7/23/2019 Business Plan Keju

1/20

RPAL] R@X]RXPKRPX

HP]]IEI] TNLE IEBP]RXY T@OHPLRLE K@GP

Bi}p}pe fn`j7

EFSI EPXYLERI L]%

T8BL

7/23/2019 Business Plan Keju

2/20

@Z@MPRIS@ ]POOLXY

K@GP LNLO ]LXI o`xptlkle hlble p}ljl ylea h`xa`xlk bihiblea

Laxfiebp}rxi ylea bibixikle b`eale rpgple o`eajl}inkle txfbpk k`gp ylea

bltlr o`empkpti k`hprpjle aiwi ol}ylxlklr%

Jln iei t`eriea klx`el tlbl k`eylrlleeyl k`hprpjle lkle aiwi

ol}ylxlklr ylirp txfr`ie kpxlea r`xt`epji% Bi}lotiea irp. K@GP LNLO

]LXI bibixikle }`hlali ptlyl t`eleaapnleale ol}lnlj ol}ij }`bikireyl

txfbpk}i k`gp xlkylr ylea opxlj bi tl}lxle% Kfofbirl} prlol ylea lkle

bitxfbpk}i lblnlj k`gp. b`eale t`xriohleale hljql k`gp o`xptlkle

hljle olklele ylea o`oiniki einli aiwi ylea rieaai% Perpk o`eajl}inkle

txfbpk ylea h`xkplnirl}. t`ohplrle k`gp iei o`eaapelkle o`}ie txfbpk}i

ble gpal lnlr t`epeglea nlie%

Xiemile hilyl lqln ylea bihprpjkle perpk txf}`} txfbpk}i

t`ohplrle k`gp blnlo }lrp rljpe t`xrlol ylirp hilyl ies`}rl}i o`emltli

Xt%0444%444%444.44% B`eale t`xjirpeale t`egplnle k`gp pkpxle k`min ylirp

Xt% 0%444&hlrlea ble pkpxle h`}lx ylirp Xt% 80%444 olkl t`ol}pkle perpk

rljpe t`xrlol b`eale txfbpk}i 244 hlrlea k`gp h`}lx ble k`min o`emltli

Xt% 9%909%044%444 +

7/23/2019 Business Plan Keju

3/20

I% XLEMLEALE T@XP]LJLLEL Blrl T`xp}ljlle

7/23/2019 Business Plan Keju

4/20

II% T@EBLJPNPLE

L% NLRLX H@NLKLEAK`gp o`xptlkle }plrp hljle olklele ylea r`nlj bik`eln nlol. elope

n`hij hleylk bikfe}po}i fn`j fxlea/fxlea @xftl. ble Lo`xikl K`gp o`xptlkle

txfbpk }`alx lrlp jl}in t`o`xlole ylea bibltlrkle b`eale t`eixi}le }`}pblj

r`xglbi kflapnl}i }p}p }`alx. kxio. }kio lrlp mlotpxleeyl *]mfr.

7/23/2019 Business Plan Keju

5/20

III% L]T@K TL]LX BLE T@OL]LXLE

H`xbl}lxkle }pxs`i ylea binlkpkle bi h`h`xltl r`otlr t`xh`nleglle.

txfbpk k`gp ol}ij glxlea bigpotli K`hleylkle lblnlj txfbpk k`gp h`xo`x`k bi

}pt`xolxk`r b`eale jlxal ylea oljln

l K`ailrle T`ol}lxle ble Txfof}i ylea lkle binlkpkle/ T@X]FELN ]@NNIEA

T`x}feln }`nniea binlkpkle b`eale mlxl t`egplnle nlea}pea blxi lrlp tlbl

r`otlr txfbpk}i k`tlbl ol}ylxlklr }`kirlx lrlp biriritkle bi qlxpea ble rfkf

X@RLIN&LA@ET`xp}ljlle o`ohpkl k`la`ele bi qinlylj txfbpk}i ble binplx qinlylj

txfbpk}i perpk o`ol}lxkle txfbpk k`tlbl ol}ylxlklr npl}

HXF]PXTxfbp}`e lrlp t`xp}ljlle o`ohplr hxf}px&}`n`hlxle r`erlea txfbpk ylea

lkle bitl}lxkle ble o`ey`hlxkle k`tlbl ol}ylxlklr&kfe}po`e

LBS@XRI]IEA & IKNLE

7/23/2019 Business Plan Keju

6/20

m% ]rxlr`ai T`ol}lxle T@EA@OHLEALE TXFBPK

Perpk lqln txfbpk}i k`gp binlkpkle rial klni blnlo }lrp oieaap. b`eale

hljle hlkp 044 nir`x }p}p }`alx Txfbpk iei lkle bik`ol} tnl}rik lnpoieipo

cfin ble k`ol}le 804 ax T`ea`ohleale txfbpk ylea lkle binlkpkle

lblnlj b`eale t`elohljle lxfol k`gp

T@EA@OHLEALE QINLYLJ T@OL]LXLET`xnpl}le qinlylj t`ol}lxle binlkpkle }`r`nlj rlxa`r t`ol}lxle tlbl

qinlylj txfbpk}i r`xmltli perpk o`eglal k`h`xnlegprle bi}rxihp}i txfbpk

ble }`hlali }lxlel perpk o`ot`xk`elnkle txfbpk k`tlbl ol}ylxlklr ylea

n`hij npl}

K@AILRLE TXFOF]I BLE K@LA@ELEO`ohplr q`h}ir` ble o`ot`xhleylk t`ey`hlxle hxf}px. }`xrl iknle bi

o`bil ol}}l T`xp}ljlle gpal o`ohpkl k`la`ele bi nplx qinlylj txfbpk}i

}`hlali rieblk nlegpr blxi k`higlkle t`ea`ohleale qinlylj t`ol}lxle

]RXLR@AI T@E@RLTLE JLXALO`e`rltkle }rleblx jlxal t`egplnle perpk kfe}po`e. o`e`rltkle jlxal

perpk la`e&t`eylnpx

7/23/2019 Business Plan Keju

7/20

IS% L]T@K R@KEIK BLE R@KEFNFAI

L Txfbpk ylea bijl}inkleTxfbpk prlol ylea lkle bitxfbpk}i lblnlj k`gp b`eale }poh`x hljle

bl}lx ylea prlol blxi }p}p Blrl t`e`nirile o`epegpkkle hljql kfotf}i}i kioil

r`xprlol klebpeale txfr`ie blxi k`gp rieaai

Rlh`n

7/23/2019 Business Plan Keju

8/20

wlr/wlr tlblr blnlo }p}p *txfr`ie kl}`ie. n`olk. h`h`xltl sirloie ble oie`xln)

o`eaapotln ble o`oh`erpk blbij

8 T`ea`erlnle Hlkr`xi x`ee`r birlohljkle k` blnlo }p}p ylea bitlel}kle yleak`opbile o`ohplr txfr`ie o`eaapotln ble o`ohlai }p}p o`eglbi hlaile

mlix *lix blbij) ble tlblr *blbij) ]`r`nlj biti}ljkle. lix blbij klblea/klblea

bitlkli perpk o`ohplr k`gp }`t`xri Ximfrrl ble Mytxifr jlnnpoi elope

hil}leyl lix blbij r`x}`hpr bihplea B`eale hlerple }`hplj lnlr ylea

h`xh`erpk }`t`xri k`mlti. blbij k`gp bijlempxkle o`eglbi hprixle/hprixle

]`olkie jlnp} blbij r`x}`hpr olkl }`olkie hleylk lix blbij ylea bik`xieakle

ble elerieyl lkle o`eajl}inkle k`gp ylea n`hij k`xl}X`ee`r o`eaphlj apnl

blnlo }p}p o`eglbi l}lo ble txfr`ie ylea lbl o`eglbi blbij Gponlj hlkr`xi

ylea biol}pkkle ble }pjpeyl }lealrnlj t`eriea hlai rieaklr k`tlblrle k`gp

Txf}`} iei o`olkle qlkrp lerlxl

7/23/2019 Business Plan Keju

9/20

T`e`kleleK`gp jlxp}nlj bir`kle }`}pli b`eale rieaklr k`k`xl}le ylea biieaiekle

Perpk k`gp npelk. t`e`klele hil}leyl riblk binlkpkle klx`el h`xlr blxi k`gp

r`x}`hpr }pblj mpkpt h`xlr perpk o`n`tl}kle lix blbij H`airptpe jlneyl

b`eale k`gp ixi}. h`xlr blxi k`gp r`x}`hpr o`e`erpkle rieaklr k`tlblrle ylea

biieaiekle O`}kitpe b`oikile. }`hlaile h`}lx k`gp o`n`qlri txf}`}

t`e`klele Qlkrp ble ier`e}irl} t`e`klele h`xh`bl/h`bl hlai }`rilt k`gp

T`eal}iele]`r`nlj k`gp bih`erpk.binlkpkle t`elohljle alxlo lalx k`gp riblk r`xl}l

rlqlx K`gp bltlr bil}iekle b`eale `otlr mlxl ylea h`xh`bl Hlai h`h`xltl

k`gp. alxlo birlohljkle nlea}pea k` blnlo blbij Mlxl ylea k`bpl lblnlj

b`eale o`eaaf}fkkle lrlp o`elhpxkle alxlo tlbl hlaile kpnir k`gp Jln iei

o`ey`hlhkle kpnir k`gp r`xh`erpk ble o`niebpeai hlaile blnlo k`gp lalx

riblk olrlea r`xnlnp m`tlr H`h`xltl k`gp/k`gp ylea h`xpkpxle h`}lx bil}iekle

b`eale mlxl bix`eblo blnlo lix alxlo T`x`eblole k`gp hi}l o`eajlhi}kle

qlkrp h`xglo/glo jieaal h`xjlxi/jlxi Mlxl ylea r`xlkjix lblnlj b`eale

o`empmi hlaile t`xopklle k`gp b`eale nlxprle alxlo ]`nlie o`oh`xikle

xl}l. alxlo gpal o`ohlerp o`eajinleakle lix h`xn`hij. o`ea`xl}kle

t`xopklle. o`niebpeai k`gp lalx riblk o`ea`xiea }`xrl o`ealq`rkle ble

o`opxeikle k`gp k`rikl o`ol}pki txf}`} olrpxl}i%

T`olrlealeT`olrleale *xit`eiea) lblnlj txf}`} ylea o`eaphlj blbij/blbij }`alx

o`eglbi k`gp ylea t`epj b`eale xl}l T`olrleale bi}`hlhkle fn`j hlkr`xi

lrlp glopx r`xr`erp ylea biapelkle tlbl txf}`} txfbpk}f Klxlkr`x lkjix blxi

k`gp hleylk bir`erpkle blxi g`ei} t`olrlealeeyl ]`nlol txf}`} t`olrleale.k`gp biglal lalx h`xlbl tlbl r`ot`xlrpx ble rieaklr k`n`ohlhle r`xr`erp

jieaal k`gp }ilt biolkle Qlkrp t`olrleale iei h`xslxil}i opnli blxi

h`h`xltl oieaap perpk k`gp npelk jieaal h`h`xltl jlxi perpk k`gp k`xl}

}`t`xri Tlxoiailef/X`aailef%

R`keik kjp}p}H`h`xltl r`keik bltlr binlkpkle }`h`npo txf}`} t`olrleale perpk

o`o`ealxpji r`k}rpx ble xl}l lkjix k`gp7

7/23/2019 Business Plan Keju

10/20

T`x`aleale *]rx`rmjiea)Blbij bip}pea ble nlnp bilbfei blnlo lix tlel} perpk o`eajl}inkle

r`k}rpx ylea h`x}`xlhpr Mferfj k`gp ylea o`n`qlri txf}`} iei lblnlj k`gp

Ofwwlx`nnl ble Txfsfnfe`%

Mj`bblxieaBlbij ylea }pblj bitfrfea k`opbile birpotpk perpk o`eajinleakle

k`n`ohlhle Blbij r`x}`hpr nlnp biainiea perpk qlkrp ylea mpkpt nlol

Mferfj k`gp ylea o`ealnloi txf}`} iei lblnljk`gp Mj`bblx ble K`gp Ieaaxi}

nlieeyl

T`empmileBlbij bimpmi blnlo lix jlealr perpk o`epxpekle rieaklr k`l}loleeyl

ble o`eglbikleeyl k`gp ylea xl}leyl n`ohpr Mferfj k`gp o`n`qlri txf}`}

t`empmile lblnlj k`gp @blo. Afpbl. ble Mfnhy%

T`ohlklxleHlai h`h`xltl k`gp k`xl}. blbij bitlel}kle jieaal }pjp =0 M*90 C)/

03 M*

7/23/2019 Business Plan Keju

11/20

S% L]T@K OLELG@O@E

7/23/2019 Business Plan Keju

12/20

' ]lrp fxlea Olelg`x Txfbpk}i.

H`xrleaapea glqlh lrl} k`nlemlxle txf}`} txfbpk}i }`xrl kffxbiel}i

klxylqle ble t`xlqlrle l}`r Olelg`x txfbpk}i o`ebltlrkle hlylxle }`h`}lx

Xt 8444444./ t`x hpnle b`eale ol}l k`xgl 80 jlxi

']lrp fxlea Olelg`x T`ol}lxle.

H`xrleaapea glqlh blnlo k`nlemlxle bi}rxihp}i txfbpk. t`xnpl}le tl}lx.

o`xpop}kle }i}r`o tl}lx. o`elealei ol}lnlj t`xigiele. ble olotp o`elealei

}`alnl k`npjle t`nleaale Olelg`x t`ol}lxle o`ebltlrkle hlylxle }`h`}lx Xt

8444444./ t`x hpnle b`eale ol}l k`xgl 80 jlxi

Rio T`ebpkpea. r`xbixi blxi 7

7/23/2019 Business Plan Keju

13/20

SI% L]T@K @KFEFOI. ]F]ILN BLE TFNIRIK

L% L}t`k @kfefoi

7/23/2019 Business Plan Keju

14/20

SII% L]T@K X@APNL]I BLE N@ALNIRL]

l T`nlkp hi}ei}

Bih`xnlkpkleeyl lrpxle ble nlxleale/nlxleale blnlo h`k`xgl Oloh`xi k`h`hl}le blnlo t`k`xglle r`rlti jlxp} }`n`}li r`tlr

qlkrp

h H`erpk hlble p}ljl O`oiniki }pxlr iwie t`ebixile ble t`oh`erpkle hlble p}ljl blxi

t`o`xierlj

O`eglnie k`xgl}lol b`eale t`xp}ljlle nlie apel o`emlxi ies`}rfxhlxp b`oi t`xk`ohleale t`xp}ljlle

m Ib`erirl} t`nlk}lel hi}ei} Bitinij fxlea/fxlea ylea bltlr bit`xmlyl ble gpgpx Ib`erirl} bihplr b`eale g`nl}. }ieaklr ble opblj blnlo

t`xeylrlleeyl

b Nfkl}i hi}ei} B`klr ble r`xgleaklp K`opbljle blnlo t`eaixiole hlxlea lrlp txfbpk blxi txfbp}`e

k` kfe}po`e

7/23/2019 Business Plan Keju

15/20

SII% L]T@K NIEAKPEALE

@n`o`e K`kplrle K`n`oljle T`nplea Lemlole

K`xleakl

p}ljl

T`afnljleniohlj. bltlr

}`hlali einli

rlohlj

`kfefoi

T`e`xltle

r`kefnfai

t`elealele

niohlj

O`oh`xikleeinli rlohlj

hlai t`xp}ljlle

T`xoierlle ol}ij

x`eblj

Lelni}i}

blotlk

nieakpeale

Leri}itl}i ble

lrl}i hifnfl

r`xglbi

t`em`olxle

nieakpeale

T`ea`rljple

ble r`kefnfai

t`elealele

niohlj

Olotp o`em`alj

r`xglbi t`em`olxle

nieakpeale

Jl}in lelni}i} h`npo

hleylk birieblk

nlegpri fn`j

t`o`xierlj

X`emlel

t`olerlple

nieakpeale

T`olerlp

nieakpeale

binlkpkle }`mlxl

h`xklnl tlbl

nieakpeale

t`xp}ljlle

T`ea`rljple

ble r`elal ljni

hiblea

nieakpeale

Olotp o`em`alj

r`xglbi t`em`olxle

nieakpeale

T`o`xierlj kpxlea

o`ebpkpea

X`emlel

t`ea`nfnlle

nieakpeale

T`ea`nfnlle

niohlj mlix ble

tlblr o`eglbi

tptpk

T`e`xltle

r`kefnfai

t`elealele

niohlj

Olotp o`em`alj

r`xglbieyl

t`em`olxle

T`o`exierlj kpxlea

o`ebpkpea

7/23/2019 Business Plan Keju

16/20

IZ% LELNI]I] X@]IKF

TXFBPK]I K@GP

K`kplrle *])

R`elal k`xgl rxlotin ble h`xt`ealnlole O`eajl}inkle txfbpk ylea h`xkplnirl}

K`n`oljle *Q) Hilyl txfbpk}i }lealr rieaai Txf}`} txfbpk}i ol}ij o`eaapelkle r`kefnfai

nlol

T`nplea *F) T`xoierlle Kfe}po`e X`nlric Rieaai Hi}ei} kfofbirl} k`gp biniebpeai t`o`xierlj

]RXLR@AI ]F O`eaftriolnkle kltl}irl} txfbpk}i O`eieaklrkle t`egplnle

Lemlole *R) X`ebljeyl t`ea`rljple ol}ylxlklr lkle aiwi H`xrlohljeyl o`xk nlie bi tl}lxle

]RXLR@AI ]R O`eglal kplnirl} txfbpk}i

]RXLR@AI QR

O`eaftriolnkle }poh`xblyl ylea lbl

LELNI]I] X@]IKF P]LJL K`elikle Jlxal Hljle Hlkp

K`elikle Ptlj R`elal K`xgl

T`epxpele blyl h`ni ol}ylxlklr

K`xp}lkle o`}ie/ o`}ie t`xlnlrle

LERI]ITL]I X@]IKF P]LJL/ T`oh`nile ]rfmk hljle Hljle Hlkp ble Hljle t`efnfea

O`ohplr kferxlk b`eale r`elal k`xgl

7/23/2019 Business Plan Keju

17/20

O`t`xnpl} }lnpxle bi}rihp}i t`ol}lxle ble t`e`klele t`eieaklrle kplerirl}

k`gp

O`nlkpkle olier`elem` }`mlxl h`xklnl

7/23/2019 Business Plan Keju

18/20

Z% L]T@K CIELE]ILN

7/23/2019 Business Plan Keju

19/20

T@EPRPT

Hp}ie`}} Tnle iei lkle kloi apelkle }`hlali }lxlel perpk o`nlk}lelkle

k`qlgihle }`t`xri r`x}`hpr bi lrl} Blnlo t`nlk}lelleeyl. kloi lkle }lealr

o`ot`xjlrikle kplnirl} txfbpk. t`nlylele ble k`tpl}le kfe}po`e

T`ebixile p}ljl iei riblk n`tl} blxi clkrl hljql leakl k`hprpjle

ol}ylxlklr lkle olklele ylea }`jlr ble h`xkplnirl} ylea }`olkie rieaai. ble

gpal }`hlali ptlyl t`eieaklrle k`}`gljr`xlle ol}ylxlklr B`eale t`xkixlle

x`erlhinirl} p}ljl =:.:3% ble tlyhlmk t`xifb }`kirlx =.

7/23/2019 Business Plan Keju

20/20

BLCRLX TP]RLKL

]mfrr. X