequencesand timings.

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    6. The proposal should include a cost proposal in a separate sealed envelope. The costproposal shall include a cost analysis for the entire project and scope foe services.

    Consultants submitting proposals are directed to complete the M/W/DVBE survey forms that are

    included in this RFP.

    How Proposal will be evaluated:-

    The Corporation reserves the right to select the line plan based on criteria the Corporation

    deems to be in its best interest. The Corporation reserves the right to conduct any tests it may

    deem advisable and to make all evaluations. The Corporation reserves the right to reject any or

    all designs, in whole or in part and is not necessarily bound to accept the lowest priced design if

    that design is contrary to the best interests of the Corporation. The Corporation reserves the right

    to waive minor irregularities. The Corporation reserves the right to add, delete or change any of

    the RFP evaluation criteria. A bid may be rejected if it is in any way incomplete or irregular.

    After the preliminary evaluation of the response the selected companies will be

    interviewed on the preferred dates and the company solely reserves the right of the selection of

    the companies and responses. The final selection will be done only after the interview and

    detailed investigation.

    INQUIRIES

    All inquiries and responses to the Request For Proposal (RFP) should be submitted to :

    Ego Export Pvt. Ltd.

    Plot no.- 20

    Sai Apartment

    Opp. DPS School

    Veli

    Cochin

    682037

    All other enquiries or information can be done through the under mentioned e-mail id as

    per the requirement.

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    RFP Contacts

    Jaideep Sahani- Operations [email protected]

    Tel- 484-23456789

    Siddhant Kaushik- Planning [email protected]

    Tel-484-2345789

    Rajeev Khandelwal- Relationship [email protected]

    Tel- 484-23416789

    The proposal must arrive in the office before 4:00 pm on the closing date listed for the project.

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]
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    BIBLIOGRAPHY

    http://courses.washington.edu/samcrs/RFP490.pdf

    http://sanat-o-tijarat.org/Feasibilities/269TextilesFeasibility.pdf

    http://www.reportbuyer.com/business_government/work_wear/index.html

    http://www.worldcommunitygrid.org/bg/rfp.pdf

    http://courses.washington.edu/samcrs/RFP490.pdfhttp://courses.washington.edu/samcrs/RFP490.pdfhttp://sanat-o-tijarat.org/Feasibilities/269TextilesFeasibility.pdfhttp://sanat-o-tijarat.org/Feasibilities/269TextilesFeasibility.pdfhttp://www.reportbuyer.com/business_government/work_wear/index.htmlhttp://www.reportbuyer.com/business_government/work_wear/index.htmlhttp://www.worldcommunitygrid.org/bg/rfp.pdfhttp://www.worldcommunitygrid.org/bg/rfp.pdfhttp://www.worldcommunitygrid.org/bg/rfp.pdfhttp://www.reportbuyer.com/business_government/work_wear/index.htmlhttp://sanat-o-tijarat.org/Feasibilities/269TextilesFeasibility.pdfhttp://courses.washington.edu/samcrs/RFP490.pdf